We’re excited to introduce you to the always interesting and insightful Anna Orlova. We hope you’ll enjoy our conversation with Anna below.

Hi Anna , thanks for joining us today. How did you scale up? What were the strategies, tactics, meaningful moments, twists/turns, obstacles, mistakes along the way? We’d love to hear the backstory the illustrates how you grew your brand.

When people see my current success, they often think it happened overnight but in reality, it was years of hard work, learning, and persistence. I started as a young makeup artist passionate about creativity and beauty, working long hours in the salon and constantly improving my technique. The turning point came when I decided to challenge myself on the international stage competing for Team USA at OMC Hairworld.
Winning there changed everything. It wasn’t just about trophies it was about recognition, credibility, and confidence. After that, I began receiving invitations to major beauty events, fashion weeks, and collaborations with brands. Clients started traveling from other cities to see me, and many professionals began studying my brow techniques.
Scaling up meant building a strong foundation organizing training programs, mentoring other artists, and sharing my experience. I learned that success grows when you help others grow too. Today, I continue to balance creative work with education, representing the new generation of American beauty professionals on the world stage.

Anna , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I’m a professional Makeup and Brow Artist and Champion representing Team USA at the OMC Hairworld Championships. My work combines precision, creativity, and individuality I believe that beauty is not about following trends, but about enhancing natural features through harmony of shape and tone.
In my salon work, I focus on creating timeless looks and signature brow designs tailored to each client. I collaborate closely with my coach and the national team, helping to inspire others and share author techniques that are later used in international competitions. My mission is to elevate the standards of the beauty industry by bringing together artistry, education, and professionalism.
After winning multiple awards at world-level championships, I started receiving invitations to fashion weeks, photo projects, and collaborations with global brands. What makes my work stand out is the combination of competition-level artistry with real salon practicality I bring the precision of the stage into everyday beauty.

Is there mission driving your creative journey?

My mission is to inspire beauty professionals to believe that art and discipline can change their lives. Through my work, I want to show that beauty is not just an external result. it’s a reflection of inner confidence and dedication. I strive to elevate the standards of the industry by combining education, competition experience, and artistic vision. My goal is to help the next generation of artists reach their full potential and bring more recognition to American beauty on the global stage.

We’d love to hear a story of resilience from your journey.

When I first moved to a new country, I had to start my career completely from scratch new clients, new language, new environment. It wasn’t easy, but I decided to turn every challenge into motivation. I focused on mastering my craft, entering international competitions, and pushing myself beyond limits. Representing Team USA at OMC Hairworld was a moment of pride that proved perseverance always pays off. That experience taught me that resilience is not about avoiding difficulties, but about using them to grow stronger and inspire others along the way.

Contact Info:

• Website: https://hairportsmiami.com
• Instagram: https://www.instagram.com/iglow_beautylab?igsh=MTNnbjl6aDRyMTlicA==

Image Credits

Personal photos