We recently connected with Chaterria Perry and have shared our conversation below.

Chaterria, appreciate you joining us today. Naming anything – including a business – is so hard. Right? What’s the story behind how you came up with the name of your brand?

I came up with the name of my company as I wanted the name to reflect what I enjoyed most about photos and photography, which it is that keeps memories alive.

Chaterria, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am a photographer based near Raleigh, NC. I started my journey as a hobby when the pandemic hit, and friends and family began requesting that I take photos of their families and started paying me to take pictures of the memories, hence the name of Kapture the Memory.

When I started in 2020 I had no knowledge of photography and barely knew how to operate my camera, what I am proud of the most is the amount of knowledge that I’ve gained in the last two years surrounding all things photography, from posing, lighting, equipment, etc.
This year, I have had much success that I’m proud of such as receiving my first magazine publication and interview, working on my second one, and opening my first studio.

How’d you build such a strong reputation within your market?

I think that because I focus on more authentic moments during my shoots, and try to ensure the sessions are fun for parents and children this has caused many of my clients to become repeat clients as it also which reflects in candid photos that everyone loves.

What’s been the most effective strategy for growing your clientele?

For myself, the most effective strategy has been doing many referral incentives for my clients and occasional raffles and model calls, constantly posting on social media and learning to master social media as best as possible.

Contact Info:

• Website: https://kapturethememory.mypixieset.com/
• Instagram: https://www.instagram.com/kapture.the.memory/?hl=en
• Facebook: https://www.facebook.com/kapturethememory/

Image Credits
Images by Kapture The Memory LLC