We’re excited to introduce you to the always interesting and insightful Christopher McCoy. We hope you’ll enjoy our conversation with Christopher below.
Christopher , thanks for joining us, excited to have you contributing your stories and insights. We’d love to hear the backstory behind a risk you’ve taken – whether big or small, walk us through what it was like and how it ultimately turned out.
The biggest risk I’ve taken was leaving a promising nightclub DJ career to pursue weddings full time. When I made this decision I was spinning in several of Charleston’s most popular venues, had a loyal following of fans that showed up at all my events.
I had this gut feeling that I could rewrite what a wedding DJ was. At the time of my decision, wedding djs were kind of viewed and cheesy and unskilled. I wanted to show people that a wedding dj could be a truly skilled entertainer.
Many of my peers in the nightlife industry straight up made fun of me for a few years until I grew DJ Rehab Events into a 150+ wedding per year machine. This success has translated into me traveling the world, and I actually have a new following of fans; over 600 couples that I’ve worked with.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
I’m from a small town in South Carolina and had no business becoming a DJ, much less a top DJ in Charleston. I got into the DJ business because I loved music and I had a natural ability to mix from day one. I just knew I could DJ, I was driven to rock crowds from the beginning.
At DJ Rehab Events, I like to get every detail of an event exactly right; from the music to the lighting to my photo booths.
When it comes to the music for weddings or special events, I have the ability to customize music for my clients using a music program called Ableton. I often make custom tracks for the first dance and even make choreographed dances for clients. I also subcontract my music skills to other DJs in town that don’t have this skill set.
I want customers/clients to walk away from their events feeling they’ve had the best night of their lives! If you provide a service and entertain at the highest level, people will remember their wedding/special event forever. This is something I always strive for.
What do you think is the goal or mission that drives your creative journey?
One of my major goals is to DJ 1000 weddings. I’m sitting at just over 600 so I have quite a ways to go. I think back to Michael Jordan stating that to be a master of any skill, you need spend 10,000 hours working on your craft. I spend roughly 12 hours on each wedding in preparation then execution. So I would reach that level.
Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?
A lesson I had to unlearn as I transitioned into weddings from clubs: I’m there to do exactly what the couple wants, not just to rock the crowd. When I spin for a club, I pick all of the music and program it according to how I see fit. With weddings, I must do what the couple asks, regardless of how the crowd at the wedding perceives me. This can be tough when I know as a DJ what makes people move. Sometimes couples pick music that is not danceable and I must make peace with that.
Contact Info:
- Website: djrehab.net
- Instagram: djrehabevents
- Facebook: https://www.facebook.com/RehabEventsCharleston
- Youtube: https://www.youtube.com/channel/UCSUtftD5MRnhGryoxKcWkUQ
- Other: https://soundcloud.com/thedjrehab
Image Credits
Photography credit: Chris McCoy