We recently connected with Amanda Rivard and have shared our conversation below.
Hi Amanda, thanks for joining us today. The first dollar your firm earns is always special. We’d love to hear about how you got your first client that wasn’t a friend or family.
I was involved in real estate from a very young age in Colorado and when I moved to Texas, I essentially had to start my business all over again from scratch. It was one of the hardest things that I have done because there was really no safety net anymore. I had just had my daughter and being a new mother, who was also a single mother, there was a ton of pressure on me to provide. I knew that I wanted to stay in real estate because it gave me the flexibility to spend time with my child, but I had to engage my “hustle mode“, for sure. I was out door knocking with my 6 month old baby in her stroller trying to get people to sell their homes and even taking her to open houses with me. At my first open house with her, I will never forget, I was still putting signs in front of the house, my daughter was still in the car in her car seat when this elderly couple, Dan and Geneta wanted to view the house. They were the sweetest couple. They did not buy that house, but I did help them sell their house a month later, Since then, I’ve helped them with five separate transactions. From being in this place of such financial pressure, I had and still have, so much gratitude that they allowed me to help. I was beyond excited and felt so accomplished. I will also never forget that feeling of relief. They will always be special to me. Not only did meeting them help me out financially, but they treated me like family. They would have me and my daughter over for holidays and were an absolute blessing in so many ways.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I got involved in real estate at age 17. I had a significantly older boyfriend who was a real estate investor. He pulled me away from my college dreams to pursue a career in real estate. Initially with new home construction as a host and eventually was very heavily involved in the flipping/portfolio management and property management side. I’ll be honest, I’m grateful that it played out the way that it did even if it wasn’t the initial plan for my life.
In real estate because I’ve been involved for so long, I’ve really done a little bit of everything. Commercial, residential investment planning, subdivision developments etc and while helping investors initially because that really was my strong suit and something that I’m very good at, being so detail oriented. My heart belongs to the residential side and helping families achieve their goals in real estate. The investment side lacks emotion, and while the money is great, I prefer the “softer” side of real estate. As an empath, I find it easy to understand my clients and their emotions because I do care. Offering support and guidance for my clients during the process of buying or selling their home is one of my strengths. It can be so emotional for them throughout the process and it makes a world of difference to have someone who not only cares but has the experience to handle overwhelming situations gracefully.
I’m truly proud of my career and how far I’ve come. I am most proud that I’ve made a difference in my clients lives.
Where do you think you get most of your clients from?
For me, it’s all about the referrals. There have been many years where I have spent zero dollars in marketing, zero time on the phones and zero dollars towards other forms of lead generation. I think that speaks volumes to the service that you offer your clients. When your clients can walk away from a transaction feeling like you truly helped them and that you truly cared, they are always going to sing your praises and send people your way.
How do you keep in touch with clients and foster brand loyalty?
This one is important because I think you should always be providing value and keeping in touch with your past clients, no matter how long it’s been since you’ve done a transaction with them. I reach out to my clients once per year, sometimes more. I typically provide something of value (gift cards etc) and just to nourish that relationship because honestly, with most of my clients, they have become like my extended family.
Contact Info:
- Website: https://Cocreaterealestate.com
- Youtube: https://linktr.ee/MOMumentalrealtor