Alright – so today we’ve got the honor of introducing you to Ashley Kermani. We think you’ll enjoy our conversation, we’ve shared it below.
Ashley, thanks for joining us, excited to have you contributing your stories and insights. We’d love to hear about the things you feel your parents did right and how those things have impacted your career and life.
My parents’ journey from Iran to America is a captivating tale of courage and resilience, marked by a daring escape and the pursuit of a new life with just a backpack and an unfamiliar language awaiting them. Their bold decision to embark on this journey against all odds is a testament to the indomitable human spirit.
In the face of uncertainty, my parents demonstrated unwavering determination, overcoming language barriers and embracing the unknown. Their sacrifices laid the foundation for the opportunities you now enjoy, illustrating the profound impact of their risk-taking and tenacity.
Instilled with the fearless sprits by my parents, my journey unfolds as a testament to the power of taking risks and embracing change. The unwavering support of your parents, cheering you on regardless of success or failure, has been a constant pillar in your life.
After working at Adidas for almost four years, I realized I was ready for a change. Even though I loved my time there, a strong desire for personal and professional growth motivated me to take a risk, just like my parents taught me. Overcoming the fear of leaving my comfort zone, I got your Real Estate license and joined Zentap shortly after.
This move not only changed my career but also had a big impact on my personal growth. At Zentap, I found a place to use my skills and passion, helping real estate agents market themselves and building lasting relationships with clients. It turned out to be a great opportunity for both my career and personal life. I have my parents to thank for where I am with my life and career.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
Fresh out of UCLA in 2019, my journey took an exciting turn when my time at Adidas revealed a profound love for connecting with people. Recognizing my passion for building lasting relationships, I decided to dive into the world of Real Estate, inspired by my family’s legacy in the industry.
When Covid hit, I didn’t let challenges hold me back. With a fresh real estate license in hand, I jumped into a market that, surprisingly, was buzzing with activity despite the global pause. This period highlighted the importance of social media for promoting myself in real estate.
Enter Zentap, a game-changer in the form of an automated social media marketing company tailored for realtors. This discovery marked a pivotal moment, seamlessly blending my role as a real estate professional and an account manager at Zentap. The dynamic intersection of both worlds added a layer of intrigue and excitement to me career journey.
What I am most proud of is my journey. My journey shows how my passion, ability to adapt, and seizing opportunities, especially during tough times, played a key role. It’s a story of navigating the changing real estate market and using innovative tools like Zentap to not just do well but really succeed in both real estate and account management.
We’d love to hear a story of resilience from your journey.
Getting my Real Estate License during the pandemic wasn’t easy – it felt like a roller coaster. Starting as an agent in a red-hot market with homes selling above asking was challenging, especially when I didn’t fully understand the ropes. Despite the tough first months, I stuck with it, realizing that being an agent is about more than just showing homes; it requires time, patience, and consistency.
After facing the ups and downs, I hit a high point when I successfully represented a buyer in a commercial property purchase. It was a reward for my hard work, but challenges remained, especially with the delayed payment system for agents.
With my brother by my side, we conquered the challenges of my first year as a real estate agent, turning hurdles into stepping stones. The roller coaster ride taught me that patience isn’t just a virtue – it’s a superpower, and shouting about your skills on platforms like Facebook, Instagram, LinkedIn, and Google is the secret sauce for realtors.
Amidst this journey, a powerful lesson echoed: never shy away from seeking help. In a world of twists and turns, everyone needs a guiding hand. And guess what? This pursuit of wisdom eventually led me to the game-changing world of Zentap.
How about pivoting – can you share the story of a time you’ve had to pivot?
During my time at Adidas, I found joy in delivering exceptional service to customers, sparking a passion for sales. This led me to venture into real estate, obtaining my license during the pandemic and stepping into a challenging market.
The early months as an agent were challenging, teaching me that real estate success requires more than showing homes – it demands time, patience, and consistency. With my brother’s support, I overcame obstacles and achieved a significant milestone by representing a buyer in a commercial property purchase.
Understanding the delayed payment reality for agents, I embraced lessons about the importance of time and patience both in my career and in my personal life. Recognizing the need for self-promotion on platforms like Facebook, Instagram, LinkedIn, and Google, I eventually discovered Zentap.
Now at Zentap, I aid agents struggling with content creation, providing a comprehensive digital marketing solution. Leveraging my own experiences, I pivot to make life simpler for fellow agents, merging sales and marketing expertise to assist them in building a client pipeline.
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