We were lucky to catch up with Brenda Iris Rodriguez-Mendlik recently and have shared our conversation below.
Alright, Brenda Iris thanks for taking the time to share your stories and insights with us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
Well, starting my own business was a result of a deep-rooted need I witnessed, combined with my own personal struggles. As a woman, I always had a natural inclination towards style and fashion. However, like so many others, I battled with insecurities surrounding my body and image. These insecurities not only made me feel unhappy, but they also had a profound impact on my mindset and even my soul. I began to notice that these negative feelings were not just affecting me, but were being reflected in my daughter as well.
Driven by this pain, I embarked on a journey of self-discovery. Along the way, I stumbled upon the transformative power of cultivating a positive self-image and how style can be a truly soulful and spiritual practice. This realization sparked a fire within me and I knew I had found my calling.
What sets my approach to image consulting and styling apart is the unique combination of elements I bring to the table. I not only focus on creating beautiful outfits and a polished outer image, but I also incorporate positive mindset practices and rely on my intuition to guide me in serving my clients. For me, it’s about much more than just the clothes; it’s about infusing every aspect of your life with beauty and grace.
The moment I recognized the immense impact that a positive self-image and self-expression could have on one’s life, I became convinced that this was the worthwhile endeavor I needed to pursue. I knew that I had discovered something truly special – a way to empower individuals to embrace their true selves and lead more authentic, fulfilled lives. This idea excited me beyond measure, and I couldn’t wait to share it with the world.
In a society often obsessed with superficial appearances, I saw an opportunity to offer a refreshing and holistic approach to image consulting. By bridging the gap between style and spirituality, I knew I could fill a void that no one else was addressing. The logic behind my belief in this idea was clear – there was a genuine need for a service that not only transformed outer appearances, but also nurtured inner confidence and self-love.
So, armed with passion, personal experience, and a unique perspective, I embarked on this journey to create a business that would touch lives in ways that went far beyond fashion and style. My sole mission is to help individuals embrace their true beauty, both inside and out, and embark on their own transformative journeys towards self-acceptance and personal growth.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I am the founder of Mindful Styling. I have always been passionate about soulful style, beauty, and honoring your essence. After working in the fashion industry for several years, I realized that there was a missing element in the way we approached style.
At Mindful Styling, my mission is to cultivate a positive self-image among my clients. By encouraging them to embrace their true selves and choose clothing that makes them feel confident and comfortable, I help them unlock their full potential. Together, we embark on a beautiful journey that combines style, inner awareness, and professionalism.
Through our services and workshops, we aim to transcend traditional fashion norms and create a space where personal style is infused with mindfulness, self-love and foster a deep connection with one’s inner self.

Can you tell us about what’s worked well for you in terms of growing your clientele?
For growing and connecting with clients I create Compelling and Engaging Content where I regularly publish informative articles, fashion tips, and trend updates through my social media presence. I also attend networking events and create collaborations.

Any thoughts, advice, or strategies you can share for fostering brand loyalty?
Firstly, I ensure regular communication through various channels such as social media platforms, and blog updates on mindful-styling.com. This keeps clients informed about upcoming trends, style tips, and exclusive offers. Secondly, I offer personalized styling sessions where I listen attentively to their concerns and style goals, always providing a welcoming and supportive environment.
To further strengthen brand loyalty, I create a sense of community by organizing client appreciation events like styling workshops.. These events provide an opportunity for clients to mingle, share their experiences, and feel part of a like-minded community. Lastly, I value feedback and encourage clients to share their thoughts and suggestions to continually improve their experience, ensuring their needs and desires are met, and thus fostering long-term brand loyalty.

Contact Info:
- Website: www.mindful-styling.com
- Instagram: @mindfulstyling
- Linkedin: https://www.linkedin.com/in/brenda-iris-rodriguez-mendlik-b418ab1ba
Image Credits
Liliana Mann’s Photo

