We caught up with the brilliant and insightful Chad Link a few weeks ago and have shared our conversation below.
Chad, looking forward to hearing all of your stories today. How did you come up with the idea for your business?
How did I come up with the idea for Swyvvl, pronounced “swivel” lol?! That answer has been 18 years in the making. Over the last 18 years I have owned three real estate brokerages, trained 100’s of real estate agents, and helped over 1,000 clients buy and sell homes. Being a real estate agent is an extremely tough business, with a very high rate of failure. Fortunately, no one told me that prior to starting thank God! What you are pitched is that you get to work for yourself, have flexible work hours, and earn great money. The reality is that you are signing up to work 7 days a week for 16 hours a day building a career in a field where 87% of all agents are out of the business in five years or less and 50% of all agents do not sell even one home in a year!
I started my real estate career at an extremely opportune moment, in 2007 just as the Great Recession hit, insert sarcasm here. As the months passed, I watched agent after agent leave the business, while I did not place one home under contract. All of the traditional ways for building a business as a real estate agent, such as farming neighborhoods, working your sphere, and signing up for floor time were no longer consistently working. Homes were not selling, buyers were not purchasing, while banks and mortgage companies were failing spectacularly. Anyone remember the financial crisis during that time? With no guidance and having never built a business I was forced to jump in and just try something, anything, and everything. So, I took a step back and identified the one segment where real estate was undeniably active…foreclosures.
In our business foreclosures are called Real Estate Owned properties or REO’s. Who had REO’s? Banks and financial institutions had REO’s. I had no idea how these properties were assigned, managed, or sold, but I also had no choice. The feelings of desperation were building by the day as were the bills. Even worse my savings account was declining even faster. Armed with an amazing level of ignorance I started calling financial institutions, day after day, week after week, and month after month. As time went on, I moved my way up from the call centers to the loan departments to finally the REO asset management divisions.
After six months of non-stop calling, I finally got the first of many breaks. I had been calling Chase’s REO asset management division incessantly and each and every time I heard the word no. However, this day, as I was heading into the DMV to renew my driver’s license, the phone was answered by a new person, a woman whose name was Hetel Patel. I have forgotten many of the asset managers I worked with back then, but I will never forget Hetel’s name. Hetel asked me what areas I covered, and I gave her a list of every county in Western Washington. I was willing to go anywhere I needed to and drive for as long as I needed to in order to secure their business. Hetel asked me if I had ever managed an REO property, I of course lied and said I had, many times! Hetel then asked me if I could handle six properties, which she needed managed in the areas that I covered. I again lied and said of course I can! Hetel told me she would send the properties over to my email and if I did a great job she would send more my way. As I hung up with Hetel, I sat down on the steps to the DMV as a wave of relief flowed over me followed quickly by an equally strong wave of motivational anxiety. What had I gotten myself in to? Would I be able to handle it? Would I screw this opportunity up? The answer was, that within a matter of months I was closing 10-20 REO contracts a month. I went from making nothing to years where I made half a million dollars, while watching agent after agent leave the industry. I tell this story, because this is where I learned the value of desperation and failure channeled into ingenuity and perseverance.
The foundation for Swyvvl is based upon my 18 years in the real estate industry and built upon all of successes and failures I have experienced and seen. I witnessed companies like Zillow, Redfin, and Realtor coming into existence and beginning to influence the real estate industry in ways we had never seen before. Through the internet these companies provided unfettered access to real estate regardless of geographical boundaries. No longer were home buyers, home sellers, and agents limited to their local real estate office or their immediate neighborhood. The world of real estate was thrown open with unlimited amounts of information at your fingertips regardless of where you lived or where you wanted to live! In addition, these companies offered agents new ways to market themselves, while securing new clients. Previously, access to this number of potential clients would have been unthinkable. However, as the years went by I began to notice as these companies began to stifle competition, increase costs, and provide less and less value for their users. First, companies began to consolidate by acquiring their competition. Zillow acquired its competition Trulia, through the well-publicized NAR lawsuit we know that Realtor acquired numerous multiple listing services throughout the United States, and real estate platforms began to charge agents and brokerages increasingly higher amounts for marketing and client referral fees.
Wait a minute, “What are client referral fees?!” Client referral fees are the dirty little secret of the real estate industry. The vast majority of home buyers and sellers have no idea that platforms like Redfin, Realtor, and Zillow are selling the personal information they provide for free to the real estate agents they have been referred to. Home buyers and sellers are under the mistaken impression these sites are referring them to a top real estate agent in the area. The real truth is they are actually being referred to an agent who is willing to pay the real estate platform a client referral fee of thousands to tens of thousands of dollars.
There are two types of client referral fees, and the first type is called a front-end referral fee. With front end fees agents pay a monthly fee to the real estate platform, normally throughout a six- or twelve-month contract. This fee is paid regardless if any of the client leads they receive turn into actual clients who buy or sell a home. For example, an agent may pay $6,000 per month or more to receive anywhere between 6-12 potential client leads a month. This may sound good until you realize real estate agents average about a 1 to 3 percent client conversion rate. Meaning they need to secure 100 potential client leads before 1 to 3 of them actually buy or sell a home. In addition, the agent has little to no control over what type of client lead they receive or how serious that client is about actually purchasing a home. They could receive a client lead who is serious about purchasing a million-dollar home in the next 30 days, a client lead who is looking to purchase a $25,000 piece of land in the next couple of years, or a client lead who just curious and entered their information on the real estate platform and will never buy or sell a home.
The second type of client referral fee is called a back-end referral fee. With a back-end fee agents pay a real estate platform a referral fee of 30, 40, 50 percent or more of the total commission that is received upon closing, or at the back end. Over the years real estate platforms have increasingly raised the referral percentages they charge. Back-end fees that started out at 10 or 15 percent have increased to upwards of 50 percent or more. For example, the average home price in Seattle just hit $1,000,000. With a 3% commission rate the total commission earned by either the buyer agent or the listing agent is $30,000. At a client referral rate of 40% the agent is paying Redfin $12,000 right off the top.
I think there are three major problems with client referral fees and the current systems used by platforms like Redfin, Realtor, and Zillow. The first problem is that it is not clearly disclosed to the home buyer or seller that their agent is paying this referral fee to the real estate platform that referred them and this is a major conflict of interest. 99% of all real estate clients go through the entire process of buying or selling a home and if you asked them would be surprised, because they have no knowledge of this. The second problem is home buyers and sellers are under the false impression that the primary reason platforms like Redfin, Realtor, and Zillow are referring this agent to them is because they are a top reputable real estate agent. The primary reason is that their agent, regardless of competence, is paying the platform a referral fee. The third problem is that the real estate platform shares little to none of the client referral fee they receive with the actual client whose information they have sold. Real estate platforms make billions of dollars annually, while home buyers and sellers are shut out.
Through the years these issues have increasingly bothered me. There had to be a more equitable way to do real estate that benefited home buyers, sellers, and real estate agents alike. There had to be a better way to spend those billions of dollars that are currently going to platforms like Redfin, Realtor, and Zillow. The answer was to remove the middleman and to insert competition back into the equation. So, at Swyvvl we created a couple of flagship products to solve this problem!
The first product is Share by Swyvvl. During the Share Experience a home buyer or seller will create what we call a “client listing”. In the client listing the home buyer or seller will provide information regarding the home they are looking for or the home they are selling. The client listing then goes active during a five-day auction where real estate agents compete to see which agent is willing to share the largest percentage of the total commission with their actual clients. At the end of the Share Experience the agent who has agreed to share the largest percentage of the commission with their client is connected with the home buyer or seller. Once the home purchase or sale is complete the agent will share the agreed upon amount with their client.
The second product is Instant Agent Connect by Swyvvl. With Instant Agent Connect a home buyer or seller will create their client listing. That client listing is then sent out to real estate agents who service the area the client is interested in. These agents have five minutes to reply with how much of the total commission they are willing to give to their client. At the end of the five minutes the agent who has agreed to give the largest percentage of the commission to the home buyer or seller is connected with the client. Again, after the home purchase or sale is complete, the client receives the agreed upon amount from their agent.
The third product is Instant Lender Connect by Swyvvl. Arguably, for home buyers applying for and securing a home loan is the most daunting part of the process. Credit scores, down payments, appraisal fees, income documentation, the list goes on and on. The process is complicated and many home buyers do not know where to start. With Instant Lender Connect home buyers simply provide the requested information and are then connected with a reputable mortgage lender who will walk them through every step of the loan approval process.
Share by Swyvvl and Instant Agent Connect by Swyvvl take the money that is currently going to billion-dollar platforms like Redfin, Realtor, and Zillow and gives it to home buyers and sellers, creating a much more equitable system. Let’s revisit my earlier example for just a second. The $12,000 the real estate agent would have paid to Redfin as a client referral fee is instead given to the home buyer or seller, where quite frankly it belongs. It is their information that is being provided and their business that is being secured. It is the client, NOT a real estate platform, who should benefit. Let’s be honest, with costs like down payments, escrow fees, inspections, and marketing buying or selling a home is becoming increasingly more expensive.
However, in order to change the game, it is important that Swyvvl not only benefits home buyers and sellers, but also real estate agents. First, agents now have unparalleled control over their client acquisition costs. They can determine which clients they want to bring into their businesses and at what costs, i.e. how much of the total commission they are willing to share with those clients. Agents are no longer paying for client leads of an unknown quantity and quality. Second, with Swyvvl, agents share this money with their clients AFTER the successful closing of a home. Swyvvl NEVER charges a back-end client referral fee, so agents only invest money into their clients once a home purchase has occurred and the commission has been distributed. This process provides agents with a guaranteed and known return on their client acquisition investment. Last, as an agent if I am going to invest this money into my business, I would much rather invest it into my actual clients. By sharing this money with my client, instead of Redfin, Realtor, or Zillow I am helping to defray what can be a prohibitively expensive process, while also significantly increasing my chances they will refer me to their family and friends.
Right now, we are four years into taking my earlier vision and building it into what has become Swyvvl. Up until this point, Swyvvl has not been open to venture capital. So, like countless other start-ups we have bet on ourselves and are entirely self-financed. As every successful entrepreneur knows, countless hours of hard work, frustration, failure, and doubt peppered with numerous moments of confidence building small successes have led us here. I am proud to say Swyvvl is being launched in person and online at the premier real estate conference in the United States, Inman Connect Las Vegas on July 30th, 2024. Check us out at swyvvl.com as we swivel the real industry into a more equitable way of doing real estate. As I wrap up it’s my turn to ask you one question…“How do you Swyvvl?!”
Chad, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
How did I come up with the idea for Swyvvl, pronounced “swivel” lol?! That answer has been 18 years in the making. Over the last 18 years I have owned three real estate brokerages, trained 100’s of real estate agents, and helped over 1,000 clients buy and sell homes. Being a real estate agent is an extremely tough business, with a very high rate of failure. Fortunately, no one told me that prior to starting thank God! What you are pitched is that you get to work for yourself, have flexible work hours, and earn great money. The reality is that you are signing up to work 7 days a week for 16 hours a day building a career in a field where 87% of all agents are out of the business in five years or less and 50% of all agents do not sell even one home in a year!
I started my real estate career at an extremely opportune moment, in 2007 just as the Great Recession hit, insert sarcasm here. As the months passed, I watched agent after agent leave the business, while I did not place one home under contract. All of the traditional ways for building a business as a real estate agent, such as farming neighborhoods, working your sphere, and signing up for floor time were no longer consistently working. Homes were not selling, buyers were not purchasing, while banks and mortgage companies were failing spectacularly. Anyone remember the financial crisis during that time? With no guidance and having never built a business I was forced to jump in and just try something, anything, and everything. So, I took a step back and identified the one segment where real estate was undeniably active…foreclosures.
In our business foreclosures are called Real Estate Owned properties or REO’s. Who had REO’s? Banks and financial institutions had REO’s. I had no idea how these properties were assigned, managed, or sold, but I also had no choice. The feelings of desperation were building by the day as were the bills. Even worse my savings account was declining even faster. Armed with an amazing level of ignorance I started calling financial institutions, day after day, week after week, and month after month. As time went on, I moved my way up from the call centers to the loan departments to finally the REO asset management divisions.
After six months of non-stop calling, I finally got the first of many breaks. I had been calling Chase’s REO asset management division incessantly and each and every time I heard the word no. However, this day, as I was heading into the DMV to renew my driver’s license, the phone was answered by a new person, a woman whose name was Hetel Patel. I have forgotten many of the asset managers I worked with back then, but I will never forget Hetel’s name. Hetel asked me what areas I covered, and I gave her a list of every county in Western Washington. I was willing to go anywhere I needed to and drive for as long as I needed to in order to secure their business. Hetel asked me if I had ever managed an REO property, I of course lied and said I had, many times! Hetel then asked me if I could handle six properties, which she needed managed in the areas that I covered. I again lied and said of course I can! Hetel told me she would send the properties over to my email and if I did a great job she would send more my way. As I hung up with Hetel, I sat down on the steps to the DMV as a wave of relief flowed over me followed quickly by an equally strong wave of motivational anxiety. What had I gotten myself in to? Would I be able to handle it? Would I screw this opportunity up? The answer was, that within a matter of months I was closing 10-20 REO contracts a month. I went from making nothing to years where I made half a million dollars, while watching agent after agent leave the industry. I tell this story, because this is where I learned the value of desperation and failure channeled into ingenuity and perseverance.
The foundation for Swyvvl is based upon my 18 years in the real estate industry and built upon all of successes and failures I have experienced and seen. I witnessed companies like Zillow, Redfin, and Realtor coming into existence and beginning to influence the real estate industry in ways we had never seen before. Through the internet these companies provided unfettered access to real estate regardless of geographical boundaries. No longer were home buyers, home sellers, and agents limited to their local real estate office or their immediate neighborhood. The world of real estate was thrown open with unlimited amounts of information at your fingertips regardless of where you lived or where you wanted to live! In addition, these companies offered agents new ways to market themselves, while securing new clients. Previously, access to this number of potential clients would have been unthinkable. However, as the years went by I began to notice as these companies began to stifle competition, increase costs, and provide less and less value for their users. First, companies began to consolidate by acquiring their competition. Zillow acquired its competition Trulia, through the well-publicized NAR lawsuit we know that Realtor acquired numerous multiple listing services throughout the United States, and real estate platforms began to charge agents and brokerages increasingly higher amounts for marketing and client referral fees.
Wait a minute, “What are client referral fees?!” Client referral fees are the dirty little secret of the real estate industry. The vast majority of home buyers and sellers have no idea that platforms like Redfin, Realtor, and Zillow are selling the personal information they provide for free to the real estate agents they have been referred to. Home buyers and sellers are under the mistaken impression these sites are referring them to a top real estate agent in the area. The real truth is they are actually being referred to an agent who is willing to pay the real estate platform a client referral fee of thousands to tens of thousands of dollars.
There are two types of client referral fees, and the first type is called a front-end referral fee. With front end fees agents pay a monthly fee to the real estate platform, normally throughout a six- or twelve-month contract. This fee is paid regardless if any of the client leads they receive turn into actual clients who buy or sell a home. For example, an agent may pay $6,000 per month or more to receive anywhere between 6-12 potential client leads a month. This may sound good until you realize real estate agents average about a 1 to 3 percent client conversion rate. Meaning they need to secure 100 potential client leads before 1 to 3 of them actually buy or sell a home. In addition, the agent has little to no control over what type of client lead they receive or how serious that client is about actually purchasing a home. They could receive a client lead who is serious about purchasing a million-dollar home in the next 30 days, a client lead who is looking to purchase a $25,000 piece of land in the next couple of years, or a client lead who just curious and entered their information on the real estate platform and will never buy or sell a home.
The second type of client referral fee is called a back-end referral fee. With a back-end fee agents pay a real estate platform a referral fee of 30, 40, 50 percent or more of the total commission that is received upon closing, or at the back end. Over the years real estate platforms have increasingly raised the referral percentages they charge. Back-end fees that started out at 10 or 15 percent have increased to upwards of 50 percent or more. For example, the average home price in Seattle just hit $1,000,000. With a 3% commission rate the total commission earned by either the buyer agent or the listing agent is $30,000. At a client referral rate of 40% the agent is paying Redfin $12,000 right off the top.
I think there are three major problems with client referral fees and the current systems used by platforms like Redfin, Realtor, and Zillow. The first problem is that it is not clearly disclosed to the home buyer or seller that their agent is paying this referral fee to the real estate platform that referred them and this is a major conflict of interest. 99% of all real estate clients go through the entire process of buying or selling a home and if you asked them would be surprised, because they have no knowledge of this. The second problem is home buyers and sellers are under the false impression that the primary reason platforms like Redfin, Realtor, and Zillow are referring this agent to them is because they are a top reputable real estate agent. The primary reason is that their agent, regardless of competence, is paying the platform a referral fee. The third problem is that the real estate platform shares little to none of the client referral fee they receive with the actual client whose information they have sold. Real estate platforms make billions of dollars annually, while home buyers and sellers are shut out.
Through the years these issues have increasingly bothered me. There had to be a more equitable way to do real estate that benefited home buyers, sellers, and real estate agents alike. There had to be a better way to spend those billions of dollars that are currently going to platforms like Redfin, Realtor, and Zillow. The answer was to remove the middleman and to insert competition back into the equation. So, at Swyvvl we created a couple of flagship products to solve this problem!
The first product is Share by Swyvvl. During the Share Experience a home buyer or seller will create what we call a “client listing”. In the client listing the home buyer or seller will provide information regarding the home they are looking for or the home they are selling. The client listing then goes active during a five-day auction where real estate agents compete to see which agent is willing to share the largest percentage of the total commission with their actual clients. At the end of the Share Experience the agent who has agreed to share the largest percentage of the commission with their client is connected with the home buyer or seller. Once the home purchase or sale is complete the agent will share the agreed upon amount with their client.
The second product is Instant Agent Connect by Swyvvl. With Instant Agent Connect a home buyer or seller will create their client listing. That client listing is then sent out to real estate agents who service the area the client is interested in. These agents have five minutes to reply with how much of the total commission they are willing to give to their client. At the end of the five minutes the agent who has agreed to give the largest percentage of the commission to the home buyer or seller is connected with the client. Again, after the home purchase or sale is complete, the client receives the agreed upon amount from their agent.
The third product is Instant Lender Connect by Swyvvl. Arguably, for home buyers applying for and securing a home loan is the most daunting part of the process. Credit scores, down payments, appraisal fees, income documentation, the list goes on and on. The process is complicated and many home buyers do not know where to start. With Instant Lender Connect home buyers simply provide the requested information and are then connected with a reputable mortgage lender who will walk them through every step of the loan approval process.
Share by Swyvvl and Instant Agent Connect by Swyvvl take the money that is currently going to billion-dollar platforms like Redfin, Realtor, and Zillow and gives it to home buyers and sellers, creating a much more equitable system. Let’s revisit my earlier example for just a second. The $12,000 the real estate agent would have paid to Redfin as a client referral fee is instead given to the home buyer or seller, where quite frankly it belongs. It is their information that is being provided and their business that is being secured. It is the client, NOT a real estate platform, who should benefit. Let’s be honest, with costs like down payments, escrow fees, inspections, and marketing buying or selling a home is becoming increasingly more expensive.
However, in order to change the game, it is important that Swyvvl not only benefits home buyers and sellers, but also real estate agents. First, agents now have unparalleled control over their client acquisition costs. They can determine which clients they want to bring into their businesses and at what costs, i.e. how much of the total commission they are willing to share with those clients. Agents are no longer paying for client leads of an unknown quantity and quality. Second, with Swyvvl, agents share this money with their clients AFTER the successful closing of a home. Swyvvl NEVER charges a back-end client referral fee, so agents only invest money into their clients once a home purchase has occurred and the commission has been distributed. This process provides agents with a guaranteed and known return on their client acquisition investment. Last, as an agent if I am going to invest this money into my business, I would much rather invest it into my actual clients. By sharing this money with my client, instead of Redfin, Realtor, or Zillow I am helping to defray what can be a prohibitively expensive process, while also significantly increasing my chances they will refer me to their family and friends.
Right now, we are four years into taking my earlier vision and building it into what has become Swyvvl. Up until this point, Swyvvl has not been open to venture capital. So, like countless other start-ups we have bet on ourselves and are entirely self-financed. As every successful entrepreneur knows, countless hours of hard work, frustration, failure, and doubt peppered with numerous moments of confidence building small successes have led us here. I am proud to say Swyvvl is being launched in person and online at the premier real estate conference in the United States, Inman Connect Las Vegas on July 30th, 2024. Check us out at swyvvl.com as we swivel the real industry into a more equitable way of doing real estate. As I wrap up it’s my turn to ask you one question…“How do you Swyvvl?!”
Let’s talk about resilience next – do you have a story you can share with us?
I started my real estate career at an extremely opportune moment, in 2007 just as the Great Recession hit, insert sarcasm here. As the months passed, I watched agent after agent leave the business, while I did not place one home under contract. All of the traditional ways for building a business as a real estate agent, such as farming neighborhoods, working your sphere, and signing up for floor time were no longer consistently working. Homes were not selling, buyers were not purchasing, while banks and mortgage companies were failing spectacularly. Anyone remember the financial crisis during that time? With no guidance and having never built a business I was forced to jump in and just try something, anything, and everything. So, I took a step back and identified the one segment where real estate was undeniably active…foreclosures. In our business foreclosures are called Real Estate Owned properties or REO’s. Who had REO’s? Banks and financial institutions had REO’s. I had no idea how these properties were assigned, managed, or sold, but I also had no choice. The feelings of desperation were building by the day as were the bills. Even worse my savings account was declining even faster. Armed with an amazing level of ignorance I started calling financial institutions, day after day, week after week, and month after month. As time went on, I moved my way up from the call centers to the loan departments to finally the REO asset management divisions.
After six months of non-stop calling, I finally got the first of many breaks. I had been calling Chase’s REO asset management division incessantly and each and every time I heard the word no. However, this day, as I was heading into the DMV to renew my driver’s license, the phone was answered by a new person, a woman whose name was Hetel Patel. I have forgotten many of the asset managers I worked with back then, but I will never forget Hetel’s name. Hetel asked me what areas I covered, and I gave her a list of every county in Western Washington. I was willing to go anywhere I needed to and drive for as long as I needed to in order to secure their business. Hetel asked me if I had ever managed an REO property, I of course lied and said I had, many times! Hetel then asked me if I could handle six properties, which she needed managed in the areas that I covered. I again lied and said of course I can! Hetel told me she would send the properties over to my email and if I did a great job she would send more my way. As I hung up with Hetel, I sat down on the steps to the DMV as a wave of relief flowed over me followed quickly by an equally strong wave of motivational anxiety. What had I gotten myself in to? Would I be able to handle it? Would I screw this opportunity up? The answer was, that within a matter of months I was closing 10-20 REO contracts a month. I went from making nothing to years where I made half a million dollars, while watching agent after agent leave the industry. I tell this story, because this is where I learned the value of desperation and failure channeled into ingenuity and perseverance.
Can you tell us the story behind how you met your business partner?
My co-founder and Chief Technology Officer for Swyvvl is Rob Brower. After running a real estate brokerage and now building a start up I have learned that ideas are cheap, everyone has them! It is that moment when you decide to make something from where there previously was nothing. That is when you start to pay the price for your idea in time and money. There is never enough of either, so it is imperative as you move through that journey you connect with and bring on not just okay or good people, but great people. People who believe in your idea and more importantly believe in you! You need to find people whose main concern is success, not money. And Rob is one of those people!
As I said it has been four years since I started to build Swyvvl and what it is today is not what we started with. In fact, Swyvvl was not even its name back then. Rob owns a digital media company and four years ago I hired him to build the first platform for our company. Two and a half years later we were done and quite frankly the first product…sucked! Countless hours of hard work, boot strapping, and sacrifice ended in absolute failure. What we had simply was not good enough, the product did not do the initial inspiration justice. After a couple of months of moping I had a decision to make, throw it all in and walk away or get back up and start all over again. At that moment starting all over again was the last thing I wanted to do, but unfortunately, I was born with a stubborn streak that would not let me walk away like that.
Now this is where you find out how great your people are. I sat down with Rob and pitched him a “makeover” of the current platform. This makeover was going to take just a couple of months at the longest I said. As we began to lay out the vision for the platform it progressed from a makeover to a complete scrapping of our initial product and beginning all over again. The project ballooned in scope and capability well beyond our first try. This time if we were to fail it would not be because we left anything on the table. Also, did I mention that I told Rob that he nor anyone else associated with the project would be paid?!
I offered Rob the opportunity to become a co-founder and the CTO of Swyvvl. Great titles, sh*tty compensation! You already know what he said next…”yes”. Rob told me he believed in the vision and that with the proper execution it could shape the future of real estate. Rob believed in me and the idea so much that he went to a safe in his office, pulled out a stack of cash, and bought into the company. Yeah, not only did he not get paid, but he also paid to become a part of it!
A year later I realized that what I thought was absolute failure had been anything but. Those two and a half years of failure clarified the vision, sharpened the execution, and resulted in a product that honors the initial idea. Since then, Rob has contributed numerous hours to Swyvvl, not in the pursuit of money, but in the pursuit of success. While Rob is a co-founder, he is also a friend and someone that I trust implicitly as we move forward. See, good people are not enough, you need great people!
Contact Info:
- Website: https://www.swyvvl.com
 - Instagram: https://www.instagram.com/swyvvl
 - Facebook: https://www.facebook.com/ChadLinkSwyvvl
 - Linkedin: https://www.linkedin.com/in/chadlink
 - Twitter: https://twitter.com/swyvvl
 - Youtube: https://www.youtube.com/@swyvvl
 - Other: https://www.tiktok.com/@swyvvl
 
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Image Credits
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