We were lucky to catch up with Ashley Newton recently and have shared our conversation below.

Ashley, appreciate you joining us today. Let’s jump to the end – what do you want to be remembered for?

My legacy will be a collection of things. First thing, me being a chain breaker, changing the trajectory of my family’s history. Changing the narrative on finances, ownership, and family. Secondly, I would hope my legacy is centered around pushing the limits, not shrinking yourself; walking into any room with confidence, shaking the tables intentionally. I aim to reclaim womanhood, not to societies standard, but embracing all of the parts it means to be me and making room to be just that in every aspect of my life. Finally, I would hope my legacy is centered in who my kids are and who they want to be, not who I want them to be. My legacy is mine, they don’t need to carry the torch. They need to be what is true to them and change the narratives that are present in their world. That would make me more proud than my own legacy.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers

My name is Ashley Newton, owner of Ashley Newton & Co., and Posh Day Spa. I developed both businesses after years of disappointments and attempting to discover who I really was, and what my purpose is. After 10+ years of longing to be in the beauty industry, I quit my corporate job, for a season, and went back to school to obtain my Esthetics license. While going to school, the Posh Day Spa concept was born. I opened up my spa, which is phase one of my 10 year plan, specializing in skincare and offering body waxing and make-up. Ashley Newton & Co. is still a growing brand, focusing on finding the luxury in your every day life. 2023 will focus on showing those every day luxuries, spa reviews, motherhood, food, and more.

This transition with the spa has allowed me to tap into my creative side more than ever before. I’m creating my own form of art with skincare and waxing, while creating make-up looks for different skin types, tones, and shapes. It’s really opened by eyes to all I am capable of.

The main problem in my industry/specialty is skincare. My clients come to me with their skin concerns and I individualize treatment plans to what their skin needs. They trust me with what they are most insecure in and I take that and discreetly deliver results. They also receive a relaxing environment at the same time. What sets us apart is our true love for others and care for their concerns. I am truly passionate about what I do each day and get to develop long-lasting relationships because of the trust factor my business possesses.

I am most proud of my ability to pivot in unpredictable and difficult times. I don’t give up easily and have the ability to look at the bigger picture, my future life.

We’d love to hear the story of how you built up your social media audience?

I am still actively building an audience on social media, which is extremely difficult for me. I’m a private person who does not enjoy spending time on social media, oversharing. If I didn’t need to have one for my business, I probably wouldn’t have one at all. There’s a constant battle of posting or hiding under a rock. I enjoy posting at my leisure, not keeping up with algorithms. With all of that said, there are many benefits of social media and business. People love getting to know the face behind the brand, so we get to show our personalities through reels, photos, going live, and other videos. You tend to attract individuals who see some of themselves in you or a personality that is likeable and they want to be around. If you’re like me, just starting out, have fun with it. Don’t over-exert yourself or stress over numbers. Be you. They see you!

Where do you think you get most of your clients from?

The best source of new clients is always word of mouth and in-person networking. Nothing beats clients telling everyone they know about you, and meeting new people and other business owners at networking events. Being face-to-face with others, without the main goal being “sales”. you get to genuinely connect with others, learn about them and their needs, and discover how you can help each other grow in business. I encourage everyone in business to attend 1-2 networking events each month and make at least one connection you can keep in touch with. That one interaction could mean a word of mouth referral, new client, or opportunity for yourself and business.

Contact Info:

• Website: linktr.ee/ashleynewtonco
• Instagram: ashleynewtonco // poshspaexperience
• Facebook: Ashley Newton, Posh Day Spa (facebook.com/poshspaexperience)