Alright – so today we’ve got the honor of introducing you to Arely Valadez. We think you’ll enjoy our conversation, we’ve shared it below.
Arely, thanks for taking the time to share your stories with us today How did you come up with the idea for your business?
Brows have always been a passion of mine. I’ve always believed that they hold the power to transform not only a person’s face but also their confidence. I’ve spent years admiring the artistry behind creating the perfect brow, and it’s always been something I noticed first about people.
One day, I came across a microblading class, and it felt like a lightbulb moment. I had always loved working with brows, but the idea of using this innovative technique to help others feel beautiful resonated deeply with me. Microblading is more than just a cosmetic procedure it’s a way to restore confidence and give someone a fresh perspective on how they see themselves.
I thought about the people I’ve met over the years friends, family, even strangers who’ve felt insecure about their sparse brows or who spent hours every day trying to fill them in. I wanted to create a solution that not only saved them time but also gave them the chance to feel effortlessly beautiful. For those with sparse or thinning brows, microblading can be life-changing, and I realized I wanted to be the person who could bring that transformation to them.
The moment I started learning the craft, I knew this was the path for me. It wasn’t just about shaping brows; it was about helping people feel as beautiful as they truly are. Seeing the joy and confidence in my clients after a session confirmed that this was a worthwhile endeavor.
Starting my business wasn’t just about solving a problem; it was about offering a unique approach. I wanted to create an experience that focused on natural, personalized results and a supportive environment where clients felt heard and cared for. What excited me most was the ability to blend my passion for beauty with my desire to make a meaningful impact on others’ lives. Helping people feel beautiful and confident every single day that’s why I knew this was worth pursuing.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
For those who may not know me, hi my name is Arely Valadez and I’m the founder of Amour MD Lounge, a microblading business dedicated to enhancing confidence and beauty through perfectly crafted brows. My journey into this industry is rooted in both my passion for beauty and my drive to make a meaningful impact on others’ lives.
What many might not know is that, alongside running my microblading business, I also work full-time as a police dispatcher. My career in law enforcement is demanding and fast-paced, requiring focus and composure at all times. Yet, despite the challenges, I’ve always made time to pursue my passion for beauty, particularly my love for creating stunning, natural-looking brows.
I discovered microblading when I stumbled upon a class and immediately fell in love with the artistry and precision it requires. It felt like the perfect way to combine my creative side with my desire to help others feel their best. Microblading allows me to solve a very personal and emotional problem for many restoring confidence to those with sparse, thinning, or uneven brows and giving them the gift of effortless beauty.
At Amour MD Lounge, I provide custom, tailored microblading services designed to enhance each client’s natural beauty. I’m proud to offer a personal touch, ensuring that every client feels heard, cared for, and thrilled with their results. What sets me apart is my commitment to continuous improvement. Even while juggling the demands of being a dispatcher, I dedicate my free time to practicing, learning, and perfecting my craft so that I can deliver the best possible results to my clients.
What I’m most proud of is the trust my clients place in me and the joy I see on their faces after their appointments. Knowing that I can help someone feel more confident and radiant is incredibly fulfilling.
To those who are considering booking with Amour MD Lounge, I want you to know that I’m here to create a welcoming space where you feel valued and celebrated. Whether you’re looking for a subtle enhancement or a full brow transformation, my mission is to help you feel as beautiful as you truly are inside and out.
Managing two careers has been challenging but incredibly rewarding. Being able to balance a high-stress role as a dispatcher with my passion for microblading reminds me every day of the importance of doing what you love and striving for excellence in everything you do.
This response highlights your dedication to both your careers and your commitment to delivering exceptional results. Let me know if there’s anything you’d like to tweak further!
Can you open up about how you funded your business?
Starting my microblading business, Amour MD Lounge, was both exciting and challenging, especially when it came to securing the initial capital. As a full-time police dispatcher, I’ve always been careful about managing my finances, so I knew I needed a plan that didn’t involve taking on unnecessary debt.
The first step was saving consistently from my dispatcher income. I created a budget and set aside a portion of each paycheck specifically for this dream. It wasn’t easy balancing bills, daily expenses, and saving for a business required discipline but I stayed focused because I believed in what I was building.
I also made strategic decisions to minimize upfront costs. For example, I invested in a reputable microblading training program that offered great value for the quality of education. I chose to start small with essential tools and supplies, focusing on quality over quantity to ensure I could provide exceptional results from day one.
Additionally, I leaned into my resourcefulness. I took the time to research affordable yet high-quality equipment, created my own marketing materials, and leveraged social media platforms to promote my business at little to no cost.
I’m proud to say that Amour MD Lounge was built through hard work, careful planning, and a lot of determination. Knowing that I funded my business independently makes the journey even more rewarding. It’s a reminder that with a clear vision, a solid plan, and unwavering commitment, you can turn your dreams into reality.
For anyone considering starting their own business, my advice would be to take it one step at a time, make smart financial decisions, and never lose sight of your “why.” For me, it was the passion for helping others feel beautiful and confident—and that’s what keeps me motivated every day.
What’s a lesson you had to unlearn and what’s the backstory?
A powerful lesson I had to unlearn was the belief that everything had to be perfect before I could start. For a long time, I felt that I needed to have all the answers, the perfect setup, and every detail ironed out before launching Amour MD Lounge. I thought if I didn’t have everything “just right,” I’d fail or worse, disappoint my clients.
The backstory to this lesson began when I was preparing to take my first microblading class. I delayed signing up for weeks because I felt I needed more knowledge, more practice, or better tools before I could even start learning. Even after completing the class, I hesitated to take on clients because I feared I wasn’t “ready enough.”
But then one day, I received a message from someone who desperately wanted their brows done. They had seen my practice work and said they trusted me to help them feel confident again. That moment changed everything. I realized that waiting for perfection was holding me back from making an impact and helping others.
When I finally took the leap and worked with my first client, it wasn’t flawless but it was heartfelt. Their reaction, the joy on their face, and their gratitude reminded me that people aren’t looking for perfection; they’re looking for someone who genuinely cares and is willing to grow and improve.
Since then, I’ve embraced the idea that progress is more important than perfection. Starting messy is better than not starting at all. This mindset has not only allowed me to build Amour MD Lounge while balancing my full-time job as a police dispatcher but also helped me continuously improve my craft without the fear of failing.
Unlearning the need for perfection has been freeing, and it’s a lesson I carry with me in both my business and personal life. I now focus on showing up with authenticity, dedication, and a willingness to learn, knowing that growth comes from action—not hesitation.
Contact Info:
- Website: https://linktr.ee/amourmdlounge?fbclid=PAZXh0bgNhZW0CMTEAAabuEt2_jM3sfbMSHqQYPAT9jcIb7_83iCiXWnISI4Jp2O-DbOU5oBqQzlw_aem_ueOsiRh6-JEfTmiWupqKzQ
- Instagram: https://www.instagram.com/amourmdlounge/profilecard/?igsh=NTc4MTIwNjQ2YQ==