We recently connected with Blanca Perper and have shared our conversation below.
Blanca, thanks for taking the time to share your stories with us today Often the greatest growth and the biggest wins come right after a defeat. Other times the failure serves as a lesson that’s helpful later in your journey. We’d appreciate if you could open up about a time you’ve failed
What I thought was a failure turned out to be the greatest thing that every happened to me. After being one of the highest paid lawyers in America, my license to practice law was suspended after the theft of $155,000 from my trust account. I had to literally find a new way to earn my living. I thought that was the only thing I had to figure out. I also had to learn how to find balance in my life. It was this chapter that prompted me to open my platform The Laws of Life and create a full service digital marketing agency called The Laws of Life. I also created a course called The Self-Powered Entrepreneur teaching DIY marketing.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
My #1 law of life is: If you’re a business, you can either handle your own marketing or pay someone else to do it for you. In my company Laws of Life, we allow our clients to choose either path. If they want to save money because they are just starting their new brand, I deliver them my DIY marketing course called The Self-Powered Entrepreneur teaching them over 140 video lessons from social media, to calendly, to producing your own webcast and building your digital identity. I also provide access to me in 3 group zooms per week so I can hold their hand and answer their specific questions.
Alternatively, an entrepreneur can also hire us to handle their full service social media, produce their own webcast, build their own Roku channel or create their website or custom membership portal.
How did you build your audience on social media?
The way I have developed my presence on social media is to create a consistent networking group called The Laws of Life International Summit which I host every Tuesday at 11:00 am on Zoom. You can visit our website to learn more details at www.lawsoflife.shop. This event has been hosted for the past 3 years and we are now in our 4th year. We do not charge for this event. It is for the entire world to create connection and build community empowerment and elevation.
The second way I have developed my digital presence is to host webcasts on my platforms. In the past 3 years, I have also produced 28 shows in collaboration with other entrepreneurs. The key to digital presence is to build with others and grow!
How’d you build such a strong reputation within your market?
The creation of collaboration is what has build my reputation. In other words, a short term exchange of value between each other supporting one another. I look at digital work as “art” and the ability to create webcasts, podcasts, chapters, blogs or events together is a way to build trust amongst entrepreneurs. I have participated in over 50 strategic collaborations and I continue to build them because this is the soil where relationships grow.
Contact Info:
- Website: www.lawsoflife.shop
- Instagram: https://www.instagram.com/blancalawsoflife/
- Facebook: https://www.facebook.com/thelawsoflifewithblanca
- Linkedin: https://www.linkedin.com/in/blanca-lawsoflife/
- Other: Roku channel: https://channelstore.roku.com/details/d8e93a4c062d4cbba82f8917097dd316/the-laws-of-life Linktree: https://linktr.ee/blancalawsoflife