We were lucky to catch up with Becca Greenberg recently and have shared our conversation below.

Hi Becca, thanks for joining us today. What do you think matters most in terms of achieving success?

Success in photography, like in any creative field, is a combination of understanding your customers’ needs, being flexible, having compassion, and trusting yourself to do what you’re good at. When I first started, I had no clients, no portfolio, and no reputation. But I had a deep belief in my skills, even if they were still developing. In the beginning, I worked with friends and family—people who believed in me, even when I wasn’t fully confident in myself. These early projects were crucial because they helped me understand what clients were really looking for. It’s not just about taking a good photo; it’s about connecting with people, understanding their vision, and translating that into an image that resonates with them. Those experiences taught me an important lesson: being flexible and compassionate is just as important as technical skill. People want to feel comfortable and understood. You need to listen, adapt, and sometimes go above and beyond to make sure the experience is just as great as the final product.
I’ve also learned to trust myself. In the early days, it was easy to second-guess every shot, every decision. But over time, I realized that the best work often comes when you trust your instincts. Clients can sense when you’re authentic, and that genuine confidence builds trust. That’s when things started to click for me.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

The first time I ever held a camera I was seven years old. Messing around with my dad’s at the beach, it clicked in my little head that I enjoyed being able to save these moments in time. Over time, I worked with family friends to understand how photography actually worked, the “science” behind it. My dad gifted me my very first camera, a Canon Rebel t5i, and a stack of books.
From there, I shot everything. I loved nature and capturing life around me. Once I hit the age of social media, however, I learned that there was so much more to capture, and that there were people out there making a living off of this. A month or so later I volunteered to take photos for some mutual friends of them and their cars, and that’s where this whole thing started.
Now, working with a much more professional set-up, I’ve had the chance to work with a couple influencers and capture important milestones for people. My portfolio ranges from car and bike shoots, to engagements and creative staging settings. I have worked hard to make sure I never limit myself to the things I want to capture. After all, I’m a photographer, full-time student, and I still worked hard to publish my first book earlier this year. Therefore, there is never a shoot I’ll say no to. Photography is just like any art, sometimes you’ll be handed a blank canvas or a blank page, and as intimidating as it is, you always make a mark somewhere to begin.
My main goal as a photographer is to be the photographer I always wanted. When I got my senior photos done, I hated them more than anything. It was nothing personal against the photographer himself, but I wasn’t given the chance to choose someone within my own taste. Now, as the photographer myself, I want to do nothing but help people fall in love with their photos, and even themselves. Things like travel, cost, or time do not deter me from being there to capture the moment. There are so many little nuances I include in my services to make sure everyone understands I am there for THEM, not just a client.

What do you find most rewarding about being a creative?

The most rewarding thing for me as an artist is hearing feedback from the clients I shot for. The things I cherish most is when I get a text or a comment saying I helped them feel the most beautiful and confident they’ve felt in awhile. Understanding low self-esteem is hard but it happens. We’re human. My biggest worry is that someone will miss out or dislike a moment all because they don’t like what they see in the photos. So, hearing that someone absolutely fell in love with what they saw and can genuinely enjoy the moment, means the absolute world to me.

Any insights you can share with us about how you built up your social media presence?

Social media is one of the more intimidating things nowadays for anyone trying to gain clientele. I am by no means an influencer of any sort, but I do put a lot of effort into trying to create growth digitally. Things like being consistent with posting is a big one. People do not follow dead accounts, they want to see what you’re up to. Also things like understanding algorithms and knowing what the people want to see, and when they want to see it, is very important. Media’s like Instagram have “creator” pages for a reason. They are giving you the insights you need to be successful. The most important thing is don’t be discouraged by the numbers. It’ll be slow, you’ll plateau multiple times, and even want to give it up entirely. But the numbers don’t define your art, or you!

Contact Info:

• Website: https://beccasgreenberg.com
• Instagram: @becgreenbergphoto and @authorbeccagreenberg

Image Credits

All done by Becca Greenberg