We caught up with the brilliant and insightful Casey Booth a few weeks ago and have shared our conversation below.
Casey, appreciate you joining us today. Did you always know you wanted to pursue a creative or artistic career? When did you first know?
I’ve wanted to be a full time artist for as long as I can remember. I was always drawing as a child, and the curiosity of how to make art has led me on a fun and challenging journey of designing and illustrating for a living.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I’ve been drawing ever since I was able to hold a pencil. I used to spend hours drawing whatever I was interested in at the time, such as Batman, dinosaurs, Dragon Ball Z, and scenes from my favorite movies. I would use whatever I had, pencil, charcoal, crayons, and markers. I always knew that I wanted to make a living making art, but I wasn’t sure in which field. At one point I thought it would be animation, then concept art, and later graphic design. I earned an associate’s degree in Graphic Design and have been working in the apparel industry since 2009. I design officially licensed art for some of the same properties that I enjoyed drawing as a child.
Most of my freelance work involves illustrating movie posters, and most of that currently is horror. It all started with my fascination with the horror section of the video store. I was too scared to watch the movies, but I would always stare at the VHS covers. Now, I have the opportunity to work with some amazing people, such as Creep-o-rama, TerrorThreads, Bottleneck Gallery, and indie filmmakers. Poster design is my passion because it allows me to illustrate and be creative while also considering graphic design elements such as typography and layout. I’ve recently worked on three posters for Bottleneck Gallery, and I’m proud of the reception: ‘I Come In Peace’, ‘Night of the Creeps’, and ‘Mac & Me’. I love working with Bottleneck Gallery because they’re easy to work with and allow me to share my work with a broader audience.
I’m grateful for the opportunities I’ve had and look forward to creating more art in the future and continue working with some awesome people.
For you, what’s the most rewarding aspect of being a creative?
The best part is seeing and hearing people’s reactions to the artwork I’ve created. It’s amazing to see how it resonates with them or reminds them of their childhood. I always have a bit of imposter syndrome when people spend their hard-earned money on my online shop or in person at a convention. It’s the ultimate compliment, and I’m truly grateful. I can’t believe out all the things in life to spend money on, people choose to buy some poster I’ve made. It’s a crazy, silly, and blessed life. I truly am thankful.
How did you build your audience on social media?
I almost exclusively use Instagram. A few years ago, I started posting regularly and saw my follower count increase significantly. Even though I don’t have a lot of followers, most of my clients and website traffic come from Instagram. However, I have slowed down on posting frequently in recent months because it can be exhausting to keep up with the algorithm.
If you’re looking for advice, my suggestion is not to worry too much about the algorithm. Instead, focus on sharing your artwork and connecting with people who share your interests. It’s important to respond to comments and messages from people who are genuine. And, if you get tired of it, take a break. Use Instagram as a tool to interact with others and not as a machine that demands constant attention.
Contact Info:
- Website: https://caseybooth.me
- Instagram: caseybooth
- Facebook: Casey Booth Art
- Linkedin: https://www.linkedin.com/in/caseyboothart/
- Other: https://shop.caseybooth.me