We’re excited to introduce you to the always interesting and insightful Christi Whittenburg. We hope you’ll enjoy our conversation with Christi below.
Christi, thanks for joining us, excited to have you contributing your stories and insights. Let’s start big picture – what are some of biggest trends you are seeing in your industry?
The biggest trends I am seeing with the chainmaille jewelry I make are jewelry items that are black with a color that pops off the black.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
For the longest time I love looking at chainmaille even created a Pinterest board just for it. I could spend hours looking at the design and enjoyed learning history about chainmaille as well.
One day I was hanging out with my cousins. We started talking about hobbies and looking on Pinterest. So we get talking about chainmaille and I was asked if I could make a cross in chainmaille. Of course up to this point I had not thought about making chainmaille. In the end I said I would look into it.
Fast forward to about 3 months later. I got the supplies and a video on how to make the cross and spend 5 hours making it from an hour video. I was so excited when I got it made and also relieved that I did not give up.
So the next day I message my cousin and got a request to make them two. Of course I do and I also post on my personal feed on Facebook about learning to make the chainmaille cross.
Again a jump in time and I am getting requests to make them. While I am getting those request to make them I am learning more and more chainmaille.
Well after about 15 requests I decide to turn my chainmaille hobby into the business I have today.
We’d love to hear about how you keep in touch with clients.
I love keeping in touch with my clients though social media platforms, YouTube, Telegram, and email. I try my best to foster brand loyalty by being open with my business, offering custom orders, and listening to what my clients would like to see.
We’d love to hear the story of how you built up your social media audience?
I started my social media on Facebook before I slowly expanded. At first it was very hard as I had no idea what I was doing. I just did my best to follow what others were doing for the longest time. Then I found an amazing marketing coach that has taught me what I need to know and do on social media.
Contact Info:
- Website: https://www.christisecreations.com/
- Instagram: https://www.instagram.com/christisecreations/
- Facebook: https://www.facebook.com/ChristisECreationsChainmaille/
- Youtube: https://www.youtube.com/channel/UCbepaN1hlDKQSgquT9k0JCw
- Other: https://www.tiktok.com/@christisecreations https://www.pinterest.com/ChristisECreations/
Image Credits
Ronda Flaska