We recently connected with Amelie Sigaudo and have shared our conversation below.
Amelie, thanks for taking the time to share your stories with us today We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
As a French girl moving to the States, i realized that the American Dream is real and that I wanted to be part of it … I have never been an entrepreneur so I did not really know how to start and what to offer. When the Covid hits I knew it was time for me to try it out !
I knew I wanted to bring a piece of the French Culture and especially the Chill and Beauty part. I like the word ‘Flanner’ which pretty much means enjoying yourself, wandering around with no rush, obligation or goal. Sounds petty like this but actually feels really good, just taking time for yourself.
I quickly realized that Americans were not really familiar with the concept of ‘Flanner’ and that they were always on the run, especially Women – business, work, family, house, friends and more. And here is a funny story, the first time I went back to France – ok for 2 months but after 1year and a half on the USA, everybody was looking at me and asking me WHY, HOW, WHAT FOR ? And that is when I realized I should bring my ‘CHILL EXPERTISE’ to American Women ;) I could not just invited them for a coffee or a glass of wine and hang out but have to highlight how important was to step back, to relax, to get some ME time.
So that was my point how to mix US and French culture while participating and supporting local businesses and especially Women entrepreneurship ?
That is how Olala Events was born.

Amelie, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I started meeting talented and amazing women, who because of the COVID situation changed their life radically by moving to our lovely Sarasota community and/or starting their own business. And here we were on the same page, newbies in the business, talented and motivated and not knowing how and where to start.
Don’t we refer to the laws of attraction in this case of situation? So here was the launching point of the first activity of Olala Events.
The creation of POP-UP MARKETS, by Women for Women.
Finding cool spots, gathering brilliant vendors, creating an atmosphere specific for us and making it fun with music, light bites and mimosas – because life is always brighter with Mimosa ;) was my new mission. It has not been as easy as it sounds. We made some mistakes, picked up some wrong location, lost faith, been discouraged but always pushed forward by our amazing community of vendors. Focusing on women needs and businesses, discovering how the Women entrepreneur community of Sarasota was amazing and supportive, all of this been such a blessing.
I always liked to think that Olala was more than a place to sell but also an environment to network, make new friends, connect, grow, share, learn, nurture and support.
The adventure was launched ! And 2024 is the beginning of a new activity under Olala.. The Beauty and Chill party !
Welcome to Olala Events, our Beauty & Chill events are a unique way to take a break !
Wouldn’t you need to step back & take time for yourself? Wouldn’t you desire being pampered in the coziness of your house or upscaled venues? Wouldn’t you care about spending quality time with your friends? Wouldn’t you want to celebrate a special event?
Our innovative concept is based on offering a quality and exclusive time for women through the creation of pop-up event. We know it is hard to manage time in your crazy busy life, but we also know that time for yourself is precious and necessary! Our events are dedicated to all women who want to take care of themselves, relax & have fun.
It is a new way to discover exclusive services – beauty care, wellness therapy, lifestyle & much more.
A break to be pampered & relax through wellness and beauty treatments. A 3hours break for you and your girlfriends during which you will benefit from 3 groups session of 30min from our experts.
Our first event on February 5th event in a piece of heaven in Siesta Key, will offer 3 beauty and wellness service of 30min. (services may changed)
A chance to step back, spoil yourself and celebrate friendships for an amazing Galentines’ day.
– Skin diagnosis and skin care class with Helene from the Face of Paris. Identify your skin type and learn all the French tips to keep your skin young and healthy.
– Sound bath. Dive in with Jackies in 30 min of pure peace and bliss. Jackie will play instruments to bring deep relaxation of your mind and body. Treat yourself to a relaxing experience that will leave you feeling relaxed and refreshed.
– Feet Refloxology and Aroma Therapy. Siloh will guide you on the effects of feet reflexology and aromatherapy bringing you peace of mind and relax.
During the event you will have access to a shopping corner, heated pool and buffets with drinks. In addition, you will receive a goodies bag with trendy and elegant gifts.
A UNIQUE FEE & A UNIQUE EXPERIENCE

We’d love to hear the story of how you turned a side-hustle into a something much bigger.
Olala Pop-Up market is a side company until now .. The launching of a new activity may be bring me a full time carreer…
Welcome to Olala Events, our Beauty & Chill events are a unique way to take a break !
I want to keep support our local and small businesses while offering some quality time and relax toall the amazing moms, entrepreneur, friends, and women !

Any stories or insights that might help us understand how you’ve built such a strong reputation?
I always wonder why such an eclectic group of women was working so well ? Because we are AUTHENTICS with a reel will and happiness of seeing each others succeed – sharing information, recommending and spreading the words about each other. And actually those women are now my friends and it’s always a pleasure to hang out with them.
Care about your business partner and their success it is the main key to be surrounded by loyal, faithful and reliable people.
I want to thank you all of my Olala girls who followed me since the beginning, who trusted me and believed in me… Without you nothing would have been possible.
I really and genuinely care about my business partners.

Contact Info:
- Website: https://www.olalaeventsfl.com/services-4
- Instagram: https://www.instagram.com/olala.events/
- Facebook: https://www.facebook.com/olalaeventsfl/

