We recently connected with Brittany Kolb and have shared our conversation below.
Hi Brittany, thanks for joining us today. Was there a defining moment in your professional career? A moment that changed the trajectory of your career?
I always imagined I would finish my professional career as a CRNA. It’s something I dreamed of being since I was in high school. When I finally got control of my weight and was able to gain control around food, something I struggled with my entire life, I knew in that moment that the focus of my career would shift, from healthcare and anesthesia to helping other women in healthcare and busy moms achieve permanent weight loss. I decided in that moment that I would build a business helping my clients creating just that.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I have battled with my weight my entire life. I have been in a pattern of restriction, deprivation and overeating for as long as I can remember. I’ve always had an emotional relationship with food, utilizing food to make me feel better. Anytime my weight would get “out of hand,” I would go on Weight Watchers to get the weight off, then stop doing the things to maintain it. However, once covid-19 hit, the scale started collecting dust, and I quickly started supporting all of the local restaurants. I was eating all of the foods to help me buffer away all of the stress and anxiety. Before I knew it, I found myself at my highest adult (non-pregnant) weight. I knew I was an emotional eater and that my brain was completely disconnected from my body and I didn’t know what to do.
Then I found life and weight loss coaching. I found a sustainable way of eating and learned to change my relationship with food. I was able to finally have control over food, and lose the weight for good.
I knew that if I could lose the weight permanently utilizing life and weight loss coaching, that it would definitely work for other women struggling just like I was. I became a certified life and weight loss coach to help other women achieve permanent weight loss. I give women the freedom to move on with their lives without having the burden of their weight or food chatter be an issue. I believe so deeply that permanent weight loss can be simple and is attainable for anyone who wants it.
The difference between what I offer and what other weight loss programs don’t address, is that in my coaching program I address the root cause of why my clients want to overeat and eat when they aren’t hungry by honing in on their thought patterns that create desire for food. If we don’t address the “why” behind the patterns that are creating their current results, then when they stop counting doing whatever it is they are doing to lose weight (counting macros, keto, points, intense exercise) the “why” still remains and will cause the weight to come right back on.
In my program we create a sustainable way of eating that will serve my clients for their lifetime, including during the holidays, on vacation, or going out on date night with your partner. Then we help change their relationship with food, so their overall desire for food is reduced, they utilize food primarily for fuel for their body, and they learn to support themselves when food would have previously provided that support or relief. Coaching involves so much more, but in a nut shell, these are the results I help create for my clients. I help create permanent internal shifts in their brains to create the permanent external results they desire. As a busy Mom and a CRNA myself, I know all of the challenges that come with trying to navigate weight loss while raising a family as a working mom and working in healthcare which is why I specialize and love working with this group of clients.
How’d you build such a strong reputation within your market?
Consistently providing value and giving people as much information as I possibly can without actively coaching them has helped me build a reputation in my market. I truly come from the place of, I want to help women achieve permanent weight loss, and I am going to tell you EVERYTHING I know and help you as much as I can in my videos, social media, blog, marketing, etc, I share all of the resources that I found to be incredibly helpful. My main goal is to help women who desire permanent weight loss achieve just that, regardless if they engage in a coaching relationship with me or not.
The clients I have are amazing, and they have created incredible results for themselves, as I knew they would. When they create those results for themselves, their friends see it, they become interested in coaching which builds organic marketing. I am so grateful for my clients spreading the Weight Loss by Brittany love. I wouldn’t be where I am today without the support of my amazing clients.
Are there any books, videos or other content that you feel have meaningfully impacted your thinking?
As a Certified Life and Weight Loss Coach, I finding coaching to be an invaluable resource. Early on, I invested in a business coach who helped me navigate the world of building a business, something I knew NOTHING about. She helped me bridge several gaps, skills sets, and navigate boundaries and mindset issues more efficiently than I could have ever done on my own. I have weekly interaction with my business coach and weekly personal life coaching and mentoring to help me work on my own brain, my business, and continue to hone my skills so I can be the best possible coach for my clients. Coaching helps me be more grounded not only as a business owner, but as a Mom, partner, friend, daughter, sister, and co-worker. Coaching has touched every aspect of my life in such a positive way, I will continue to invest a lot of time and resources into it because it helps me in so many ways.
Contact Info:
- Website: https://www.weightlossbybrittany.com/
- Instagram: https://www.instagram.com/weightlossbybrittany/
- Facebook: https://www.facebook.com/weightlossbybrittany/
- Other: https://podcasts.apple.com/us/podcast/weight-loss-for-busy-crna-moms/id1610882864
Image Credits
Erik Leise Photography