We caught up with the brilliant and insightful Brianna Brown a few weeks ago and have shared our conversation below.

Brianna, appreciate you joining us today. What’s the best or worst investment you’ve made?

The worst investment I made was also the best investment I made. It’s funny how it works that way. I invested over $20k into a business coaching mastermind at the start of 2022. I was almost two years into entrepreneurship and had hopes that this investment would expand my entrepreneurial skillset, broaden my creative ideas, provide strategy and intentionality around business endeavors, and increase my revenue. I got swept away in the energetic expression the business mentor had and felt like this was the place for me.

A few months into the mastermind, I found myself completely intoxicated by the this “all things money” mentality that’s swept through the coaching industry. I suddenly found myself so fixated on getting to $10k months that the sanctity of my medicine and my leadership was back-burnered. I went from heart- and soul-centered leadership to idealizing luxurious lifestyles and forcing ideas to come through so I could sell them and make lots and lots of money – like all the ladies in the mastermind and all the “successful coaches” I saw on IG.

You see, I grew up in extreme poverty. I have heaps of trauma around financial stress and worries, and this part of me was completely activated by this mastermind. This was a space where the leader basically told us time and time again that she believed in us as her basis of mentorship. She glorified a break up that “led to her success” and sold the idea that we should monetize everything because we “are our businesses”. I got completely swept away in this space that was not at all trauma-informed and found myself utterly intoxicated by this idea that in order to be a successful leader in the coaching space, I must be charging clients at least $250/hr and obligating them to long-term containers because “high ticket clients who pay these prices and make this investments are the ones who actually show up for the work”.

I ended a loving relationship.

I doubted everything about my own leadership.

I completely lost sight of my vision and my medicine.

And then I woke up.

A retreat in South America with this business mentor allowed me to see through the guise. A manipulative strategy to attempt to get me to upgrade to her “higher level mastermind” because “she believed in me so much” that would cost me an extra $5k up front plus more each month was the coming to Jesus moment for me. I suddenly saw how I was simply a source of money to her.

As she was getting online and sharing about her $50k days and $2m years, I saw the way women in her mastermind were going into complete credit card debt and financial despair to “be in this energy”.

I sobered up.

This was a bit of a Tower moment. Everything was falling apart for me. My relationship was ending. My business was flatlining. My confidence in my leadership was dissolving. I had no clarity on what it was I wanted to do or how I wanted to do it.

Death and rebirth.

This is where I realized this was the best-worst investment I could have ever made.

The clarity around my values, my boundaries, my needs, and my medicine was now being rebuilt from the ashes. Ground up. I now had the opportunity to completely rewrite the story.

I went deep into the depths of shadow work and somatic healing. My partner and I collaboratively revived our relationship. I got incredibly clear on what it was I TRULY wanted – not what I felt like I was “supposed” to want as a healer. I realized that what I truly want is safety, security, stability, and to hold safe, warm, and trauma-informed spaces for humans to come together to heal in community and to liberate themselves from limiting beliefs, past trauma, generational trauma, and social constructs. I want to provide services that are accessible to ALL people – not just those willing to pay thousands of dollars in one swipe of a card. I want to be part of the solution – to provide equitable services in safe spaces.

And now, I am doing just that while also working full time again as a speech-language pathologist. By going back to my career, I am taking the financial pressure off of my medicine and my business, allowing it to breathe while also allowing the spaces I hold to be available at a price point that is accessible to most. There is no gatekeeping in my business.

Brianna, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am a holistic healer and liberation mentor. It’s honestly difficult for me to give labels like that because what I do is so multi-dimensional and multi-faceted. As a Manifesting Generator in Human Design, I am multi-passionate and follow my sacral tug and joy in every moment I can.

I found myself in this line of work after realizing that my career as a speech-language pathologist wasn’t satisfying that deep itch to “help people” in the way I most desired. I love to go deep. I found myself in deep conversations with my speech therapy clients, diving into their trauma and their shadows – way out of my scope! I realized I was meant to be doing more to be in service to the world around me.

So, I started exploring my intuitive tugs, starting with getting my Reiki certification. That led to me realizing that I have the gift of channeling. Providing Reiki and channeling services to amazing humans deepened my spirituality and fully activated the healer within. I leaned all the way into this.

Now, I guide humans through deep shadow work, inner child healing, womb space healing (for those with wombs), neuroplasticity practices, somatic healing, and so much more. As we move through these practices together, I help my clients see their own blind spots as well as their deepest strengths. I inspire them to come back to themselves, beyond the social constructs, the stories in their minds, the limiting beliefs, etc. Through a unique combination of neurological science, psychology, and magick, I guide the humans I serve into living a life that is truly THEIRS.

I am in love with the work I do. I have seen the humans I serve evolve from people-pleasing, self-doubt, insecurity, workaholism, self-loathing, and disconnection from Self into self-prioritization, prioritizing rest, empowered communication, boundary setting, self-respect, self-acceptance, deep connect with Self and other, and true satisfaction in life.

This is my greatest joy in life – to witness this evolution and see the humans I serve live a life of clarity and alignment.

We’d love to hear the story of how you built up your social media audience?

Initially, I thought I needed to make a separate account for my business. After a while, I realized that my business was actually a beautiful extension of myself, and that my personal story played wonderfully into my brand, so I combined my business and personal accounts on IG.

I started sharing my personal story on IG – showing up authentically on stories, sharing behind the scenes when I’d create new offers, sharing testimonials from clients, and – perhaps most importantly – providing meaningful content. I started sharing little “gifts” of wisdom and knowledge in my posts, almost like mini-trainings. I shared hard times, I shared wins. I posted polls to get my community’s input and opinion on things like names of programs, ideas for masterclasses, etc. I spent time offering free meditations on IG Live. I let myself be seen and let my community know that I wanted to see them, too. I invited people to connect on sensitive topics. I reached out to people who seemed to be showing up often on story views and developed authentic connections with them. I treated my IG like a communal space that provides education paired with entertainment, and continue to do so.

Let’s talk about resilience next – do you have a story you can share with us?

When I first really started taking my business seriously and didn’t just see it as a “side hustle”, I offered a program called Cultivating Inner Harmony. It was a 1:1 offering at first, and it was a huge hit. I booked out all 1:1 spots, and then turned it into a group program. It booked out. I couldn’t believe it! I was so excited and so inspired.

I took some space from that offer while expanding into some other offers, and found myself not feeling too much creative flow but needing some financial flow, so I figured, “hey, I’ll go back to my tried and true offer and launch Cultivating Inner Harmony again”.

It resulted in crickets.

Not a single soul showed any interest.

I had put so much stock into this offer and just assumed it would work and bring in several thousand dollars, and then it didn’t. And I had no plan B.

I could have fallen into financial panic and business despair. I could have given up and gone back to my career and decided that I was un-choosable and a failure. And those thoughts definitely crept in. Instead, though, I paused. I reflected. I found the space within me that felt blocked and let myself clear it out. I channeled in a new offer that was “short-burst”, loads of fun, and really successful. I know this is because my energy was 100% behind it, unlike Cultivating Inner Harmony’s launch.

It was a moment where I honestly wanted to give up. I wanted to have something else that was more reliable and stable. I didn’t WANT to go deep into my emotional self. I wanted it to be easy. Instead, I chose the more uncomfortable path and saw it through. And it was so worth it.

Contact Info:

• Website: https://holisticsolutionswithbriannabrown.vipmembervault.com/
• Instagram: https://www.instagram.com/brianna.r.brown
• Facebook: facebook.com/holisticsolutionswithbrianna
• Youtube: @brianna.rachelle

Image Credits
Sunnie Heers Evie & Jr.