We recently connected with Andi Holmgreen and have shared our conversation below.

Andi, thanks for joining us, excited to have you contributing your stories and insights. Let’s talk about social media – do you manage your own or do you have someone or a company that handles it for you? Why did you make the choice you did?

After managing my own social media for over 17 years, I realized in the fall of 2023 that it was time to make a change to better align with the growth of my real estate business in the Coastal Bend. To stay competitive and provide the best service to my clients, I decided to hire an assistant to handle social media posting, content creation, and marketing. This decision has been a game-changer, freeing up about four hours of my day. Now, I can focus on critical aspects of my business, like networking, lead generation, and nurturing client relationships.

Having a dedicated assistant has brought consistency to my social media presence, which has improved my engagement and boosted my algorithms. One of the key lessons I learned in this process was identifying my strengths and outsourcing tasks where I needed support. For instance, video editing wasn’t my forte, so I specifically sought someone skilled in that area to ensure my content remained high-quality and engaging.

If you’re considering hiring a social media manager or assistant, I recommend reaching out to colleagues in the industry for recommendations. They might know someone reliable looking to take on more work or have insights into agencies that specialize in social media management for real estate professionals. Investing in the right person can elevate your brand, enhance your efficiency, and help take your business to the next level.

Andi, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’ve been a licensed Texas real estate agent since 2007, proudly serving the vibrant markets of Central and South Texas. I got into real estate because I’ve always had a passion for helping people through some of the most exciting and important milestones in their lives. Over the past 17+ years, I’ve had the privilege of working with clients from all walks of life, helping them buy, sell, and invest in properties that align with their unique needs and goals. I’m also a wife, mom, and longtime resident of the Coastal Bend area, where I love being part of such a close-knit community and enjoying all the things that living by the beach have to offer.

As a real estate professional, I specialize in guiding clients through the complexities of buying and selling properties, including new construction homes, first-time purchases, and investment opportunities. My services include everything from market analysis and marketing strategies to contract negotiations and personalized support. For sellers, I create tailored marketing plans that maximize visibility and value, while for buyers, I provide expertise in navigating the process, negotiating the best deals, and finding the ideal property for their needs. I’m particularly passionate about working with first-time homebuyers and helping them feel confident and informed throughout the process. Additionally, I’ve worked extensively with new construction properties, helping clients understand the ins and outs of building or purchasing a brand-new home.

One of the things that sets me apart is my commitment to continuous professional growth and my dedication to my clients. I hold a BBA in Entrepreneurship with a minor in Real Estate from the University of North Texas and have completed hundreds of hours of continuing education to stay on top of market trends and industry advancements. I’ve earned certifications like Texas Affordable Housing Specialist, Resort & Second Property Specialist, and the eXp Institutional Investment Services Certificate, among others. I’m also currently working toward obtaining my Texas Broker’s License. These achievements reflect my commitment to staying at the forefront of the industry so that I can provide the best possible service to my clients.

What I’m most proud of is the trust my clients place in me. Buying or selling a home is a significant decision, and I’m honored to guide my clients through the process with care, transparency, and expertise. I work hard to make the real estate experience as seamless and stress-free as possible, building lasting relationships along the way. For me, it’s not just about closing a transaction—it’s about helping people achieve their dreams and build their futures.

What I want potential clients and followers to know is that I am deeply passionate about what I do, and I am here to be their trusted partner in real estate. Whether you’re a first-time homebuyer, a seasoned investor, or someone looking to sell your property, I provide personalized service, innovative solutions, and a genuine dedication to helping you succeed. At eXp Realty, I combine cutting-edge technology with local expertise to ensure that my clients have the best possible experience.

What do you think helped you build your reputation within your market?

Over the course of my career, I believe my reputation within the market has been built on a foundation of trust, expertise, and dedication to my clients. From day one, I’ve prioritized open and transparent communication, ensuring my clients feel informed and supported throughout every step of their real estate journey. Whether guiding a first-time homebuyer or assisting a seller in maximizing their property’s value, I’ve always strived to put my clients’ needs first, fostering relationships based on trust and mutual respect.

My commitment to continuing education has also played a significant role in shaping my reputation. By staying ahead of industry trends and earning specialized certifications, I’ve been able to bring valuable knowledge and insights to the table, giving my clients a competitive edge. Additionally, my extensive experience in the Coastal Bend area has allowed me to provide hyper-local expertise, helping clients navigate the nuances of the market with confidence.

I’ve also embraced technology and innovation, leveraging tools to market properties effectively, connect with clients, and streamline the buying and selling process. My ability to blend cutting-edge technology with a personalized approach has made me a trusted advisor in a competitive industry. Beyond the transactions, my active involvement in the community, from my roles with local REALTOR® organizations to mentoring other agents, has demonstrated my dedication to contributing to the real estate profession and the community at large.

Lastly, I think what truly helped build my reputation is the relationships I’ve cultivated along the way. I’m proud of the referrals from past clients, friends and real estate partners and repeat business I’ve received over the years, as they speak to the trust and satisfaction of the clients I’ve served. By going above and beyond to provide exceptional service and always keeping my clients’ best interests at heart, I’ve built a reputation as someone who truly cares about helping others succeed. This commitment to excellence and authenticity has been the cornerstone of my career.

What’s worked well for you in terms of a source for new clients?

The foundation of my success as a real estate professional has been built on the power of relationships and the strength of referral partnerships, particularly through my affiliation with eXp Realty. Over the past nine years with this innovative brokerage, agent-to-agent referrals have consistently been one of the most significant sources of new clients for me. These partnerships are more than just transactional—they’re built on trust, communication, and the shared goal of providing exceptional service to clients.

eXp Realty’s unique model has amplified these opportunities. The brokerage has established strategic partnerships with mortgage and real estate companies, creating a steady flow of high-quality referral leads for agents like me. These connections allow me to help more families achieve their real estate goals while reinforcing the importance of collaborative relationships in the industry.

One of the aspects I value most is eXp Realty’s cloud-based structure, which eliminates geographical barriers and makes networking seamless. This approach has enabled me to forge meaningful relationships with agents not only across Texas but throughout the country. By stepping outside of my immediate bubble, I’ve become a trusted referral partner and the go-to agent for those seeking expertise in the coastal areas of South Texas.

Building and nurturing referral partnerships is essential for long-term success in real estate. It’s not just about generating leads—it’s about cultivating a network of professionals who can rely on you to deliver exceptional results for their clients. These connections have allowed me to expand my reach, grow my business, and provide outstanding service to a broader audience.

Contact Info:

• Website: https://andiholmgreen.exprealty.com/
• Instagram: https://www.instagram.com/_anditheagent_/
• Facebook: https://www.facebook.com/anditheagentTX
• Linkedin: https://www.linkedin.com/in/andrea-holmgreen-234843105/
• Youtube: https://www.youtube.com/@AnditheAgent
• Yelp: https://www.facebook.com/anditheagentTX