We recently connected with ALLEXA FIORI and have shared our conversation below.

Hi ALLEXA, thanks for joining us today. So, let’s start with trends – what are some of the largest or more impactful trends you are seeing in the industry?

Aspects of the real estate industry are normalizing while others appear to have sustained permanent shifts to a “new normal”, following the pandemic-induced changes in how and where we view different types of properties.

1. Accelerating digitalization including 3D tours, drone videos, virtual staging and all platforms of social media.

2. The COVID-19 pandemic fueled relocation from major cities to suburbs. The biggest metro areas, like New York, San Francisco, and Washington, DC. Those who cannot afford to stay are relocating such as those who may have lost their jobs and cannot afford big city prices are moving in search of more affordable housing options.

3. Home prices continue to rise: Due to the increased demand for single-family homes and low inventory, prices for single-family homes shot up in 2020 and are expected to remain high in 2023. Rising house prices have pushed up the home equities of current homeowners. To put it into perspective, Home equity is the overall home value minus the amount owed on it. So what does that mean? As market value increases, home equity does too.

4. Rental property markets decline: Demand for rental properties will continue to decline in the biggest cities as people who can afford it look to buy a house, and those who cannot, look for other alternatives to save money or fall behind on their rent. There is a rather large number of young professionals who have given up on their apartments and moved back home with their parents.

5. Homes are taking longer to sell: The number of listing prices have dropped and Florida homes stayed on the market for an average 45-90 days.

In my opinion the biggest concern is several months ahead of low inventory especially for new buyers entering the market. As millennials are in their prime home buying years, their is a limited amount of inventory available. In addition, the cost of home owners insurance has hit an all time record high.

As for opportunities, do not let high interest rates discourage you. Talk to a local mortgage professional and talk through your options. Harry Berry Realty is a Florida-based, family-owned real estate counseling and brokerage firm who also owns a mortgage company. We are made up of a team of professionals who realizes the great investment possibilities and opportunities that lie ahead allowing us to work with buyers and sellers to better position themselves and their families for the future. We specialize in identifying, structuring, and closing simple and complex transactions of prime, new, and existing properties in the residential sectors.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I hold a Bachelor’s degree in Finance and Project Management. Additionally, I hold two certifications: Bloomberg certified(BMC) and Hospitality Management. I started with Marriott International, from there I worked for publicly traded companies in the digital advertising industry, consumers, travel, and healthcare.

As a young professional, I started in this industry with the goal of helping and inspiring others. Recently, I took to the market because many, like myself, are in search of a home. Your home will be your biggest investment, and it’s a place where you will create the most memories. Establishing a financial strategy is an effective tool in helping you benefit most from homeownership. With my strong interpersonal skills, patience, dedication, and accounting knowledge, I am confident that I will be able to help you find what you will soon call home.

My ability to take on tasks, get the job done quickly and efficiently. I understand the importance of being open-minded and flexible, particularly with the startup of new projects. This is what led me to real estate. What sets me apart? I believe in bringing the finer details into focus. Every real estate transaction has financial value. I come with the knowledge of the current market, the impact specific transactions have on clients and the skills to facilitate and guide them in the right direction. Nothing has been easy, of course I have learned to work and adapt to different cultures in the workplace, how to manage my manager (yes, this goes for working with other agents as well). By learning to master these skills has helped me efficiently execute deals.

What’s a lesson you had to unlearn and what’s the backstory?

We spend so much time trying to solve problems, in fact we are taught problems are bad. Did you know each problem has a solution? Have you ever been burnt out at your job? Confused on a new assignment? This is steering you to the right career. Bad relationship? This is teaching you what love means. Finding a solution gives meaning. There are life lessons with every problem. Success is built on failure – People who worry about making a mistake shut down but those who are relaxed about making the mistake learn to do well.

Throughout my life I worried about what others thought until one day I decided I am going to do it my way. You should not have to change yourself or pretend to be someone your not. If I fail, I learn from it, if others think my way of thinking is not the way they would do things, well, I will go for it anyway. Sometimes thinking out of the box can lead you to a really great path! Always be yourself and follow your intuition.

Too many people worry about what others think – Who cares what they think. Imagine what you’d do if it absolutely didn’t matter what people thought of you. Got it? Good. Never go back, unlearn it.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

Being your true self will earn you more respect from others. Your clients are going to look to you as the expert on their target market and areas of interest so it is up to you to conduct thorough research of the area and read over any market reports prior to meeting them, and it’ll help guide your property search within the bounds of your client’s budget and home buying goals. You should be there to help take away any uncertainty in your client’s search for a new home and provide reassurance that they’re getting the best value.

What has helped me build a reputation is by doing what I say I am going to do for you, being open and honest, listen first talk second, being personable.

Contact Info:

• Website: https://www.harryberryrealty.com/agent/Allexa_Fiori/8521888
• Instagram: https://www.instagram.com/allexa_sells_florida/
• Linkedin: https://www.linkedin.com/in/allexa-fiori-85a96b169