One of the most important ways to have a large impact in life is by focusing on communities that are ignored and overlooked. These communities are often the ones most in need of help, tools, and services but for a variety of reasons the largest players in most industries chose not to work on serving them. We’ve been so touched by the thousands of members of our community who are working on serving the underserved from tackling food deserts to building empowering solutions for the neurodiverse. Each week, you’ll find us highlighting folks serving underserved communities.
Leonor Bautista-Lopez

At El Rancho Supply, we believe in the power of giving back to the community that has supported us, and one of the most important ways we do this is by dedicating a portion of every sale to support migrant workers—especially those like my mother, who has spent her life working tirelessly in the fields. Growing up, I witnessed the incredible resilience, dedication, and sacrifices made by farm workers, including my mother, who often worked long hours under harsh conditions with little recognition. These workers are the backbone of our agricultural industry, yet their contributions often go unnoticed and unappreciated. Read more>>
John Jackson

Yes, the CSUF Center for Entrepreneurship is deeply committed to serving under-served communities—particularly first-generation college students, underrepresented entrepreneurs, and local small business owners who often lack access to the resources, mentorship, and capital they need to thrive. Read more>>
Alejandra Soto

We run a 501(c)3 non profit cat rescue. Our mission is to help reduce the feral/stray cat overpopulation. We do TNR (trap neuter return) of community cats. Meaning they get spay/neutered, vaccinated, treated for fleas and they get a small cut on the tip of their eat (ear tipped) to let people know that cat has been TNR and will no longer reproduce. Read more>>
Lashawntay Howard

At The LTHYC, we are dedicated to empowering and uplifting underserved communities in Miami, specifically focusing on Brownsville and Liberty City. As someone who grew up and attended school in Liberty City, I have a deep, personal connection to the people and the struggles they face. These neighborhoods have long been impacted by high crime rates, poverty, and the devastating effects of drug-related violence. Too often, children in these areas witness their parents fall victim to the streets, which creates a cycle of hardship that can be difficult to break. Read more>>
Aubrey Amatelli

When I first met a struggling cannabis dispensary owner back in 2022, I was struck by a profound disconnect. Despite running a profitable, fully-compliant business, he couldn’t access the basic financial services that most entrepreneurs take for granted.
“We’re handling everything in cash,” he told me. “Payment processing, taxes, inventory purchases—all cash. It creates enormous security risks and limits how much we can grow.” Read more>>
Andre McHenry

We focus on making home upgrades more affordable and cost effective for residential home owners. We also hire many kids from local high schools and give people who messed up in life a chance and opportunity to become someone no matter there background or race. Read more>>
Joelle Kabisoso

I started Sisters in Sync in 2018 after being part of the Violence 360 campaign under Ontario’s Black Youth Action Plan, where I was advocating for better services for Black survivors of sexual assault. After that, I started getting so many messages from women and girls around the world who had been through similar experiences and were looking for a space where they could connect with others who truly understood. That’s when I knew we needed a community like Sisters in Sync—one built on support, healing, and empowerment. Read more>>
Michael Murphy

I will answer with my personal beliefs and thoughts since I am not currently in an entrepreneurial space.
I believe that there should be no end to serving the underserved. It’s not just a mission—it’s a way of life. As Jesus taught, “Truly I tell you, whatever you did for one of the least of these brothers and sisters of mine, you did for me” (Matthew 25:40). That perspective shapes how I see my entire life: every act of service matters, we are here to serve others, not ourselves. Read more>>
Yichang Zhang

I focus on the Asian first-generation immigrant community through multiple avenues, including public space design, publications, and photography. As a first-generation Chinese immigrant myself, I’ve witnessed many friends experience anxiety and a sense of cultural disconnection. Through my work, I hope to give voice to the emotions of minority communities and celebrate the richness and beauty of our cultural heritage. Read more>>