Alright – so today we’ve got the honor of introducing you to Ayesha StorrBoothe. We think you’ll enjoy our conversation, we’ve shared it below.
Ayesha, thanks for taking the time to share your stories with us today We love asking folks what they would do differently if they were starting today – how they would speed up the process, etc. We’d love to hear how you would set everything up if you were to start from step 1 today
If I was to start over building my company, I would look into the product I invest in to better my company. I noticed over the years a lot of products and or items was factored in to be a lost for my company money wise. The items brought was brought more to the trend and not the actual thought if it would be used , to cut down the time and process it takes for me to complete orders. For future I feel a capital would’ve helped me get further into opening a bakery and or cake studio.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
Hi my name is Ayesha Storrboothe Known As Mzfavorzntreats. I was born and raised in Queens Ny But based in Elmont Ny Now. I am known for my ability to create and design cakes, treats , & favors. My brand was built from The ground up my company started as a hobby in which my family and friends encouraged me to make lollipops & Capias for my baby shower in 2011. After creating lollipops in which as given out I was asked by my friends to make lollipops for them over the years I was sent videos and pictures of things they thought I should make. Which I branched and practiced in 2014 I decided to create a Instagram in which things took off and I was noticed more by follower who later became my customers. In 2015 I began making cakes which I used Google, youtube , fellow baker videos to practice. what sets me apart from my fellow bakers is my joy in the baking world we all have our own kind of joy but the joy I bring and show in my cake designs set off different. As bakers we all have different way in perfecting the design and or style of the cakes. I am so proud of the fact that the craft I’ve learned I can now teach my children when they are older… I am happy that the craft i perfected in my own way I can now offer classes to teach the techniques used to design , bake , & most of all provide to my customers. I want to let my followers on social. Media and customers to know that every cake made by me is made with love and care.
What’s been the best source of new clients for you?
The best source of clients for me is Email Marketing, Social Media , & most of all word of mouth. The best form is word of mouth the support my family , friends , & customers give me is unmatched.
Have you ever had to pivot?
The Pandemic Taught me that anything can come in and knock down the source of income you make. The best I learned during this time is do not put all eggs in one basket. Always have different crafts in the field chosen in which you can fall back on to keep your company going.
Contact Info:
- Website: Www.Hisnherfavors.com
- Instagram: Instagram.com/mzfavorzntreats
- Facebook: https://www.facebook.com/Hisnherfavors
- Youtube: https://youtube.com/@ayeshaboothemzfavorzntreat7983