Alright – so today we’ve got the honor of introducing you to Baili. We think you’ll enjoy our conversation, we’ve shared it below.

Hi Baili, thanks for joining us today. Can you open up about a risk you’ve taken – what it was like taking that risk, why you took the risk and how it turned out?

I always knew there was more out there for me. I wasn’t sure what but even as a kid, my impulsivity turned out to be the biggest blessing. I would jump with no backup plan and would just hope my parachute would open… and I fell… a lot. But this fed my creativity in a way I wouldn’t have ever imagined.

At 18 I moved to LA with no real plan, living on a couch and pursuing everything that even just slightly interested me. The hustle was REAL. I juggled three jobs, from being a receptionist to working retail, all while pouring my heart into making music & connecting with other creatives.

Fast forward to my adult-life, where I worked my way up into marketing, a path that provided a stability I had never had before. Only just recently did I decide to fully pursue my passion in being an artist and working for myself.

The biggest risk this year was choosing passion over stability. Making music is a purpose that God gave me, and I would choose it in every lifetime. Just waking up and getting to create whatever I want everyday is a lifestyle I prayed for. Running a service-based business that supports that lifestyle can get overwhelming at times, but being able to let my love for serving others flow over into my music and other forms of creativity is a huge blessing.

There were (and are) so many moments of doubt, times I questioned if I was making the right choice. And I’ll be honest – most of the time I wasn’t. But looking back, I wouldn’t change a thing. Those risks, the big leaps into uncertainty, shaped me into the artist, creative and business-owner that I am today.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I spent so much of my life hiding parts of myself and music/art has been the only outlet that has revealed the most repressed parts of me.
Without vulnerability and the ability to be okay with failing, we become nothing. And I’ve failed. A lot. And I will continue to fail because that’s part of being a creative (and it makes for some good music 😉) As I continue my career, I strive to create music and art that resonates on a deep, emotional level.


Beyond my music, I’m also deeply involved in the creative process of visual storytelling & branding for soul-purposed brands. I’ve had the pleasure of working with incredible clients that bring beautiful things in the world and I’m so honored to be a part of that. Being able to cycle that back into the music has elevated me so much behind-the-scenes.


At the core of it all, my brand is about embracing risks & honing in on our authenticity. As someone who’s never felt like they fit in anywhere, I want to provide a safe-space, a HOME, to my introverted peeps in the back – to everyone who has felt out of place in this world. We make our own way and once you put everything you got into YOU, the outcome of that is so rewarding because we get to put a piece of ourselves in the world. No one else can do that.

What I’m most proud of is my ability to connect with people through my art. I put my all into everything I do and I want my audience to know that although I’m not perfect, I am always striving to create something beautiful and meaningful.

How did you build your audience on social media?

Honestly, just putting out really cool, thoughtful visuals has helped me grow my audience. I’m still in the early stages of building my social media presence but being able to share my experiences in a way that’s visually captivating has been whats caught the most attention. I create all of my visuals in-house with my production team (shoutout Lexi Nitz!)

Outside of that, physical networking and collaborating with other artists has been a huge help! And surrounding myself in other creatives that I am inspired by.

All of this flows into how you show up digitally & authentically.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

I was always told to spend a ton of time making sure everything is just right before you show it to the world and I learned that PERFECTIONISM IS A KILLER. Trying to perfect everything before you put it out delays your process and growth so much. Fail, and fail quickly. The sooner you put out things, the sooner you grow and become better each time.

Contact Info:

• Website: https://bio.site/baili
• Instagram: https://www.instagram.com/iambaili/

Image Credits

Bodied Archives, Lexi Nitz

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