Doing things differently often leads to outsized results and so we connected with some of the most inspiring leaders and trailblazers we know and asked them to go into detail about what they do differently relative to others in their industry.
Crystal Noel Reid Killings

At Noel New York Salon & Boutique, I set myself apart by exceeding expectations and offering one-of-a-kind scalp and hair solutions tailored to each client. My focus is not just on delivering beautiful hair in the moment, but on educating clients about how hair truly works, so they can maintain that salon-standard look and feel long after they leave. Read more>>
Jaime Cabriales Carlos

I take pride in my business for going beyond just delivering a service; I actively seek ways to help other small businesses whenever possible. This often means providing support well beyond the original project. For some clients, if their website needs a small update or they encounter a technical challenge, I’m always available to assist, even if it falls outside the initial scope of work. Read more>>
Ximena Quesnell

From working at a nail salon that claimed to maintain the highest standards for cleanliness to seeing nail salons all over that are unsanitary and don’t prioritize nail health, it became apparent creating an environment that keeps me and my clients health a priority would be done best independently. Read more>>
Megan And Cally
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We founded our company specifically to disrupt the interior design industry and re-write the narrative of what it’s like to work with a designer. There’s a perception that interior designers are expensive and sometimes a little snooty. Read more>>
Rae

At the beginning of my career as a therapist, I felt fraudulent. I would sit at a networking event, listen to the years of experience my colleagues had, hear their stories about navigating community mental health settings, challenges of growing their own businesses, their background in psych. Read more>>
Viktoriia Gorbachevska

One of the biggest ways we differ from the industry standard is that we never try to make our products ‘fit the mold’ of packaged snacks. In the mass-market world, bars are produced in enormous runs designed to sit in warehouses and on store shelves for a year or more. Read more>>
Antrice Sykes

Allure Bound Designs specialize in size inclusive wears in latex, leather, and vinyl. Garments features adjustable sizing for max comfortability and versatility. Read more>>

