Alright – so today we’ve got the honor of introducing you to Avery Watson. We think you’ll enjoy our conversation, we’ve shared it below.

Avery, thanks for taking the time to share your stories with us today Is your team able to work remotely? If so, how have you made it work? What, if any, have been the pitfalls? What have been the non-obvious benefits?

At Multi Artistry Ent, my company and interns had a moment to flourish in remote work. The thought of still getting your flowers and or providing results for a client in a pandemic was a blessing. During these times so many people lost their 9-5 jobs and then picked up their favorite hobby and became self- employed. Lucky for me, I was a already self employed working as an independent PR and Marketing professional while taking on a part- time teaching gig for the Department of Education in New York City for District 75 in The Bronx, NY.

As, I always knew; the transition from working in an office to working remotely from home or at a co- working space was bound to happen. As the government had shutdown businesses and establishments most creatives and curators seized the open lane and were actually very successful in being in their power. Thus, the pandemic gave me an amble amount of time to fully engulf with my interns and staff via zoom. My assistant and I would add an in the office work experience to secure that Multi Artistry Ent added mentoring in the mix of course administrative and an on the field training experience.

Of course, being a private company allows you to have your staff funded by the city of New York, such as (OBT).
Opportunities for a Better Tomorrow (OBT) exists to break the cycle of poverty and inequity through education, job training, and employment. OBT’s programs operate out of multiple locations and serve as a bridge to economic opportunity for youth, individuals, and families in underserved communities. OBT is funded through a mixture of government contracts, corporate and foundation grants and private contributions. OBT has helped me through the difficult times of getting back in the game as a boss and knowing a good boss leads a team. I truly believe in teaching through my work and providing educated youth programs in the midst of entertainment.

Avery, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

My name is Avery Watson also known as Avery “Msartistry” in which I discovered I had too many talents and didn’t want to become a jack of all trades and a master of none. Public relations seemed to fall on my lap as I interned, started blogging, and shoot and edited my content from 2013-2017. Many people reach out to Multi Artistry Ent for a variety of services such as PR campaigns, Event PR, Red carpet liaison, Management consultation, Dance and Stage Movement, and Digital Marketing services.

During the pandemic, we were able to service over 150 clients in PR, blogging, Wikipedia services, Instagram, and Facebook verification providing clients with strategic results. I am proud to have launched the first online Black American beer founded by Young Dirty Bastard the owner of Young Dirty Brew. A crafted beer dedicated to his late father Ol’ Dirty Bastard with NYC raised Honey bees for a luxurious taste. And a viral campaign with rapper Ron Suno and Hip Hop Harry to create the popularized online saved audio for “Who’s Next” helping the youth in the pandemic find humor and nostalgia with regurgitated Hip Hop Harry. Also to add losing weight during the pandemic has increased my happiness and provided another avenue to show and change the perception of a heavier-set woman in entertainment.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

Yes. Absolutely. I mentioned in my Ted speech that author and entrepreneur Grant Cardone’s 10X rule really changed my mindset and really shared having openness in business. Of course, books from Maya Angelou always kept my writing abilities in tact for which Maya Angelou is a courageous civil rights leader, performer, and well known author. Her poems inspired me to write, to imagine, to dig deep and to not care. Throughout my career in the music industry I read many books such as, 48 Law of Power, Art of War and much more which contributes to many thought patterns of people in power.

Can you share a story from your journey that illustrates your resilience?

My story starts as a young girl from The Bronx NY and Harlem, NY who only really wanted to perform. And of course the cruel world only pushed her away. As she gets older she notices she still wants to perform and then eventually made a living to help others perform better. When I mean perform that is not only on the stage but perform to the world and present themselves to the best of their abilities. I think I knew how much pain I felt not living my dreams that I became passionate about helping others with a budget live theirs.

Contact Info:

• Website: www.Multiartistryent.com
• Instagram: www.instagram.com/AveryMsartistry
• Facebook: www.Facebook.com/Avery.Watson
• Linkedin: www.Linkedin.com/Avery.Watson
• Twitter: www.Twitter.com/AveryMsartistry

Image Credits
@AveryMsartistry