We recently connected with Annie G and have shared our conversation below.

Annie , thanks for taking the time to share your stories with us today Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

I help purpose-driven souls bring their dream business to life with websites that align, attract, and convert.
Many have quieted their calling to fit into a world that rewards hustle over heart. But that inner knowing—the one that whispers you were made for more—never fades. When the time comes to answer it, I’m here to turn my clients soul-mission into a digital a presence that can help them build the empire they were meant to have.

My intention with each client is to provide a digital presence that radiates their unique energy, magnetizes aligned opportunities, and most importantly provides them with the money making business of their dreams.

This is my mission because many—like my old self—remained behind the curtain for so long, not giving their gifts to the world. But our gifts are there for a reason, and we’re meant to monetize them. You were never meant to play small—you were meant to lead, create, thrive, and live a comfortable life.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

 I’ve been in the design industry for 15 years, with experience spanning from graphic design, art direction, brand identity, and user interface design. I hold a Bachelors Degree and a certification in User Interface Design. My journey began in Graphic Design before naturally evolving into Web Design.
Today I am the founder and Creative Director of Annie G. Designs, a web design studio rooted in spirituality, strategy, and design. I specialize in building high-converting, money making websites for first-time business owners—or those ready to level up—who are finally stepping into their purpose and bringing their vision to life.
I sort of fell into this work after friends and acquaintances started coming to me with ideas about something they “wanted to do one day,” but felt stuck in the grind and didn’t know where to start. I’d always say, “How about we just create a website and see what happens?” And for some reason, that was usually the turning point. Suddenly, their idea had a digital headquarters. Not just a social media page, but a beautiful, solid website that gave their dream business life. That simple shift—a clear brand identity and a strong digital presence—can change everything.

The sites I create help my clients sell their offers, build credibility, and feel fully expressed online. Many are launching deeply personal brands, and they come to me when they want their digital presence to reflect the magic and meaning behind their work. With the rise of digital products and passive income opportunities, it’s an incredibly exciting time to launch—and there’s nothing better than designing a site that helps someone make money while they sleep.

What sets my brand apart is the energy behind it. I believe your website should feel like an energetic extension of you—radiant, magnetic, and in full alignment with your purpose. I help my clients feel confident online, even if they don’t want to be the face of their brand.
Watching someone finally step into the business they were born to create is powerful—and it’s exactly why I do what I do.

What’s been the most effective strategy for growing your clientele?

A powerful driver of growth has been client referrals and collaborations. When people experience the transformation of a purpose-led brand and a website they naturally share it. I’ve also found that working with aligned coaches and creators whose audiences overlap with mine has brought in the most ideal clients—ones who are already thinking about where they want their business to take them and are ready to invest.

Are there any books, videos or other content that you feel have meaningfully impacted your thinking?

One that really shaped my mindset is “The Big Leap” by Gay Hendricks. It helped me understand how self-sabotage and limiting beliefs can keep us playing small—even when we’re ready for expansion.

I also draw a lot from “Start With Why” by Simon Sinek—especially when it comes to branding. It reminded me that people don’t buy what you do, they buy why you do it. That philosophy is baked into every website I build. I want my clients’ why to be felt the moment someone lands on their site.

Even though it’s not a traditional business book, “You Can Heal Your Life” by Louise Hay taught me that the way we view ourselves directly affects how we create the world we live in. As a brand and web designer, I see so many clients struggling to step into their full visibility online, and that book gave me a spiritual framework to step into being seen not only for my business but my clients businesses.

Lastly, Margot Miller of Her Unapologetic Success. The program, coaching calls, and energy gave me permission to show up fully, unapologetically, and spiritually grounded in my business. She helped me realize you can have it all and to stop showing up as a watered down version of myself. To be successful you must boldly step into visibility. This is something I pass down to all of my clients.

Contact Info:

• Website: https://www.annieg.la
• Instagram: @anniegdesign