We caught up with the brilliant and insightful Angela Todd a few weeks ago and have shared our conversation below.

Angela, looking forward to hearing all of your stories today. What do you think it takes to be successful?

Certainly! Here’s a lengthened version that expands on the entrepreneur aspect:

Determination, perseverance, and hard work are the keys to success, but true success lies in the choices we make while using these skills. During my doctorate journey, I faced numerous challenges. At each juncture, I had to choose to buckle down, eliminate distractions, and focus on the next step. I could have walked away from the difficulties, but that would mean giving up on success.

In business, especially as an entrepreneur, you often face choices that determine your path to success or failure. Each decision may require overcoming challenges, but success only comes when you choose to push through and achieve your goals.

Entrepreneurship is a journey filled with unpredictable obstacles and opportunities. It demands resilience and the ability to adapt to changing circumstances. The choices you make, whether it’s taking a calculated risk or investing in personal growth, shape the path to success. Being an entrepreneur means having the willingness to confront adversity head-on and learn from every experience. Success in this realm is not just about reaching the destination but about embracing the process and staying committed to your vision.

Every challenge you face and overcome as an entrepreneur strengthens your resolve and brings you closer to your goals. It is through these deliberate choices and continued determination that true success is achieved.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

With many years of experience working remotely with start-up companies and new businesses, I’ve honed my skills in leveraging psychological insights to help them grow and succeed. My professional journey has equipped me with a deep understanding of the unique challenges and opportunities that start-ups and growing businesses often face. Using my background in Psychology, I assist businesses in developing strategies that foster growth, enhance team dynamics, and drive success.

As the COO of Creative Global Branding, I’m passionate about assisting businesses with their branding and go-to-market strategies. Our agency is dedicated to achieving efficiency by leveraging technology and AI without compromising the essential human touch. We believe that the integration of cutting-edge technology and personal connection is key to helping business owners reach their goals and milestones. Our tailored approach ensures that each client receives a strategy that aligns with their vision and market needs.

With a Ph.D. in Psychology and over 25 years of combined experience in writing, branding, marketing, sales, customer service, and human resources, I bring a wealth of knowledge and expertise to every project. My diverse background allows me to provide comprehensive solutions that address various aspects of business development and growth.

Beyond my professional life, I’m a mother, novelist, and an avid horror movie fan. I embrace my inner nerd, love spending time with my 5 cats, reading, writing, cooking, and cherish spending quality time with my family.

Any advice for growing your clientele? What’s been most effective for you?

One thing I’ve found to be incredibly effective is truly listening to the client. This means not just hearing their words, but understanding their underlying motivations and passions. I once had a client who came to us with a business idea that, while not bad, lacked their genuine enthusiasm. During our consultation, I noticed what they were truly passionate about and used that insight to create a more solid plan for a business that would not only be successful but also provide them with an outlet for their real passion. This approach led to a business model that resonated deeply with the client and motivated them to put in the necessary effort to achieve success. When clients feel heard and seen for more than just their contract and payment, they develop a level of trust that goes beyond what most have for their marketing agency. This deeper connection fosters long-term relationships and leads to better outcomes for both the client and the agency.

What do you think is the goal or mission that drives your creative journey?

At Creative Global Branding, the CEOs and I are deeply passionate about helping entrepreneurs find their freedom. We understand the challenge of taking on business ownership or starting something new. Often, business owners seek to escape the grind and reclaim balance in their lives. We believe everyone, including entrepreneurs, deserves to be happy, healthy, and free. At Creative Global Branding, we don’t just have clients; we have success partners. Our goal is to help them navigate the complexities of running a business and achieve a healthy work-life balance.

Contact Info:

• Website: https://creativeglobal.rocks
• Linkedin: https://linkedin.com/in/angela-todd-622b51aa/