We’re excited to introduce you to the always interesting and insightful Becky Nieves. We hope you’ll enjoy our conversation with Becky below.

Becky , thanks for joining us, excited to have you contributing your stories and insights. How did you come up with the idea for your business?

My journey from Virtual Assistant (VA) to Cycle-Breaking Empowerment Coach is a story of transformation driven by purpose, personal growth, and a deep commitment to helping others break free from generational trauma.

As a VA, I was already working closely with clients in the wellness and coaching spaces, supporting them in achieving their goals, organizing their lives, and empowering their businesses. While I was skilled at handling the logistics, I realized that my impact could be much deeper than task management. Quickly, I saw that my true calling was in helping people not just with their businesses, but with their lives and personal well-being.

I sort of fell into the VA role because I was playing it small, I had been out of the workforce for years, volunteering in my children’s school, being a rare disease mom, and a non-profit leader for that rare disease, Hermansky-Pudlak Syndrome. I wanted to be able to support my family, without compromising my values or my desire to be a changemaker in the world.

I myself, had an unconventional parenting relationship with my own parents and after much guilt, personal suffering, and A LOT of therapy, not much had changed. And then I saw it affecting MY children, and that was the catalyst for enough was enough, and I personally went no contact. I know that many women had the same struggles but lacked the tools and support to overcome them.

So, I decided to take my skills, psychology background, and life experiences to pivot from being a VA to becoming a coach. I saw that there was a deeper need to address generational trauma, reparenting, and personal empowerment—a need I saw therapy alone doesn’t always fulfill. In this new role, I’m able to offer tangible tools and actionable steps for women to break free from toxic family dynamics, set boundaries, and reclaim their sense of self.

This evolution from VA to Empowerment Coach isn’t just a career change; it’s an alignment with my purpose. I went from helping people manage their daily tasks to helping them manage their lives and break free from cycles that have held them back for generations. Now, I’m using my direct, no-nonsense style to guide women who are ready to make a powerful change—helping them to live better not just for themselves, but for their children and future generations.

In short, I went from VA to Cycle-Breaking Empowerment Coach by following my passion for healing, transformation, and guiding others to become the strongest, most authentic versions of themselves.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I am a mom of 4 and wife with a degree in Psychology and some interesting life experiences. I became a mom at 19 and had to navigate working full-time, a new baby, and college full-time. Life never really stopped after that. I eventually married a great guy and had three more children.

In the middle of getting my master’s, we got the diagnosis for my daughter, a life threatening condition called Hermansky-Pudlak Syndrome. I left the workforce and my degree program to volunteer full-time for the non-profit committed to finding a cure. Two of my children are also neurodivergent, so I have been active in my local public school system and my community. Literacy and education are critical and life-long learning is a must!

After coming to the realization that I needed to help provide for my family, I launched a Virtual Assistant business. I quickly felt this was not aligned with what I wanted to do with my life. I strategically chose clients who were also committed to putting good in the world, but I felt that I was called to do more.

I have begun the process of creating a course to help women go no contact with toxic parents and reparent themselves so they can be the best mother that they can be, while breaking this generational curse. The woman who benefits most from this message is the one who has finally said, enough is enough, and this ends with me. It is time to heal the deep wounds from childhood, let go of resentment and bitterness, and step into who they are truly meant to be. She wants so much more for herself and her children.

I am proud that after much soul searching, I was able to accomplish this myself and while it was not without pain, difficulty, and sacrifice, I am proud of who I am and I want other women to feel the same. How powerful we can all be when we let the expectations and disappointments go!

I am not for everyone, and that is ok. I don’t sugarcoat and can give it to you straight, but I have all the empathy in the world, because we are the same little girl. I see you, I hear you, and you matter.

How about pivoting – can you share the story of a time you’ve had to pivot?

If you had told me at 18 that I’d be a mom of 4, business owner, and public servant, I probably would have told you to seek professional help.

At that age, I wanted to be a psychologist who was going to develop a therapeutic model that would make CBT look like child’s play. I guess I’ve always been ambitious.

Then I became a mom at 19, graduate school had to wait while I had to work and pay the bills. At 26, I finally returned to graduate school, convinced I wanted to be a high school guidance counselor. Then in 2013 we received the diagnosis of Hermansky Pudlak Syndrome for our 18 month old. HPS is a multi-system disorder that causes albinism, legal blindness, a bleeding disorder, and in my daughter’s case, a fatal pulmonary fibrosis, which is a hardening and scarring of the lungs. Lung transplantation is the only treatment. So I left the workforce, my graduate program and through myself into learning all the medicine and science behind this disease. I joined the non-profit working towards a cure and got very good at asking uncomfortable questions.

I think that is 3 pivots so far, ok one more. I love helping people and serving, but I also needed to support my family, so I started by VA business with the skills I had developed while helping the non-profit grow.

Last pivot for now, I am now entering my generational curse breaker era and I am super excited to see where this road goes!

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

I had to learn that not everyone is going to like and support you. As the daughter of a narcissist and an enabler, my people pleasing tendencies were so fully ingrained in me that it was really, really hard to shake. Once I did (and it’s a continual work in progress) I was unburdened by expectations and ready to move forward in my life.

I cut off my parents, relationships that no longer served me, and sought out genuine like-minded community and friends. Game changer!

Contact Info:

• Facebook: https://www.facebook.com/groups/1422165948348707
• Linkedin: https://www.linkedin.com/in/becky-nieves/
• Other: I am still under construction! My LinkedIn an Facebook group are my current best places to watch everything unfold.

Image Credits

Becky Nieves