We’re excited to introduce you to the always interesting and insightful Amanda & Britney Rindom. We hope you’ll enjoy our conversation with Amanda & Britney below.
Alright, Amanda & Britney thanks for taking the time to share your stories and insights with us today. Learning the craft is often a unique journey from every creative – we’d love to hear about your journey and if knowing what you know now, you would have done anything differently to speed up the learning process.
Honestly, learning to do what we do wasn’t a straight line—it was more like building a toolkit piece by piece while running full speed. We learned through doing: deciding to showcase each artist as if they were the only big name out there, covering shows, staying up until sunrise editing photos, and figuring out how to tell stories that felt real. Every event, every setback, every unexpected moment on the ground taught us something new.
Looking back, if there was anything that could’ve sped up the process, it might’ve been giving ourselves permission to experiment earlier. We spent a long time trying to emulate the “right” way to cover music and culture before realizing our strength was in doing it the K Fuse way—leaning into authenticity, community, and the voices that are often overlooked.
The most essential skills? Adaptability, observation, and storytelling. Adaptability, because this industry moves fast and the plans you had in the morning can flip by the time soundcheck ends. Observation, because the best coverage comes from noticing the details no one else sees—the artist’s microexpressions, the energy shift in a room, the unspoken tension before a drop. And storytelling, because photos and words aren’t just documentation; they’re bridges that connect fans to the moments they couldn’t witness themselves.
The biggest obstacles were access and visibility. Breaking into a space where established outlets dominate takes persistence. There were times we knew we could deliver but just needed the chance to prove it. And of course, learning the behind-the-scenes ecosystem—PR protocols, tour structures, artist schedules—was its own education.
But every challenge ended up as a blessing that allowed us to sharpen the work. We learned to be patient, to trust our instincts, and to keep showing up. Over time, the doors started opening—one story, one concert, one connection at a time.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
At K Fuse, the artists and fans come first.
We’re storytellers—people who believe that music, culture, and creativity deserve coverage that’s honest, intentional, and rooted in respect. We didn’t enter this industry through a traditional path; we stepped into it because we saw a gap. So many incredible artists—K-Pop, Asian indie, R&B, hip-hop, alt-pop, and beyond—weren’t receiving the visibility they deserved in U.S. media spaces. Fans were hungry for real coverage, and artists were creating incredible work, yet the bridge between the two felt thin. So we built one.
We had no idea where to start, and it showed. We were the ones in the back of the room with cameras slung over our shoulders, jotting down notes, capturing moments that would otherwise be lost in the rush of a show. Over time, those photos, reviews, and interviews grew into a body of work that became K Fuse—a platform focused on amplifying artists who deserve just as much love, light, and more reach than the algorithm gives them.
What We Do:
K Fuse provides editorial concert reviews, artist interviews, comeback write-ups, and professional photography for artists, agencies, event organizers, and labels. Whether it’s a rising rookie group stepping onto a U.S. stage for the first time or an established artist deepening their relationship with fans abroad, we’re there to document the story with care and craft.
For clients and collaborators, the “service” we provide is more than coverage—it’s presence, consistency, and narrative. We help translate a moment into meaning. We capture not just the event, but the emotion. And we bring all of it to audiences who crave connection to the artists they love.
What Sets Us Apart:
We chase authenticity.
We allow our team to curate to their own craft-we don’t want items to be anyone other than themselves.
We write with intention, photograph with purpose, and approach every artist—big or small—with equal respect.
Our approach is personal. We don’t simply report; we listen. We pay attention to details: the nervous laughs backstage, the micro-stories fans share, the shifts in energy during a live set, the themes an artist weaves into an album but might never say aloud unless someone asks the right question. That care for nuance is what drives us, and it’s what our readers connect with.
What We’re Most Proud Of:
We’re proud of the trust artists and fans place in us. Proud that we’ve built something from the ground up. Blessed and grateful of every show we’ve covered, from intimate indie gigs to major festivals. Proud of being a publication that artists actually enjoy working with.
Most of all, we’re proud that our work has meaning. When fans tell us our reviews captured exactly what they felt, or when artists say an interview let them express something they never get to talk about—those moments remind us why K Fuse exists.
What We Want People to Know:
K Fuse is for the community.
For artists who deserve a spotlight.
For fans who deserve deeper stories.
For creatives who want their work represented with integrity.
We’re not here just to cover music—we’re here to celebrate it. To document it. To honor the artistry behind every beat, every lyric, every stage light, every breath before the curtain rises.
If you’re new to us: welcome.
If you’ve followed us: thank you, SoundLovers.
If you’re thinking of working with us: know that we take that responsibility seriously.
This is what K Fuse is—and we’re still just getting started.
What do you find most rewarding about being a creative?
For us, the most rewarding part of being creatives is, without question, the people we meet. This industry moves fast—shows blur together, schedules shift, deadlines stack up—but the human connections are what stay. Every artist, every fan, every staff member hustling behind the scenes adds something to the story we’re telling.
We’ve met artists who opened up about their dreams in the quiet moments before a show, fans who traveled hours just to feel seen by the music they love, and creatives who pour their entire soul into making a single performance happen. Those interactions—those exchanges of energy, vulnerability, excitement—are what fuel us.
It’s the conversations that continue long after an interview ends.
It’s the shared laughter in a photo pit under neon lights.
It’s the sense of community that forms around the art itself.
Being able to connect with people who care as deeply as we do—about music, culture, storytelling—that’s the part that makes everything worth it.
Is there mission driving your creative journey?
Absolutely—our mission has always been the same, and it’s what drives everything we do. At K Fuse, we’re here to amplify voices that deserve to be heard, connect artists with fans in meaningful ways, and celebrate creativity that might otherwise go unseen.
We want to tell stories with care, authenticity, and context, whether it’s through a concert review, an interview, or a behind-the-scenes look at an artist’s journey. The goal isn’t just coverage—it’s creating moments, sharing experiences, and building bridges between artists and the communities that love them.
Everything we do is fueled by that mission: to make sure talent, culture, and artistry get the attention and respect they deserve, while also inspiring fans to feel seen, connected, and part of the story.
Contact Info:
- Website: https://kfuse.net
- Instagram: https://www.instagram.com/kfuseent?igsh=MTBqcnJhMW90bGJydQ==aw1QOOUVgCYmLWoUT5Jp8dT_
- Facebook: https://www.facebook.com/share/1DRiXKLVdZ/
- Linkedin: https://www.linkedin.com/in/britney-rindom-440836210?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app
- Twitter: https://x.com/KFuseEnt?t=o5QvYp7xeYXah5DJ5Q6wNQ&s=09
- Youtube: https://youtube.com/@kfuseent?si=cn7-fE8MvsdFrJV2
Image Credits
Britney Rindom, K Fuse