Alright – so today we’ve got the honor of introducing you to Angela Aiuto. We think you’ll enjoy our conversation, we’ve shared it below.

Angela , thanks for joining us, excited to have you contributing your stories and insights. Taking care of customers isn’t just good business – it is often one of the main reasons folks went into business in the first place. So, we’d love to get a conversation going around how to best help clients feel appreciated – maybe you can share something you’ve done or seen someone do that’s been really effective at helping a customer feel valued?

All clients I interact with are treated as if they are my only. I communicate on times they truly humbled me. I am an inclusive company, in that we will service any and all in love. As I regularly rotate my profile pictures on my advertising platforms, I had two women express they were relieved to see I perform same sex weddings without having to ask. Given this is still touchy here in the south, I know couples are turned down. I know they were happy to be able to go through booking “just like everyone else”.

Angela , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

At Taking You Through To The I Do, we are a continuously evolving wedding business who strives to take couples from engagement to the aisle. We employ various vendors to accommodate majority of the needs any couple can have. We allow couples to truly express themselves in the vision they have for their wedding.
Our top service is Officiating, however we offer premarital edu, prenup, makeup, planning and coordination , & will be adding in 2025; hair, photography, videography, & massage therapy.
All services can be booked individually or bundled.

When we say all couples are welcome, we mean it. Race, ethnicity, gender, gender identity, partner status, religious beliefs, family traditions…. And anyone who doesn’t fit in “the box” .

Any thoughts, advice, or strategies you can share for fostering brand loyalty?

From the moment I am committed to a couple, I get their handles on social media. To me it’s important to let them know I’m interested in getting to know them. So on the front end it’s important to begin that engagement and allow them to see what your business is up too as well. Post weddings, it’s a great way to keep up with their now married life. How their honeymoon went, if they have kids, and sometimes a congrats on some of their life milestones. This keeps them seeing you and your business as engaging and encouraging, past the “paid interaction” I also touch base on their first anniversary, just as a token of gratitude for them allowing us to be a part of their journey.

We’d love to hear the story of how you turned a side-hustle into a something much bigger.

I am still in the side hustle to full time hustle journey. What’s amazing is the pace of which I can grow the company. It’s at a pace that can allow for more strategic planning and growth at a rate that will not sacrifice our standards. 2025 is year 5 & are now able to bring on more vendors.

Contact Info:

• Website: https://2theIdo.com
• Instagram: @2theido
• Facebook: @2theido

Image Credits

P. Villa
Nicole Baker