We recently connected with Alexandria Reed and have shared our conversation below.
Alexandria, thanks for joining us, excited to have you contributing your stories and insights. Let’s talk legacy – what sort of legacy do you hope to build?
My daughters are at the heart of everything I do. As a Black mom, it can be tough to reckon with how much influence I may have to ensure an inclusive future for my girls. Knowing this, it’s essential that I not only center equity in all spaces I occupy but also hold folks accountable to do the same. When I think of building an inclusive future for Aria and Leighton, I must show up authentically in my work and encourage my team to do the same for their clients. If we can show up authentically, we can work authentically, which means meeting people where they are and showing up how they need us. It may seem like a soft start, but it’s dynamic, especially when we talk about equal opportunity and building generational wealth for minoritized folks and our communities.
Alexandria, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Hi! I’m Alex, a realtor with Compass Real Estate and the founder of Gladiate Beautifully, a multi-media company that brings together and uplifts women of all backgrounds. I found myself in real estate through the power of storytelling and community building. Setting folks up for their next step has always been empowering, and luckily for me, I get to do it for a living, whether as a realtor or a “super-connector”!
I’ve found success in meeting people where they are. Whether it’s a client, a friend, or hell, even my children, I know that to support someone, showing up when and how they need me to will lend us a soft, successful landing.
What’s a lesson you had to unlearn and what’s the backstory?
A piece of me that I’m still navigating is my relationship with God and faith. More profoundly, I should say, it has been my deconstruction and rebuilding of this relationship. It’s been one of the most liberating experiences to undress from regimen and doctrine and instead define, on my terms, what faith can be to me, and what serves me. In this reorientation, I’ve discovered a newfound relationship with God. My connection to love and loving others has shifted to one that is genuine and relational, wholly redefining what my life can be.
How do you keep in touch with clients and foster brand loyalty?
It comes down to a genuine commitment to know and understand the client’s story and the trajectory they see for themselves.
Contact Info:
- Website: https://gladiatebeautifully.co/
- Instagram: https://www.instagram.com/alexandriareed.co/
- Facebook: https://www.facebook.com/alexandria.reed.7
- Linkedin: https://www.linkedin.com/in/alexandriareed31/
- Other: TikTok: https://www.tiktok.com/@alexandriareedco
Image Credits
Erin Cassidy Photography: https://www.instagram.com/erincassidy.photography/