We’re excited to introduce you to the always interesting and insightful Bamn Ford. We hope you’ll enjoy our conversation with Bamn below.

Bamn, appreciate you joining us today. Can you talk to us about a risk you’ve taken – walk us through the story?

Taking the plunge from 9-5 work to full on 24/7 entrepreneur has to be the biggest risk I’ve taken career wise. I didn’t know what to plan for or how to plan for it. I was working in a retail space feeling like I wasn’t maximizing my potential, and that reason alone made me feel like I was leaving something on the table that was meant for me. 1 year prior to working in the retail space I made it a point to become healthier, and that started with running and my eating habits. Fast forward to 1 year of working retail I started to train at different studios/gyms around the city. I learned everything I could all while applying the learned information to my daily training routines. Along this journey I started to lead a very successful runclub that ran along the beltline in Atlanta, Ga. A few years later I was approached by my now friend & business partner to help build what is now Atlanta Run Club. From Atlanta Run Club sparked the idea of ARC Studio, Elite Training & Wellness. In my case taking the risk has been more rewarding than the thought of not taking risk.

Bamn, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

My name is Brandon aka Bamn, Ford. I am the cofounder of ARC Studio in Atlanta Ga. I’m also a personal fitness coach, stretch and flexibility coach (SFC), and Functional Range Conditioning mobility specialist (FRCms). At ARC Studio we offer a variety of fitness and wellness services including but not limited to small group training, 1:1 semi private training, physical therapy, mobility + recovery, athletic training and much more. Learn more at (www.Arcstudioofficial.com). I started in the fitness industry with the need to make myself stronger & healthier. Initially I ran and trained myself. I realized that I could only go so far by myself, and later I joined forces with like minded individuals and we began ARC Studio. We help with weight loss, building strength & toning, prehab, rehab, sport specific training, mindful recovery, and mobility training. The thing that sets us apart from most studios is that our programing is designed by doctors of physical therapy and certified trainers, strength coaches, and mobility specialist. We are a one stop shop for all of your fitness and wellness needs. I am most proud of myself and my team for building something from nothing, opening at the start of the pandemic and developing and growing our business acumen, and personal mindsets.

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

I’ve had to unlearn the idea of an idea being too big. I come from a place where people only make it so far. The result of that was me thinking that I would also only make it so far, no matter how big my dreams were. I am continuously unlearning this layered thought pattern. In this process of unlearning, I am also continuously learning that I and we can do any, and everything we put our energy towards.

We’d love to hear a story of resilience from your journey.

Understanding that nothing is for certain has increased my ability to be resilient. Breaking away from the cultural and societal norms has required and still requires me to be resilient because not everyone will understand when you start to evolve. Sometimes that can be a hard thought to grapple with. Not becoming a product of my environment, unlearning and learning are all things that add to my story of resilience.  We opened a boutique gym at the beginning of the pandemic not knowing anything about it other than that’s what we wanted to do, and we are still standing and growing stronger. That fact speaks volumes for itself.

Contact Info:

• Website: https://www.arcstudioofficial.com
• Instagram:  @strongerwithbamn / @arcstudioofficial / @atlantarunclub
• Email: [email protected]

Image Credits
@_brycefrance @haahs_