We recently connected with Cassondra Burch and have shared our conversation below.

Cassondra, looking forward to hearing all of your stories today. Did you always know you wanted to pursue a creative or artistic career? When did you first know?

It all began when I was just eleven.

I remember visiting my Grandma ever other weekend and she was such an avid crafter in her spare time I would love to watch her hands working with quiet purpose, fingers dancing with thread and beads like she was weaving stories into every stitch. That day, she was crafting little Indian headdresses, each bead shimmering like it held a secret.

I remember watching her, completely mesmerized on how she worked! Her technique would just flow so seamlessly with a since of pride and elegance I was to young to comprehend at the time. She showed me various crafts how to crochet and embroider and sew. But it was the beads that really spoke to me.

There was something about them so small, yet holding so much possibility. They could become anything in the right hands. And I wanted them in mine. Which started the obsession of over crafting and hoarding all things in hope to one day turn them into something beautiful.

Over time, what started as curiosity became comfort. Then passion. Then purpose. After she passed I was lost for a while tinkering with other crafts to fill a void I had opened. I just couldn’t keep myself motivate. But all writers block sort of week comes to an end in mind did when I was writing in my journal and doodling new ideas.. I began to craft not just for fun, but to carry her spirit forward. I explored my own designs, my own voice through beadwork. Slowly, a tiny spark turned into a flame. Friends noticed. Strangers admired. And one day, without even realizing, my little table became a studio. My hobby became a shop. My shop became a story.

And now, here I am stringing together dreams and twisting, and shaping wires just like she did. Every bead I touch still feels like her. Every creation, a love letter to the woman who showed me beauty in the smallest things.

It all started when I was eleven…
And now, it’s everything.

Cassondra, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I became a crafter because I wanted to share the beauty I see in the world through my eyes and the ideas I dream up through my hands.

There’s something special about taking simple materials and turning them into something meaningful, something that speaks to the heart. Every piece I create is made with intention, with care, and with the hope that it brings someone joy. Knowing that my handcrafted work can brighten someone’s day or become a cherished keepsake fills me with purpose. It’s not just about making pretty things, it’s about sharing a piece of myself, celebrating uniqueness, and inspiring others through creativity. My greatest reward is the smile on someone’s face when they realize their item wasn’t just made it was made to bring them joy and to cherish. That is how I came to be my own brand BNDesigns Co. we wanted to be seen and we want to share ourself and our creations to everyone.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

One of the biggest lessons I had to unlearn and relearn was how to accept constructive criticism with grace, understanding that it’s meant to help me grow, not bring me down. I also learned that it’s okay, and even necessary, to step outside of my creative comfort zone. Creating things that aren’t my personal favorite challenged me in ways I didn’t expect, but it taught me that what may not resonate with me could be someone else’s absolute favorite. Focusing only on what’s easy or familiar limits your growth. By pushing myself to explore new styles and ideas, I discovered my creative boundaries, learned from my mistakes, and expanded both my skills and confidence as an artist.

For you, what’s the most rewarding aspect of being a creative?

For me, the most rewarding part is being able to unwind after a stressful day by simply sitting down to doodle and dream. It’s in those quiet moments that new ideas start to take shape with what I want to create next, which materials I want to play with, and how I can bring those sketches to life. I think a lot of creative minds will relate when I say: we could use all the paper in the world just to keep up with our imagination. But there’s something truly special about taking a design from a simple scribble and turning it into a real, tangible piece. And when others see it, love it, and give you that positive feedback. It makes every tired hour and stressful day completely worth it.

Contact Info:

• Website: https://www.etsy.com/shop/TBNDesignsCo
• Instagram: https://www.etsy.com/shop/TBNDesignsCo