We’re excited to introduce you to the always interesting and insightful Bri Wyatt. We hope you’ll enjoy our conversation with Bri below.
Alright, Bri thanks for taking the time to share your stories and insights with us today. Setting up an independent practice is a daunting endeavor. Can you talk to us about what it was like for you – what were some of the main steps, challenges, etc.
Like any rational human being, I decided that the perfect time to start a business was while recovering from surgery. Because why not? Nothing says “entrepreneurial spirit” like being stuck in bed, juggling strategic planning between scheduled pain medication, and being unable to lift anything heavier than a throw pillow.
After establishing a successful pelvic floor therapy program within an outpatient physical therapy clinic, I felt burnt out and underappreciated. As I struggled with my own personal health, I began transitioning to a more holistic and root-cause approach with my patients. However, working within an in-network insurance model became increasingly frustrating.
By the first week of my post-operative recovery, I had developed a business name and committed to opening my own practice. I immediately started narrowing down a location, determining the structure of my business, and creating my marketing materials. When I returned to my previous job and was reminded of how unfulfilled I felt, my motivation to continue planning my exit only grew.
After finding the perfect space to launch my business, I put in my notice, made a public announcement about my grand opening, and started booking my first patient appointments. Transitioning from a clinic where patients used their insurance to a cash-only model was challenging, but patients quickly saw the value in what I could provide. I’ve truly enjoyed blending my education in pelvic floor and orthopedic physical therapy with my knowledge of functional medicine—without having to worry about what insurance dictates I can or cannot do.
If I could do anything differently, it would be leaving my job sooner and becoming my own boss years earlier. When you’re burnt out and exhausted, it inevitably affects your interactions with patients.
My advice to young professionals looking to start their own practice is to build a strong support network. Surround yourself with people who can help guide you, and don’t be afraid to ask for help. There may never be a “perfect” time (one week post-operative certainly wasn’t ideal), but nothing will change unless you take the leap.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I’m a Doctor of Physical Therapy and a Certified Functional Medicine Practitioner. I graduated from the University of Missouri-Kansas City as a student-athlete with a degree in Biology and earned my Doctor of Physical Therapy (DPT) from Rockhurst University.
Shortly after completing PT school, I specialized in pelvic floor therapy and later pursued advanced training in Functional Medicine.
My mission at Holistic Health PT and Wellness is to provide a holistic approach to physical therapy and wellness by addressing the whole body, identifying the root cause of illness and injury, and maximizing the body’s natural ability to heal. I specialize in hands-on manual therapy techniques to effectively treat a wide range of orthopedic and pelvic conditions while incorporating my functional medicine education to treat patients from the inside out.
At Holistic Health PT and Wellness, we offer pelvic floor and orthopedic physical therapy, medical massage/manual therapy sessions, and virtual health coaching.
Putting training and knowledge aside, what else do you think really matters in terms of succeeding in your field?
Working in the specialty of pelvic floor therapy requires empathy, compassion, and the ability to be both a good listener and a strong communicator. Oftentimes, patients arrive at the clinic with very private and intimate concerns or may have a history of trauma or abuse. Great clinical skills are important, but they alone are not enough in the field of pelvic health.
If you could go back in time, do you think you would have chosen a different profession or specialty?
If I could go back, I would 100% work in a similar field and specialty, but I would pursue a different career path to get there. As a Physical Therapist, I feel limited in my scope and believe I would thrive more as a Physician Assistant or Medical Doctor. Even with these different career paths, I think I would still end up being my own boss and running my own business.
Contact Info:
- Website: https://holistichealthphysicaltherapyandwellness.com
- Instagram: https://www.instagram.com/holistichealthptandwellness/
- Linkedin: https://www.linkedin.com/in/bri-wyattdptcscs/
- Youtube: https://www.youtube.com/@Holistichealthptandwellness

