There is often more than one right answer, and this seems to be particularly true for the question of whether folks should lean on family and friends for support with the brands. Your circumstances, relationships and other factors can determine what’s right for you – but we wanted to get a conversation going on the topic as it’s something that comes up often in our chats with entrepreneurs and creatives in the community.

Katreina Aquino

I think it’s perfectly acceptable to share your small business and encourage friends and family to check out what you’re selling as long as you’re not pressuring them to buy from you. I personally find that to be a huge turn off when a business is trying way too hard to get me to buy something. I’ve had a few experiences with MLM businesses really pressuring me to buy something even though I’ve made it clear I’m not interested. Read more>>

Samantha Michel

Honestly, I’ve been blessed to have really supportive friends and family. They were my first customers and are my most loyal customers right now. So, for me, I really didn’t have a problem asking them for support because most of them motivated me to even start the business. Read more>>

Janielle Cutner

It’s generally acceptable to ask friends and family for support in promoting your business, but it’s essential to approach it respectfully. Be clear about what you’re asking for, and avoid being pushy. Striking a balance is crucial, as excessive pressure can strain relationships. It’s important to gauge each person’s comfort level and respect their boundaries. Read more>>

Chelsea Reynolds

From personal experience I think avoiding asking family and friends to support you and your business is the best way to go. More often than not theyre going to be your biggest critics and most skeptical to support you. If you are going to ask family for support, finding the right time is key. Dont do it at gatherings or ask people you usually dont speak to, its just not the time or place. Read more>>

Danielle Kincaid

I love this question, for family, I am very blessed! My family is always super supportive of my growing business and has always been there for me with whatever I need, financially we never had alot so for my mom it was so amazing for her to see her daughter get after it no matter what the obstacle was, so for her to support that it came easy! And my husbands family goes above and beyond for me, they truly are the most supportive always making sure I feel that support as well :) Read more>>