We were lucky to catch up with Amy Schultz recently and have shared our conversation below.

Amy, looking forward to hearing all of your stories today. Risk taking is something we’re really interested in and we’d love to hear the story of a risk you’ve taken.

It all comes back to the financial pain that I experienced. When my first son was born, I had $30,000 in credit card debt, $50,000 in student loan debt, and no savings other than my 401k, despite having made a very good salary for a long time. His birth was traumatic, to the point where I ended up on life support. I needed more time than I was given to heal but hadn’t planned for that, so I had to go back to work despite not being physically or emotionally ready.

I remember crying in the little nursing room while pumping, and trying to figure out how I got here, unable to afford the physical and mental health care that I needed. That’s when I started researching women and money, thinking I must not be alone. I definitely was not; many women are stuck in unhealthy situations because of money. We haven’t been given the tools, education, and confidence we need to do better. The more I read, the more I realized how many problems could be solved by giving women more money, and more financial confidence. So, I took a leap. I emptied my 401k, stayed at home with my son for a little bit to gather my thoughts, and then launched my first business coaching women around money.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Bolder plays a pivotal role in the wealth space: we act as the intermediary for women who earn money but haven’t been able to invest it and build the wealth they deserve, the wealth it takes to break generational cycles. We help these women consider themselves powerful users of money.

51% of women live paycheck to paycheck. That means they have no savings for an unexpected emergency and are likely using credit to pay for unplanned purchases. We see women every day who earn between $75,000 to $150,000 and have tens of thousands of dollars in credit card debt, just from supporting their lifestyles. At some point, they experience the pain of not having savings when they need them or recognizing that their debt is holding them back, and they want to break that cycle. Education about investing isn’t enough of an answer for these women, but that’s oftentimes all they see when they search for help. It can be very overwhelming and feel hopeless.

Bolder Money is a safe space to address their needs and help them get out of these cycles where they have limited options on what they should do with their money. We help them get out of debt, be intentional about spending, and for them to fall in love with the feeling of holding onto their money so they can watch it grow. That’s a big piece that’s missing.

In addition to paying off debt and building savings, women take bigger risks in their careers when they feel more secure financially. They start businesses. When women have more money, they are more likely to make choices that are based on what they want to do in the world, the impact they want to make, and what matters to them. That’s why we came to be Bolder. We found that with the work that we’re doing, we’re enabling women to make bolder choices for their lives. They’re breaking generational cycles, leaving toxic workplaces or relationships, and advancing to leadership roles. When women have money, that’s what’s possible.

Can you tell us the story behind how you met your business partner?

I met my co-founder, Sid Singh, through a mutual friend and mentor, Deborah Price, who founded the Money Coaching Institute. Sid was looking for a money coach to explore this idea of bringing “money magic” to as many people as possible, and I was just building my private practice to where I wanted it to be. We had quite a few things in common: a first business venture that centered around mental health, a near-death experience, and a vision of closing the wealth gaps that exist.

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

When I was a new coach, I heard quite a bit about reaching a six figure year, or having $10,000 clients, or all these milestones that are perfectly wonderful to achieve, but I soon realized weren’t going to get me where I wanted to be in terms of impact. Helping a few people at a time felt amazing, don’t get me wrong – the impact a money coach can have on one person’s life is astounding. BUT there are so many people who are not at the mindset stage to drop thousands of dollars for coaching – and those people deserve compassionate and effective guidance, too. I had to unlearn that pricing higher and higher is the only way to prove your value as a coach. Scaling so that we can reach the people we really want to impact at a price that works for them is now my measure of success.

Contact Info:

• Website: www.boldermoney.com
• Instagram: instagram.com/bolder.money
• Linkedin: www.linkedin.com/company/boldermoney