Today we’d like to introduce you to Sharelle Austin
Hi Sharelle, thanks for joining us today. We’d love for you to start by introducing yourself.
I knew I needed to make some changes to my overall health. I was diagnosed with diverticulitis and was also dealing with recent weight gain so my friend Britney and I joined an online fitness class during the pandemic. During the class my fitness instructor was talking to us about a type of sea weed called Sea Moss that he suggested we start consuming due to its benefits . I was one of those people that really didn’t want to try anything new so I did my research. In my research I found sea moss can be taken in different forms but the popular way people consume it is in gel form. I ended up buying my first order of raw sea moss and made my first jar of sea moss gel. After creating my first jar I took a picture of what I created and posted a picture of it to my facebook story. I was shocked to see that people started to inbox me on facebook to ask me to make them a jar. I started making Sea moss gel for customers. As business progressed I knew I needed some help so I reached out to a business called Crossover coaching and consulting LLC who helps businesses with start ups. Tiffanie Lee the owner of Crossover helped me with doing a business analysis and also gave me several ideas and wisdom that I still use to this very day. About a month later I ended up adding two other products to my product line called Elderberry Syrup and Whipped Body Butter . So far my business has shipped products to several different states including California, Georgia, North Carolina, South Carolina, New Jersey, Delaware, Indiana,and Florida and its still growing. I’m so grateful to see what the Lord has done and what he will continue to do with the business he has given me.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Though running a business has its rewards it also has its challenges. There was a particular time in my business where I felt like letting it go due to sells dropping. I ended up going to a conference hosted by my friend Sharda Jolayemi and Coach Tiffanie Lee (who is also my sister) called “The Catapult Conference”. In that conference there was some nuggets dropped from both speakers and other business owners that had me to rethink letting it go. As days progressed, and i continued chewing on what i gained from the conference I decided to keep my business going. I now understand that with any business, sales may be really good but there may also be times where sells are lower and that’s ok. In those times I learned to be resilient no matter what.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I make Sea Moss Gel in several flavors. My two top sellers being Tumeric & Elderberry Infused and My Soursop Leaf Tea Sea Moss Gels. I am known for offering premier customer service, offering my customers encouragement and prayer,and I’m known for having products that have helped many on their health journey. I have had customers to tell me they are now taking a lower dose of their high blood pressure medication , their A1C diabetic numbers have lowered, shoulder pain went away, and their energy has increased. And just from taking 1-2 tbsp of my product a day. I’m most grateful for the encouragement from my family and friends. Last but certainly not least im grateful for Jesus because without him there would be no business
Can you talk to us a bit about happiness and what makes you happy?
What makes me happy is seeing my customers get results from my products and having satisfied customers
Contact Info:
- Website: [email protected]
- Instagram: https://www.instagram.com/sharellesnaturals/
- Facebook: https://www.facebook.com/Sharellesnaturals/




Image Credits
The body butter pics were taken by Sharda Jolayemi

