We were lucky to catch up with Brianna Jovahn recently and have shared our conversation below.

Alright, Brianna thanks for taking the time to share your stories and insights with us today. Too often the media represents innovation as something magical that only high-flying tech billionaires and upstarts engage in – but the truth is almost every business owner has to regularly innovate in small and big ways in order for their businesses to survive and thrive. Can you share a story that highlights something innovative you’ve done over the course of your career?

The most innovative thing in my career so far is owning up to being a self-starter. I initially went to school for Accounting and Finance, and I find myself doing work as a journalist, sound engineer, video editor, and interviewer. As I transitioned from being a call representative to a full-time podcaster, I had no idea what it took to produce a podcast.

When I first launched the What’s Good podcast, I was recording with a local studio called Wolf Nation. They were absolutely phenomenal when creating my logo and branding assets for the show. They also edited each of my episodes so I could avoid the technical portion of podcasting.

As I networked and met other podcasters in Dallas, a friend of mines recommended a branding contest and to submit my podcast to win the grand prize. I didn’t think I would win due to imposter syndrome, but I won, and the award changed my life. I won headphones, microphones, and USB cords so I could record multiple people at one time on my laptop. Unfortunately, there was an issue. I had no idea how to use the equipment.

After sitting and praying to God about self-producing my podcast, I gave myself grace and began to research the internet about producing a podcast. I watched hours of videos on editing and recording an episode and producing quality sound audio. Soon after, I quit my job, and my hobby became a full-time job. From my experience of learning how to produce my podcast, I am now teaching others how to produce theirs. I continue to learn something new daily to meet my clients where there are and provide the best support possible so they can achieve their goals.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Hello everyone, my name is Brianna Jovahn, and I am a Podcast Producer and Host. My journey has been up and down, but I wouldn’t trade it for the world. As mentioned earlier, I studied Accounting and Finance at an HBCU in Houston called Texas Southern University. I had an idea of where I wanted to be in life, and that was in the C-Suite, making significant decisions to support organizations and businesses. I didn’t know how to get there, but I knew my drive and determination would get me somewhere.

After moving back home from school, I decided to get a job to pay the bills. As most would relate, I was unhappy and didn’t feel I was fulfilling my purpose. I felt like a zombie going to and from work for a paycheck, and it wasn’t sitting write with me. I started to journal and received a vision of myself being a podcaster. It wasn’t the most popular thing in 2018, but the image was so clear I began researching the foundation of creating one. My cousin allowed me to shadow her work, and I attended local events to learn more about Dallas. At the time, I was traveling to and from Dallas to Houston a lot, but God told me to sit down to understand the culture of my hometown, Dallas, and I did just that.

After meeting so many people, I learned that others might feel the same as I did and had no clue about Dallas’s opportunities, creatives, and businesses. The podcast’s name came about, What’s Good because I want to let people know what’s good in their local community.

After a few years of being a podcaster, I ultimately quit my job to do this full-time. Unfortunately, I didn’t know how you could make money as a podcaster, so I researched the internet to see how I could make this happen.

I found several resources on creating a course, teaching others through my experience, and this platform called Upwork. As a jobless person, I was desperate and needed money fast, so I created a course. I found a course creator named Danielle Leslie and took out my 401K to purchase her course so she could teach me how to make mines. From there, I sold my course to a few people and learned more about their pain points on why they didn’t want to start a podcast.

I used this information as a tool to educate myself on these tools. For example, the technical portion of editing a podcast was a huge stickler for most. I created an Upwork profile and stated I would edit and help clients produce their podcasts. The inquiries came as a floodgate, and that’s how I arrived today. I created a production agency called, What’s Good Productions, where I help produce, edit, and collaborate with others on how to launch a podcast. I also support clients with ongoing support to ensure they have the support they need as they continue their journey.

I recently updated my course with new information and reselling it with Growth Network Podcasts, an agency where I am a contracted producer.

From the idea of being a podcaster to helping others produce theirs has been one fantastic journey. I have worked with agencies who believe in my talents, and I’m looking to continue to grow and learn in this field as I support others.

Looking back, are there any resources you wish you knew about earlier in your creative journey?

One resource, in particular, I wish I had learned about was Fiverr. Fiverr is a freelance network that provides business owners with anything to grow their businesses. There are freelancers on the site that are helping companies to create social media templates, logos, product descriptions, virtual assistant support, marketing support, and so much more. I’m thankful that I learned as much as I did because I did the research, but I would’ve saved so much time by collaborating with someone from Fiverr to help me create flyers, edit videos, and who was knowledgeable in specific topics that I wasn’t. Instead, I was doing a lot of this work initially, which caused me to burn out. Fiverr has been a blessing ever since I was introduced to the site.

Now I have writers and graphic designers on my team to support my clients. This has allowed me more free time with family and friends and will enable professionals to succeed in their fields.

What’s worked well for you in terms of a source for new clients?

The best source for me to meet new clients is Upwork. I did a lot of research on how to create the best portfolio to engage with potential clients. I read Upwork’s articles and watched YouTube videos to create the perfect profile to get clients’ attention.

I was particular about what I could offer to clients and stood by my phone, so I could answer any inbox questions they had so I could get hired. With Upwork alone, I have made over $40,000 with this platform, and it has blessed me to grow as I meet new clients. I don’t have to market my business on social media because Upwork brings new business to me. This gives me more time to support clients and be available for new ones without the stress of promoting myself on social media.

Contact Info:

• Website: https://whatsgood-productions.com/
• Instagram: https://www.instagram.com/b.jovahn_/
• Other: Linktree: https://linktr.ee/whatsgood_podcast