We recently connected with Andrea Milan and have shared our conversation below.
Hi Andrea , thanks for joining us today. Can you share a customer success story with us?
“I had a client with a cancer experience. After finishing her treatment, she decided to revive her eyebrows since she had lost them. The result was incredible and very emotional. My client cried tears of joy and was grateful to have eyebrows again. For me, being able to help people with their self-esteem is more fulfilling than just charging for a service. I feel a responsibility in my hands to make my clients feel happy and more confident.”
Andrea , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I was a marketing student and in my free time I was working for very little money, seeing my situation I knew I had to improve. So I researched the market in the beauty industry (since I was always interested in this area) and I learned about Microblading. I invested all my money unfortunately in a low quality course and lost all my savings since my work was not in demand because the certification I got was not recognized and made people doubt. I still had some clients and thanks to my artistic and aesthetic ability I was still able to do good work with excellent results, but I felt I needed to improve. I have been a draftsman since I was a child, I made hyper realistic human portraits among other things and I saw works of other artists with an excellent technique that I had not yet known. I only had the knowledge of the first academy I attended. I researched and discovered PHIBROWS (phiacademy today) but the cost was too much for me. I worked hard until I could afford the course of this academy recognized worldwide and I saw the big difference from the quality of the products, patterns, hygiene, technique, the explanation of legal permits in my country among other things, which also taught me that in this academy there was opportunity for growth and that was how I began to grow within this academy working hard and practicing until I became a master (teacher who gives courses at national and international level) my work improved so much that I was able to work in this academy.
working hard and practicing until I became a master (teacher who gives courses at national and international level) my work improved so much that I got more clients, with the PHIACADEMY certification my clients felt more confident and that’s how more people put their eyebrows in my hands.
My work is recognized for being very natural and unlike other artists my 10 years of experience is seen in the results in the scars, unfortunately there are people doing bad work and making very bad scars, for example: spots on the skin, tattooing, color migration, change in the color of pigment such as gray, purple, green and red eyebrows. My results are very good, the color does not change and the pigment does not migrate leaving a hyper realistic fine line as a result. I am very proud to have grown so much and I would like to say that everything is in the discipline, persistence and perseverance. I want people to know the power they have in their minds and in their hands to create in this world. That’s what I teach my students and they have had excellent results and have grown like they have no idea. My mission in life is to make others grow and reach the top.
How did you build your audience on social media?
I started to grow in social networks thanks to my before and after work, I took pictures with good lighting and quality to show the micro details of Microblading, the before and after differences were impressive, they were very noticeable transformations and people began to follow me. I also recorded videos and photos of the reactions of my clients that were very positive, I began to make collaborations with renowned influencers, I began to make creative videos of before and after, portraits and photo shoots very much in my fashion style and last but not least I began to give information about the technique of microblading, what it was about, what to do and what not to do with the technique and basically give tips for clients and potential students within my audience.
How’d you build such a strong reputation within your market?
My reputation is good based on my results, people started to recognize me thanks to my hyper realistic and very natural results. This is really my market. I am also recognized because I am a master of a very prestigious academy and it is not easy to get to that point and people know it. I am a person who manages the technique to perfection according to the standards of the academy, but you always have to keep learning and not be satisfied with what you are doing at the moment. That’s why I keep training year after year to be able to offer the most innovative in the industry to my clients.
Contact Info:
- Instagram: https://www.instagram.com/andreamilanmx
- Facebook: https://www.facebook.com/andreamilanmx
- Youtube: https://youtube.com/@andreamilan3761