Brand loyalty is such a stale and detached way of referring to how much love your clients have for you and your brand. How much they love you often correlates very highly with how appreciated they feel – and while most business owners want to increase brand loyalty, we feel there isn’t nearly enough discussion about one of the key factors, making clients feel appreciated. So, we’re trying to connect with business owners and operators who are willing to share stories that illustrate how they’ve made their clients feel loved and appreciated.

Jessica Bross

I once heard the keynote at a networking event say you should spend three percent of a client’s total invoice on thanking them for their business. For me, that’s about $30, since I often sell writing coaching packages valued around $1,000. The gifts I came up with are useful to both me and the client. At signing, I send them a box with the following: a high-quality wooden teaspoon, a bag of apple cider tea, biodegradable tea bags, and a bar of locally-produced apple cider soap. Read more>>

Jen Edmondson

Our customers are everything to us; we are nothing without them. So we try to show our customers gratitude at every possible turn. -We try to answer questions promptly -We try to honor all special requests -We package our orders by hand with care and attention to detail. -We ship out within 1-2 business days But most importantly, we show our customers we appreciate them by treating them like human beings. Read more>>

Julius Vaughn

Since the inception of FatMarker Clothing, we’ve always held the belief that our brand is nothing without our customer. For a brand that celebrates being too loud, too proud and too much (basically turning those things that some may deem a negative about ourselves and turning them into a positive), it was and very much still is important that the artwork that is portrayed on our clothing helps everyone out there express themselves, when sometimes it may be hard to do so otherwise. Read more>>

Karina Davila

Customer service and appreciation has always been extremely important to me. The best restaurants I’ve worked at have made it important to all staff to go above and beyond the customer expectation whether it be a candle on a slice of cheesecake for a birthday or giving customers a discount for waiting longer than usual for their food. One thing that I do with my business, Georgetown Pie Co, to show my appreciation to our customers is our Pi Day Pie Hunt held on March 14th (3.14). We bake and hide numerous various pies throughout our downtown square area for customers to find for free. Read more>>

Craig Avera

In our business, the customer is the absolute focal point of our day-to-day operation, and Service is one of our core values. The customer is everything. Without them, we cease to exist. Our goal is to give each and every customer the best interaction of their day and for them to always leave happier than when they arrived. Our company has an “Always Stoked” policy, which is a guarantee that if any part of their experience did not live up to their expectation, we will make it right the next time and make sure they get the product and experience that they deserve. Read more>>

Sara Cowley

Showing my clients that I appreciate them is probably the part of my business that is most important to me. I’m very aware that each of my clients probably knows 5 other amazing Realtors they could have worked with, so on top of guiding them through a real estate transaction, I like to sprinkle in fun treats for them along the way to show my gratitude. Read more>>

Briona Kerr

My clients are the basis of my businesses. If I don’t have clients, I don’t have business which is why I always try to make them feel appreciated. Whether they chose me randomly, were referred to me or they were assigned to me, I always provide them with great service and a token of gratitude at the end of a deal in real estate or randomly during my therapy sessions. People love to feel seen, heard and thought of so as a professional servicing clients, that’s a part of my job. Read more>>

Justin Makin

I love taking families fishing every day. I love it when the kids always catch the biggest bass. I also enjoy teaching my clients about Florida wildlife. I enjoy seeing families catch giant bass and sharing that passion with others. I never take my job for granted and I appreciate being on the water every day. Read more>>

Ileana Canada

I truly appreciate my customers and how supportive they’ve been. To show my gratitude, I include little extras in their orders. Such as care instructions, tools to help them check soil moisture and watering, cute plant-themed stickers, a handwritten thank you note, and even rose quartz healing crystals. I feel that these small things make a big impact on someone and can take something from simple to extraordinary. Read more>>

Oriana Higuera

Customers are the spine of my Business, without them we can walk and keep creating images to spread a message. One of our main core is Quality of Service through rpoviding a great experience to our clients beyond a photo. When a client come to Us, we make sure to understand and hear what they need to say, their personality, taste, values are the key for our creative process. That’s why we take the time to talk to them before they make a decision and after. Read more>>

Erika Hefler

It may not seem like much, but every guest that shops at my boutique receives a handwritten note from me with their order. Whether it’s a simple thank you, a little story behind the item they purchased, or a special discount code, I want guests to feel the love and appreciation I have with every single order that comes through. Customers are SO important, without them my business simply wouldn’t exist; so, if that means I need to spend an extra 5 minutes to write a note to make them feel valued, I will do it a thousand times. Read more>>

Christopher Gonzalez

When I first started working within the wedding industry, I expected most clients to remain business clients. That would mean that our connection to each other would be strictly transactional. I couldn’t be happier to say I was completely wrong. What I didn’t realize at the time was how much trust is necessary for a couple to hire you to capture your wedding day. It’s not like walking into Target and picking out a new pillow for your couch, these couples shop around and do significant research before deciding to hire their photographers and videographers. Read more>>

Evencia Janvier

So far, I think the best thing I’ve done was send one of my repeat customers a Jell-E Shots goodie box which contained a Jell-E Shots t-shirt, ice pops, syringes, and a few of my signature drinks. She moved and I wanted her to know that I was thankful for all the support she gave me including purchasing my products and sending me referrals. Aside from an actual product or service, customers/clients/consumers are needed to operate a business and I think it’s important to express gratitude to them. Read more>>

Alexandra Koreivo

Being a photographer, I set myself apart by providing and promoting the client experience that I provide. When a client books, I send guides full of information to prepare them for their upcoming session, for example a Welcome Guide for wedding couples to explain the process of photography on a Wedding day and for smaller sessions a style guide. Read more>>