Doing things differently often leads to outsized results and so we connected with some of the most inspiring leaders and trailblazers we know and asked them to go into detail about what they do differently relative to others in their industry.

Wendy Lang

We are a professional company. The team never discusses the details of our clients: name/company, the services used, or when they are traveling and away from home. Transparency is key! We find that our private client portal system provides that. Clients can log on 24/7 to request a task(s), view activity reports from completed tasks, and available hours. Our clients appreciate the access anywhere, at anytime. Lastly, we carry our own insurance. Our team is fully covered, and that means you are too. Read more>>

Rosewood Production House

We are a husband and wife team, so we bring both the masculine and feminine to our work. We are both storytellers by nature so whether through photo or film we highlight our clients story. Another thing we love to do is create a fun environment during our sessions which helps to bring out the best in our subjects whether it’s a family, wedding, headshots or kids! Read more>>

Kris Warren

When we were getting started we were told to survive as a gelato shop we needed to serve at least 14 flavors, offer some type of food, and sell drinks as well. We didn’t want to do that. We decided to offer a limited menu of 7 flavors with a focus on quality gelato made with great ingredients. Read more>>

Amanda Warda

I am an Elopement and Intimate Wedding Photographer traveling to places like Sedona, The Grand Canyon, Lake Powell, Southern Utah, and beyond. Something I do different with my photography is instill my Anthropology degree to uniquely capture and tell my subjects’ story. Anthropology is all about the study of humans, our origins, and our culture. Read more>>

Janay Cash

Yes as a stylist and designer I want to cater to all body types. The fashion industry tends to forget about the “plus size” community the clothing in that category usually looks like it was made from a couch in the 70’s lol! But it’s time for us to embrace all body types and not just the fabrication of society thinks is beautiful! Read more>>

Melissa Biador

The plant industry can be quite competitive and as a small business our goal was to create a brand that will set us apart from big box stores and other nurseries. Unlike big box stores, our retail shop is locally owned, maintained by our wonderful staff, plants are hand selected and other merchandise are from small businesses. Read more>>

Victoria Rose

You’ve heard of virtual assistants before I assume? Commonly referred to as VAs. Well, at Virtual Victorias we are a bit like the VA you’ve heard of, except we have an exclusive market partnership with Executives Extension to provide white glove executive support services. How does this work? Well, typically you would hire a VA overseas to assist you with standard administrative support tasks. Nine out of ten times, this resource isn’t located in the same time zone as you, and doesn’t offer the same flexibility as our Virtual Victorias. Read more>>

Catelyn Hassell

Starting this business was not just a personal mission to gain momentum in my field while also having the flexibility for my family, it was about seeing a need and creating an atmosphere that provided the filled it. Most small businesses tend to start as a one-man band with a dream. It takes a lot of hard work behind the scenes to build your book of business. Most people on the outside looking in have no idea of the general grit, determination, giant leaps of faith, sleepless nights and sacrificed family and personal time it takes to get there. Read more>>

AWARE The Designer

I believe in the custom experience. I believe that things take time and that there is only one you so why shouldn’t your custom piece reflect that. I never create the same exact piece twice because I strongly believe that no one should be able to walk into a gown shop and recreate your moment and become a “who wore it best”. Read more>>

Collette Flowers

At Mata Hari House, we provide a place that is both artfully outfitted and designed but is also customizable. I wanted to create a space that doesn’t require a bunch of heavy for the clients but feels sleek and homey. Each room has a unique vibe to it which mixes 1920’s Deco feels with the contemporary modern styling. The Tea Room brings out an Art Nouveau atmosphere with blush pinks and cherry blossom ceilings. Our English Parlor room is moody and warm with a touch of classic Ralph Lauren tartan texture. The venue feels more like a home versus a warehouse or typical venue space. Read more>>

Brian Victor

I worked at Family Court in San Diego for over 11 years providing child custody mediation sessions. I’m a big believer in mediation since it allows parents to decide their parenting plan before it is recommended by a third-party to a judge. I also help prepare individuals for their Family Court Services child custody session based upon my first-hand knowledge of the process. Read more>>

Tammy Rydahl

My organization business is slightly different than many of the others out there. I came to organization from the interior design world. Design clients became interested in organizing their homes and actually came to the firm I was with asking for the service. This is how my organizing services were born! So….. not only do I organize spaces but I have an eye for design and I create a well styled space as well. I incorporate styling in all of my organization projects! Read more>>

Carolina Irais

Something we do differently than other industry professionals is how we approach the entire process of capturing the picture perfect wedding day, while ensuring we have created a relationship with the client in a way that lets us document them In the best way possible! We love what we do so much and our work reflects just that! Read more>>

Randall Engstrom

The retail and textile industry is the 2nd largest polluter behind the oil/plastic industry. I didn’t want to contribute more to that, so everything we focus on has a positive message of how it’s made or how they give back by falling under 3 important categories; Local, Eco Friendly, and Charitable. Read more>>

Cidnii Woods

One of my top service offerings is tax preparation and the biggest compliment I get is that I don’t treat my clients as a number. I take the time to get to know my clients as individuals, families, and businesses. One thing I’ve learned over the years is that people are looking to be heard. They work with me not only because they don’t want to do the work themselves but sometimes don’t feel confident in doing the work. Read more>>

Laine Belcastro

My business focuses on not only implementing the technology to automate their initiatives, but also keeping in mind that, at the end of the day, we are still trying to convince real human beings to do business with us. Email marketing is not as simple as just setting up an email platform and sending one email to your entire audience. It’s about creating a relationship with the recipient and building trust. The goal is to send the right message to the right audience to let them know that you have their best interest top of mind. Read more>>

Pauly Povar

What makes my brand different from others is that my products are multi functional. I was initially inspired to create this multifunctional design for my bags because of previous bags I had bought and worn. I found them to be inconvenient in a lot of aspects of my life. Thats why I wanted to create a bag that could be used multiple ways not just one way. Bags are supposed to be convenient, we use bags so that are things are easily accessible. Read more>>

Daniel Harper

I think one of the things we do really well is setting expectations. We are very intentional to set expectations early, clearly and consistently of what clients can expect during each phase of our process. I also think that our customer support model is very unique. We have multiple team members working on every project to handle things like design selections & materials, onsite supervision, scheduling of construction and communication. Read more>>

C.J. Bautista

I focus mostly on 360° Photography and videography. It’s all about a different perspective and point of view when capturing a moment. I’ve added drone work to expand on this and explore more creative opportunities. Read more>>

Derick Downs

We do many things different the industry standards. Typically digital forensics is performed by law enforcement agencies such as NSA, FBI, and CIA for large criminal cases. Since we are not affiliated with any of them, we get to help our clients in a variety of outside-the-box techniques that most people would not think could be accomplished. Read more>>

Micaela Stevenson

One of the easiest and hardest aspects of Red Carpet Eventions is we are in a league of our own. There are both pros and cons to creating your own lane. Pros are obviously there is essentially no competition. Since we are a unique service, often times we are able to capture the client by merely talking about all our services. The con is there is no data to use for marketing and pricing purposes. This drives the marketing and research part of me drives me insane as I am a visual ,”apples to apples” kind of girl! Read more>>