We were lucky to catch up with Christiano Hernandez recently and have shared our conversation below.
Christiano , thanks for joining us, excited to have you contributing your stories and insights. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?
Re-design the notion of true luxury. That is the overwhelming cloud when thinking of Cristiano D. We want to bring back the lost art of true and elegant opulence. Major brands today have compromised detail and meticulous perfection for mass production and common materials. We want to change the game. Our products, down to every last stitch is so carefully manufactured that we only work with a customer base who understand the level of craftsmanship it takes to design and bring these products to life. We cater to the desires of those bold enough to identify with this exemplary palate. The combination of exotic leather goods and high fashion jewelry has stood the test of time in defining a grandeur presence in a monotonous world. Cristiano D will continue to live out that legacy, and bring the finest pieces to those who desire for such.


As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
We wanted to develop a brand that showcased a truly lost art of individuality and opulence. A brand that someone could be proud of and know that time and attention went into each aspect of the product. That meticulous detail and craftsmanship are the pillars of what separates this brand from its competitors. Cristiano D pins its name on the pursuit of perfection. We enable artisans to demonstrate their true talent and showcase their work to the world. Every piece of jewelry and every leather good has been carefully fashioned through the hands of master craftsmen who spend their lives perfecting their traits. By combining the most luxurious materials with hands that can cultivate a masterpiece, we establish a brand that will leave a legacy for generations. This is what we pride ourselves on. Not simply stating we are the best, but showing you why we are.


We’d love to hear about how you keep in touch with clients.
Simply put, our customers become our brand family. As we grow the brand, we do our best to recognize each customer and create systems to build relations with each person. We love our customers and really do enjoy the process of getting to know them and why they select Cristiano D. Their smiles and satisfaction with our products are what we talk about most when designing the next set of items. We ensure we maintain the brand loyalty by keeping customers updated with newsletters, discounts, and notifying them where we will be for different shows and expos, all while connecting with them on a personal basis.


How do you keep your team’s morale high?
The best advice would be to make sure that everyone has the same mission and in our case, to create a revolutionary brand. We follow this up with consistent meetings to keep everyone engaged and up to date on developments with the brand. When people are headed to the same objective, it makes it relatively easier to work towards something even if the rewards don’t seem immediately present. While creating this brand, we wanted to make sure that each member involved was focused on the long term mission and overall creation of something special. We found that creating this image was the best way to keep high morale and manage a team.


Contact Info:
- Website: www.CristianoD.com
- Instagram: cristianodofficial
- Facebook: www.facebook.com/cristianodofficial1

