We were lucky to catch up with Annick Tyler recently and have shared our conversation below.

Annick, thanks for taking the time to share your stories with us today Let’s jump right into how you came up with the idea?

The 1204 Lounge was conceived out of a desire to see black designers be acknowledged for their contributions to the luxury industry. I had recently experienced instability and unfulfillment with full time employment, so, that sort of fueled my desire to seek fulfillment and display my luxury mindset through writing about the accomplishments of black design professionals in the sectors that are most endearing to me – fashion, interior design, and hospitality!

I knew that this endeavor was worthwhile because the world-at-large has an ongoing narrative that European brands are the origin of luxury, so, my brand would correct that narrative and dignify the expertise of unsung black design professionals.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’ve had a luxury mindset since my adolescence. Initially, I wanted to be a fashion designer, so, I took clothing and textiles as an elective in high school. Next. I enrolled in college to study fashion merchandising, but eventually earned a degree in accounting. While working as an accountant, I’ve earned certifications in interior design, hospitality and tourism. and have been mentored by a fashion expert.

My degree in accounting, unique persona, and genuine faith allows the 1204 Lounge to be a distinguished brand that provides our subscribers with deep insight about the craftsmanship of black design professionals. The 1204 Lounge provides exclusive and well written content with an intellectual tone that speaks to avid readers that require depth.

What’s the most rewarding aspect of being a creative in your experience?

I take a lot of time to research, take notes, and edit my articles to ensure that the story is poised for a potential reader that will eventually subscribe; so, my reward is when readers leave comments that describe their sentiments and that they’ve learned something new!

Is there a particular goal or mission driving your creative journey?

My mission is to encourage our readers to associate black brands with luxury and opulence through education.

Contact Info:

• Website: www.1204LOUNGE.com
• Instagram: @1204LOUNGE
• Facebook: https://www.facebook.com/profile.php?id=100075740505718&mibextid=ZbWKwL