We’re excited to introduce you to the always interesting and insightful Briana Faucette. We hope you’ll enjoy our conversation with Briana below.
Briana, thanks for taking the time to share your stories with us today What’s been the most meaningful project you’ve worked on?
The most meaningful project I’ve worked on was with Trey Flowers, a 9-year NFL veteran and 2-time Super Bowl champion, during the summer of 2023. This opportunity was truly unexpected and deeply significant for me because I had literally prayed for my company to break into the world of professional sports branding, and then this chance came along.
Our first project with Trey involved creating two retractable banners for an event he was hosting for his foundation, Flowers of the Future. It was such an honor to contribute to an initiative focused on empowering the next generation. The experience was not only a validation of my prayers and hard work but also a moment where I realized the impact branding can have in amplifying meaningful causes.
Since that initial project, we’ve had the privilege of rebranding Trey’s personal website and logo. It reinforced my belief that when you show up and do your best work, even in large opportunities, it can lead to even greater possibilities. I am incredibly grateful for this experience and excited about what’s to come as we continue to grow and make a difference in the branding space.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I’m Briana Faucette, the owner of Beautify Your Brand & Co., a full-service graphic design and branding company based in Atlanta, GA. My journey into this industry started with a lifelong love for creativity, which blossomed into a passion for graphic design when I discovered digital art in college. I believe that good design has the power to tell a story, and I’m dedicated to helping businesses express their unique identities through compelling visuals.
At Beautify Your Brand & Co., we specialize in creating impactful branding solutions, from designing logos and brand identities to crafting marketing materials that resonate with target audiences. We focus on solving our clients’ challenges by building strong brand presences that foster engagement and trust. What sets us apart is our commitment to treating each client’s project as if it were our own, ensuring that we dedicate 100% of our time and effort to bringing their vision to life.
I’m particularly proud of our work with notable clients, including NFL players and brands like Keurig, which reinforces my belief in the transformative power of branding. I want potential clients and followers to know that we’re not just about design; we’re about empowering businesses to reach their full potential. Your success is our mission, and we’re here to collaborate and create something extraordinary together!
Can you share a story from your journey that illustrates your resilience?
One story that illustrates my resilience comes from the early days of building Beautify Your Brand & Co. After working for several years in a job that drained my creative energy, I finally decided to take the leap and pursue my passion for graphic design. However, the transition wasn’t easy.
I faced numerous challenges, including cash flow issues and the constant pressure to juggle multiple roles in the business. There were moments when I felt overwhelmed and questioned whether I had made the right decision. During one particularly tough period, I had to temporarily close my doors due to burnout, which was a hard pill to swallow. But instead of giving up, I used that time to regroup and reflect on my goals.
I turned to my faith for guidance and realized that every setback was an opportunity for growth. I slowly started rebuilding, reaching out for support, and refining my processes. This experience not only strengthened my resolve but also taught me the importance of self-care and maintaining a healthy work-life balance. Now, as I look back, I see those challenges as crucial stepping stones that have shaped who I am and how I run my business today. Each obstacle has fueled my passion and commitment to helping others succeed, proving that resilience truly pays off.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
Building my reputation within the market has been a journey shaped by several key factors. First and foremost, my commitment to authenticity and quality has been essential. From the very beginning, I made it a priority to treat each client’s project as if it were my own, pouring my heart and soul into every design. This dedication has not only led to high-quality work but has also fostered strong relationships built on trust and transparency.
Another significant factor has been the power of word-of-mouth referrals. Happy clients have become my best advocates, sharing their positive experiences with others and helping me expand my reach. I’ve always focused on providing exceptional customer service and delivering results that exceed expectations, which has contributed to this organic growth.
Lastly, my willingness to embrace opportunities—both big and small—has played a crucial role in establishing my reputation. Whether it was collaborating with high-profile clients like NFL players or taking on unique projects, I’ve approached each with enthusiasm and professionalism. These experiences have not only showcased my skills but also demonstrated my ability to deliver impactful branding solutions. Ultimately, I believe that a combination of hard work, authenticity, and the relationships I’ve built along the way has been key to my reputation in the industry.
Contact Info:
- Website: https://www.beautifyyourbrand.com/
- Instagram: https://www.instagram.com/brianajfaucette
- Youtube: https://www.youtube.com/channel/UCNkSxB2IKEmCJRV1UrGY-zA
- Other: https://www.threads.net/@brianajfaucette
Image Credits
J Lavii Photography