We’re excited to introduce you to the always interesting and insightful Amber Modena. We hope you’ll enjoy our conversation with Amber below.
Amber, looking forward to hearing all of your stories today. Let’s talk legacy – what sort of legacy do you hope to build?
On multiple occasions, my younger self would find herself lying awake, worrying if she would meet her potential. It became a God-given ambition of mine, charting a course for the days ahead. Potential is defined as, “Latent qualities or abilities that may be developed and lead to future success or usefulness.” (Oxford Languages) I believe every individual carries a unique purpose. Combining his or hers with others’ creates a dynamic force which can be used to create a beautiful impact on the world. Take colors, for example; green may have some beauty on its own, but combine it with the proper blues, reds, and oranges, and you simulate autumn leaves barely hanging on the trees on a sunny October day. Ireneaus once said, “The glory of God is man fully alive”. The legacy I desire to leave behind is that of fulfilled purpose; not only for myself, but also for others.
My design business, Amber Modena Creative, serves to promote a business or organization’s uniqueness through the crafting of distinct creative content. I emphasize the word “unique” because I believe everyone has a personalized thumbprint to leave on life; and a business or organization is simply a collective thumbprint. What makes a business or organization special is the group of people behind it, and their collective uniqueness is what I aim to promote. Amber Modena Creative exists to encourage them along, leaving behind any worry of meeting its potential.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
What’s been the most effective strategy for growing your clientele?
Good old-fashioned word-of-mouth is the best advertisement. Most of my clients have come from referrals. Truthfully, I believe you can grow your market best by serving one client at a time- the one that you have- and serving them with excellence. That paired with sharing your journey and accomplishments gives people an opportunity to get to know the who and why behind your business.
Are there any books, videos or other content that you feel have meaningfully impacted your thinking?
“Excellence Wins” is hands-down one of the best books written on business. Horst Schulze, legendary co-founder of The Ritz-Carlton Hotel, wrote a marvelous book on how to run an organization well. It is full of inspirational stories that are not only inspirational but also engaging. I would recommend it to anyone.
Contact Info:
- Website: www.ambermocreative.com
- Instagram: @ambermocreative
- Facebook: @ambermocreative
- Linkedin: www.linkedin.com/in/amber-modena-072181106/
- Youtube: www.youtube.com/channel/UCFkGcbKRMguaYdM16I9WXDQ
Image Credits
Graphics designed for Coastal Community Church, RefuTea, EntertainZone Logos designed for Vendee, Lakeshore ISR