We recently connected with Brandon Gates and have shared our conversation below.
Alright, Brandon thanks for taking the time to share your stories and insights with us today. Can you talk to us about a project that’s meant a lot to you?
The Pull Up Experience is truly a passion project for us to celebrate and place a spotlight on our city and the minority small business owners in Cleveland! As a group of entrepreneurs ourselves we had a close network of other entrepreneurs we knew that hadn’t gotten the recognition they deserved.
What started as a networking event during a post-pandemic Cleveland turned into one of the fastest-growing podcasts in our city! We saw that there wasn’t a platform that did that very thing we decided to start one of our own. We all were podcast enthusiasts, faithfully watching and listening to podcasts like “Earn Your Leisure “ and “Social Proof “which showed us what’s possible and gave us the confidence to get started. Now after 14 events, 177 plus episodes, 7 million plus views, and growing. We are just getting started!
Brandon , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’m Brandon Gates executive producer and one of the hosts of The Pull Up Experience, we are a platform that educates, empowers, and encourages entrepreneurs with our podcast, events, and network. We created a platform to give a spotlight and recognize minority small business owners in the city of Cleveland, we learn about their journey into entrepreneurship.
As for services we offer marketing services for entrepreneurs, creating customized content for each guest, we also train new or existing podcasters on how to monetize, scale their podcasts, and create systems.
One of the main problems we solve is filling the void of creating a platform for Cleveland that specifically spotlights minority entrepreneurs and small businesses and learns the obstacles, hardships, challenges, triumphs, and victories they’ve experienced to help encourage, empower, and educate others.
What sets us apart is our efforts to create an environment, community, and network that embodies the statement “ Collaboration over competition “! Our mission is to bring together communities, industries, and people who wouldn’t normally collaborate to come together.
We are proud of the positive impact we’ve had on the entrepreneurs in our city.
Potential clients and users should know that we prioritize showcasing minority business owners telling their stories and helping build a community of entrepreneurs who embody “collaboration over competition “.
Any insights you can share with us about how you built up your social media presence?
Consistency is key—regularly post engaging content relevant to your audience. Interact with your followers by responding to comments and messages. Utilize hashtags and engage with trending topics to increase visibility. Collaborate with influencers or brands in your niche to reach a wider audience. Lastly, analyze your metrics to understand what content resonates best and adjust your strategy accordingly
How do you keep your team’s morale high?
This is what we have learned what works for us at The Pull Up Experience, when it comes to managing our team and providing high morale we start with communicating openly and regularly. Keeping your team informed about goals, progress, and any changes happening within the organization or business. Next fostering a positive work environment by encouraging collaboration, recognizing achievements, and providing opportunities for growth and development. Leading by example by demonstrating the behaviors and work ethic you expect from your team. Addressing conflicts and issues head-on. Dealing with any conflicts or issues within the team in a fair and timely manner to prevent them from escalating. Lastly celebrating successes, take time to acknowledge and celebrate both individual and team achievements to boost morale and motivation. None of this would have been possible without Nakia Hudson, Markita Eddy, Michelle Gates, Brittani Watkins, Steve Jackson.
Contact Info:
- Website: https://linktr.ee/thepullupexperience
- Instagram: https://www.instagram.com/thepullupexp?igsh=MWVjZGI4MmV1bHRhZA==
- Facebook: https://www.facebook.com/share/ce6fYbFioXbsQAEm/?mibextid=WC7FNe
- Linkedin: https://www.linkedin.com/company/the-pull-up-experience/
- Twitter: https://x.com/thepullupexp?s=21&t=bZgGl0WEnFR-Q93MYvFSCA
- Youtube: https://youtube.com/@thepullupexp?feature=shared
Image Credits
Steve Jackson of Alien Eyez Photography