Alright – so today we’ve got the honor of introducing you to Chris Dunlap. We think you’ll enjoy our conversation, we’ve shared it below.

Chris, appreciate you joining us today. It’s always helpful to hear about times when someone’s had to take a risk – how did they think through the decision, why did they take the risk, and what ended up happening. We’d love to hear about a risk you’ve taken.

Early in my career I was working in higher education, as a rising star, young Director but I always had this itch to try something completely different. I was always super curious about the tech world and sales. I had a brother in cyber security and a best friend in Tech and their day to day sounded exciting. So, one year, I just went for it. I took a huge leap and joined this small tech startup. Man, it was exciting at first—like jumping into the deep end without knowing how to swim. But, as luck would have it, things didn’t go as planned, and shortly after joining, there I was, jobless for the first time ever. It was kind of a shock, you know, but I told myself that this would be the greatest year of my life.
With no steady job, I had to figure out how to pay my bills. It was like being in one of those survival shows, trying to make it through the wilderness. I started doing all sorts of odd jobs, and side hustles – I was always searching for the next big thing that could help me get by.
I taught myself how to design apps and build websites. It was tough, staying up late, learning all this tech stuff from scratch. From there, I started my own little development shop taking on projects here and there and doing affiliate marketing for brands. I learned so much about running a business and dealing with clients. It’s funny, I didn’t realize it then, but all those skills – designing, managing, hustling – they turned out to be super important for everything I did later on.
Now, I co-run a Financial Literacy company Nu Wall Street and all that stuff I learned back then, about using technology and automating tasks has been a lifesaver. It helps me and my team manage everything without losing our minds.
Looking back, that risky move, even though it started with a flop, was the best thing I ever did. It set me on this path where I kept learning and growing. And honestly, I’m really glad I took that chance, even though it was scary at the time. It’s like that saying, you know, “No guts, no glory.”

Chris, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

My name is Chris Dunlap, I am the co-founder of Nu Wall Street, we teach money management and investing through events, sharing content across our social platform and within our investment community, Stick Talk.

My journey started back when the auto market crash happened around 2008-09. I was sitting in class, and my professor was totally convinced the industry wouldn’t bounce back. But, guess what? Just 12 months later, they got bailed out and totally recovered. I kicked myself for missing out on a big opportunity because I relied on someone else’s advice. So, I made a promise to myself: no more depending on others for investment tips so I read all the books I could, learned bout the greats and created my investment style. I’ve been a self directed investor now nearly 15 years.

I’ve always been into sharing what I know about investing, like stocks and crypto, on my social media. When COVID hit, I noticed a lot more people were getting interested in investing, maybe to make up for losses or just to get started, but I also noticed many were flying blindly following meme mania and the such. That’s when I had this lightbulb moment: why not take everything I’ve learned and package it up? So, I started my own company to teach ,people especially in urban areas, about managing money and investing in stocks. The goal? Help them to know how to identify a good investment from a train wreck, better position themselves for retirement and give their kids a head start in life, something faster than what we had.

The best part? The consistency of my team and the buzz in our community. Starting a business isn’t easy, and it’s tough to stay on track when you don’t see results overnight. It’s the same for our community members. Getting them to trust the process, stick with learning and investing, and then watching them make progress – that’s what I’m most proud of

Any advice for growing your clientele? What’s been most effective for you?

The most effect strategy for growing my clientele has been to remain consistent, attentive and human. If I am approached about something going on in the market that I am not aware of, I don’t pretend to be, I am transparent with the boundaries of my knowledge and I’ll either go learn or recommend another professional more suitable to help.

Any thoughts, advice, or strategies you can share for fostering brand loyalty?

I am pretty active on social media, sharing content and responding to questions. Quarterly we host events and we hold weekly sessions in our private community where we look at investments and have user Q&As. The biggest sticking point however is the fact that people in our Stick Talk community actually make good money.

Contact Info:

• Website: nwallstreet.com
• Instagram: sticktalkdunny and nu.wall.st
• Facebook: Chris Dunlap