We caught up with the brilliant and insightful Ameerah Herbert a few weeks ago and have shared our conversation below.

Ameerah, appreciate you joining us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.

Approximately sixteen years ago, a patient of mine when I was running a wound care center approached me and said, “You know I only make my appointments with the doctor is to get to you. YOU take care of my psoriasis. If you ever leave here and open a medispa, I will follow you”. I had never heard this term before. Over the next fourteen to fifteen years in my many, many sleepless insomnia nights, I would be up googling “how tall was Jesus?”, “How many teeth do giraffes have?”, “What is a medispa?”, “Medispas near me”, “Can an RN open a medispa?” This became my unspoken “if I ever win the lottery dream”. Spoiler alert; I did not win the lottery. Unfortunately, the untimely passing of my mother yielded an unexpected inheritance. I spent some months grieving, finalizing her estate, I then jumped out on faith in October of 2022 and left my last employer.

Ameerah, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I am a registered nurse of over 16 years, I have a total of 30 years of experience in different areas of healthcare. I have been a medspa owner for 2 years now. What sets my medspa apart from others is the inclusion of diverse populations and ethnicities. Each service and device we offer is safe for all skin tones and textures. I am most proud to be the only nurse and full-time entrepreneur in my family.

What’s worked well for you in terms of a source for new clients?

The best source of new clients for me is and will always be word of mouth referrals. Clients who are happy with their results and share their journey with their colleagues, friends and family’s mean the world to me.

Any advice for managing a team?

I have always prided myself on being a leader as opposed to a manager, there is a big difference between the two. A leader can inspire in others an eager want. This basically means to show people why they want to work for you. In my different areas of my career, I have modeled how things should be done and also that I am willing and able to do what I have asked my team to do. I am invested in the success of employees even if that means moving onwards in their careers.

Contact Info:

• Website: https://noirewellnessaesthetics.com
• Instagram: @noire_aesthetics
• Facebook: @noire_aesthetics