We recently connected with Aaliyah Jordan and have shared our conversation below.

Aaliyah, looking forward to hearing all of your stories today. Naming anything – including a business – is so hard. Right? What’s the story behind how you came up with the name of your brand?

I felt fulfilled when I decided on “Sacred Brands” because of the meaning of the word Sacred. I am a believer of Christ and when I decided to brand my business God told me to put Him at the center of it and it was destined for immense success. I offer graphic and web / brand services so that’s where Brands came in, but Sacred was chosen because any project I take on has to be purpose driven.

Aaliyah, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

Sacred Brands was born from a passion for creativity, design, and the desire to help individuals and businesses express their unique stories through stunning visuals and functional digital experiences. My journey into graphic and web design began with a deep appreciation for the art of communication and storytelling. Over time, I honed my skills through formal training, hands-on projects, and a commitment to staying at the forefront of design trends and technologies.

Our Services
At Sacred Brands, I offer a range of services designed to elevate brands and create lasting impressions. These include:
• Custom graphic design for logos, marketing materials, and brand assets.
• Comprehensive web design services, from layout and user experience to full website creation.
• Brand strategy and consultation to ensure every visual and digital asset aligns with your business goals.
• Social media graphics and templates to help clients maintain consistent, engaging online presences.

The Problems I Solve
Many clients come to me struggling with the challenges of standing out in a crowded market, communicating their brand’s essence effectively, or simply needing a cohesive visual identity. Sacred Brands exists to address those pain points, delivering designs that are not only aesthetically pleasing but also strategic and impactful. I work closely with clients to understand their vision, target audience, and goals, ensuring that every project resonates deeply with their ideal customers.

What Sets Sacred Brands Apart
I believe what truly distinguishes Sacred Brands is the emphasis on authenticity and connection. Each project is treated as sacred—infused with intention, care, and a commitment to excellence. I take pride in building genuine relationships with clients and ensuring their voices are heard throughout the design process. My holistic approach considers not just aesthetics but also functionality and long-term brand growth.

What I’m Most Proud Of
One of my proudest achievements is the positive feedback I’ve received from clients who feel empowered by the designs I’ve created for them. Knowing that my work has helped someone take their business to the next level or tell their story more effectively is incredibly fulfilling. I’m also proud of my ability to bring a unique blend of creativity and strategy to every project, ensuring that designs don’t just look good—they work.

What I Want You to Know
Sacred Brands is more than just a design studio; it’s a partner in your journey toward success. Whether you’re launching a new business, rebranding, or seeking a fresh perspective, I’m here to provide solutions that are tailored to your needs. I want potential clients to know that when they choose Sacred Brands, they’re choosing a designer who is deeply invested in their success and who treats every project as a meaningful collaboration.

We’d love to hear about how you keep in touch with clients.

Keeping in touch with clients and fostering brand loyalty is at the core of Sacred Brands’ approach to building meaningful relationships. Here’s how I achieve that:

1. Personalized Communication

I believe in treating every client relationship as unique. After a project concludes, I make it a priority to check in periodically—whether through email, calls, or personalized messages—to see how their brand is growing and if they need additional support. Staying connected reminds clients that their success matters to me even after the invoice is paid.

2. Providing Ongoing Support

Sacred Brands offers post-project support, such as troubleshooting, updates, or additional tweaks for designs and websites. This not only ensures the client’s satisfaction but also reinforces trust, showing that I’m invested in their long-term success.

3. Exclusive Updates and Resources

I keep my clients informed with updates on design trends, tools, and resources that can help their brands thrive. This might include sharing blog posts, newsletters, or tips for maintaining a strong digital presence. It’s a way to add value beyond the initial project.

4. Special Offers and Loyalty Perks

To thank returning clients and foster loyalty, I provide exclusive discounts, priority booking for projects, or complimentary consultations for long-term collaborations. Rewarding loyalty creates a strong bond with clients and encourages repeat business.

5. Social Media Engagement

Through Sacred Brands’ social media channels, I actively engage with clients by resharing their successes, celebrating milestones, and tagging them in posts related to projects we’ve worked on together. It’s a public way to show appreciation and maintain visibility in their brand’s journey.

6. Listening to Feedback

Fostering loyalty also means being open to client feedback. After each project, I encourage clients to share their experiences so I can continue to improve my services. Acting on their input ensures that my clients feel heard and valued.

7. Celebrating Client Wins

Whenever a client achieves a milestone—such as launching a new product, reaching a sales goal, or expanding their brand—I reach out to celebrate with them. This creates a genuine connection and shows that I care about their success.

By building authentic relationships, Sacred Brands creates a sense of partnership and trust, ensuring clients see me as an ally in their ongoing success. This combination of personalized communication, ongoing value, and mutual celebration keeps clients coming back and referring others.

How did you build your audience on social media?

The Story of Building Sacred Brands’ Social Media Audience

When I started Sacred Brands, I knew that social media would play a pivotal role in connecting with clients and showcasing my work. However, I also understood that building an engaged audience wasn’t just about posting pretty visuals—it was about creating a meaningful connection with my followers and delivering consistent value.

I began by identifying my niche: helping businesses and individuals tell their stories through intentional and impactful design. From there, I focused on:

1. Establishing a Strong Brand Identity

The first step was to ensure my social media profiles reflected the core of Sacred Brands. This included a cohesive aesthetic, a clear bio that articulated my services and mission, and a focus on content that resonated with my ideal clients. Every post, color, and caption was intentional and aligned with the story I wanted to tell.

2. Showcasing Work and Behind-the-Scenes Content

I shared my work to demonstrate my skills, but I also included behind-the-scenes glimpses of the design process. Clients and followers loved seeing how ideas transformed into finished products, which added authenticity to my brand. This transparency made my work feel more relatable and engaging.

3. Providing Value

Instead of solely promoting my services, I offered free value through tips, advice, and insights about branding and design. Posts about design trends, branding mistakes to avoid, or how to create a cohesive look helped position me as a helpful expert in my field.

4. Engaging with the Community

I didn’t just post and walk away—I made an effort to engage. Whether it was responding to comments, liking and commenting on others’ posts, or participating in design-related hashtags, I built relationships that encouraged people to connect with me further.

5. Consistency and Patience

I committed to posting consistently and being patient with the process. Social media growth doesn’t happen overnight, but staying consistent in my content and engagement efforts paid off.

6. Leveraging Testimonials and Success Stories

Sharing testimonials and client success stories showed prospective clients the real-world impact of my work. This kind of social proof is powerful for building trust and credibility.

Advice for Those Starting to Build Their Social Media Presence

If you’re just starting out, here are a few key tips:
1. Define Your Brand Voice and Visual Style
Decide on a consistent tone and aesthetic for your content. This helps people immediately recognize your posts and understand your brand’s personality.
2. Know Your Audience
Understand who you’re trying to reach and what they value. Create content that speaks directly to their needs, interests, and pain points.
3. Provide Value First
Focus on educating, inspiring, or entertaining your audience before promoting your services. When people find value in your content, they’re more likely to stick around and eventually become clients.
4. Engage Authentically
Social media is a two-way street. Respond to comments, thank followers for their support, and participate in conversations in your niche.
5. Start Small but Stay Consistent
You don’t have to post every day, but showing up regularly builds trust and familiarity. Quality is better than quantity.
6. Leverage Tools and Analytics
Use scheduling tools to plan content and analytics to track what’s working. Pay attention to posts that perform well and create more of what your audience loves.
7. Don’t Be Afraid to Experiment
Try new formats—Reels, carous

Contact Info:

• Instagram: https://Instagram.com/sacredbrands
• Facebook: https://Facebook.com/sacredbrands

Image Credits

The Jordan Enterprise LLC