We’re excited to introduce you to the always interesting and insightful Anvisha Vora. We hope you’ll enjoy our conversation with Anvisha below.

Anvisha, appreciate you joining us today. What did your parents do right and how has that impacted you in your life and career?

I grew up watching my parents build something from nothing. No shortcuts, no handouts—just quiet persistence and a belief that if you kept showing up, something good would eventually take root. They built a life, a foundation, and somehow, through all the chaos, they made it feel like they were giving me everything.

The best gift they gave me wasn’t anything material—it was the ability to adapt. They always said, “You don’t really learn by avoiding people. You learn by listening to them.” Whether it was the neighbor struggling with bills or a stranger at a train station, they believed every story had something to teach. And they made sure I listened.

Especially as a creative, that lesson means everything. We live in a beautifully unorthodox world—where ideas come mid-shower, mid-subway ride, or at 3 a.m. when everyone else is asleep. Our job is to find beauty in chaos, to see the story that most people miss. And while we may not clock in at 9 and out at 5, the routine—the discipline—is still everything. Because inspiration is only half the work. The other half is having the method to carry the madness forward. That’s advertising. That’s life.

And that’s the foundation I stand on every day.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I kind of stumbled into this world. What started as a casual fascination with packaging design—spending hours in stores just looking at bottles, jars, and labels—turned into a deep love for visual storytelling. I found myself analyzing every typeface, color choice, and material finish. On a whim, I applied to SCAD with no idea if I’d even get in. I did—and it turned out to be the best decision I ever made.

Since then, I’ve worked at leading agencies like Energy BBDO and FCB Chicago, collaborating on campaigns for major brands like M&M’s, Ulta Beauty, and Kerrygold. Those years taught me how to be an empathetic, intentional, and impact-driven creative—someone who doesn’t just make things look good, but makes people feel something.

Today, I’m pouring all of that experience into something close to my heart: Kaira Hair Care. I now lead all creative work, from packaging design to ad campaigns. Kaira is rooted in Ayurveda, and it feels full-circle to design for something I truly believe in. It’s surreal to think that the same girl who used to geek out over shampoo bottles in a grocery aisle is now building a brand from scratch, shaping every visual, every touchpoint.

What sets my work apart is that I care deeply—about the message, the craft, the consumer, and the story we’re telling. I’m proud to bridge strategy and emotion in a way that feels honest, human, and bold.

What do you find most rewarding about being a creative?

The most rewarding part of being a creative is the invisible thread it weaves between people. It’s being able to take a feeling, a story, or a struggle—and turn it into something that makes someone pause, laugh, or feel seen. Creativity gives us the power to build empathy at scale.

But when you manage to wrangle that spark into something real—something that lives in the world and speaks to people—that’s magic. It’s not just about aesthetics; it’s about resonance. And that’s what I live for.

As an Indian creative, my culture has deeply influenced the way I see and tell stories. The richness, rituals, contrasts, and colors I grew up around have taught me how to build layered, diverse narratives—and more importantly, how to derive meaning from them. That perspective has shaped my voice, allowed me to bring something distinct to the table, and helped me stand out. Because that’s where change happens: when we tell stories that are rooted, yet reach beyond borders.

Any resources you can share with us that might be helpful to other creatives?

Absolutely! There are so many brilliant tools and platforms I wish I had stumbled across earlier. A few that genuinely changed the game for me:

The Deck of Brilliance – A treasure trove of strategic and creative prompts. Great when you’re stuck or need to reframe a brief.

The Colour Book by Loryn – An underrated gem for building color palettes with personality and purpose.

Eye on Design (AIGA) – For thoughtful reads on culture, design, and everything in between.

Eyecandy Visual Technique Library – Great for breaking down and analyzing design techniques used in motion and visuals.

Contact Info:

• Website: https://www.anvishavora.com/
• Linkedin: https://www.linkedin.com/in/anvishavora/

Image Credits

American Advertising Federation