We were lucky to catch up with Charla Pettingill recently and have shared our conversation below.

Charla, thanks for taking the time to share your stories with us today What’s been the most meaningful project you’ve worked on?

In early 2024, I created a series of spot illustrations for L’Occitane’s Mother’s Day discovery set packaging. Collaborating with their talented NYC-based creative team was a joy, and I was especially proud of how the artwork came together: digitally painted florals, botanical accents, insects, and hand lettering all woven into a vibrant, celebratory design. What made this project particularly special was the timing: I was expecting my first baby, and the packaging launched just in time for my very first (unofficial) Mother’s Day.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m Charla Nicole Pettingill, a freelance illustrator, surface designer, and illustration professor based in Savannah, GA. I began drawing avidly as a small child and never stopped. I pursued my education at the Savannah College of Art and Design, graduating with a BFA and an MA in Illustration. I now teach at SCAD and have worked as a freelance illustrator and surface designer/licensing artist for the past 16-17 years.
I have created illustrations, patterns, and hand lettering for children’s books (One to Ten NYC by Duopress), magazines, sewing fabric, gift wrap, greeting cards, flooring, and more.

I believe what sets my work apart from my peers in the industry is my joyous approach to visual storytelling, combined with a sense of whimsy. I believe that my work bridges the gap between decorative and narrative. Much of my work is inspired by the simple joy found in everyday moments, as well as childhood memories. I infuse everyday objects, flora, and animals with warmth and personality, often incorporating hand-lettered elements and intricate details that invite a second (and third) look.

In your view, what can society to do to best support artists, creatives and a thriving creative ecosystem?

Buy their work! If you can’t support an artist in this way, help promote their work. Share it on social media, tell your friends and family about it, and encourage the creatives you know in your life. I also believe that art supplies and creative materials should be easily accessible in every community and to all people.

For you, what’s the most rewarding aspect of being a creative?

The best part is seeing others enjoy your work. My close friend has taken many of my life drawings and had them professionally framed and displays them in her home. I’ve had Spoonflower customers message me to show me pictures of things they made using my fabric designs. Seeing someone buy a greeting card you designed to celebrate one of life’s special occasions is an amazing feeling.

Contact Info:

• Website: https://www.charladraws.com
• Instagram: https://www.instagram.com/charladraws/
• Linkedin: https://www.linkedin.com/in/charlapettingill/

Image Credits

L’Occitane packaging images are © L’Occitane 2024