After tens of thousands of conversations with business owners, we’ve concluded that one of the key determinants between thriving and struggling businesses is how appreciated customers feel. While that insight might seem fairly commonplace, what’s rare is discussion on how business owners go about making their customers feel appreciated. So, we reached out to some of the most loved and admired entrepreneurs and small business owners in the community and asked them to open up about how they show appreciation to their customers.

Ashley Marbet

To me it’s the little things. One thing that I have incorporated into my daily routine is writing handwritten notes. There is nothing like the art of a handwritten note or going through your mail and finding a letter addressed to you. We all live busy lives so it really says something to me when someone sits down and takes the time to put their thoughts to paper. Read more>>

Kamilah Ferrari

I have always prided myself in customized service for each and every basedSKIN. client. I believe that skincare is vastly personal and that every customer matters significantly. I created my brand not only to introduce a different level of product to the market – but because I felt that many brands I supported in the past were just not personal enough with their customers. Read more>>

Christa Nunez

Because I and my family love farming, and have joy experienced so much joy and fulfillment from the process of taking care of animals and plants, and the land and the community with good food and learning experiences, we decided to start a nonprofit organization called Khuba International with a project called quarter acre for the people where we help marginalized farmers obtain land and begin to cooperate together and learn sustainable and ecological farming practices together. Read more>>

Jerry Chandler

We are distributed by a national distribution company, however we also have a webstore for customers that don’t have computers or can’t get to a store that may carry our items. We treat every customer, no matter how big or especially, how small, as if they are our best friends. Read more>>

Kiana Shuntiel

I can honestly say that I have some of the most amazing customers. But what I am most thankful for is the returning customers. So once I noticed that customers appreciate my work, I wondered how they can make me feel just as special as them returning has made me feel. Read more>>

Dana Bresin

Being a business owner, I feel it is very important to show gratitude to all of my clients. After each of my events I write a personal thank you note and mail it to them. Clients love to receive “real” mail. A cute card, thoughtful stamp and the words that reflect your care and details that stood out to make their event special, will stay with your clients and make them feel their business was very much appreciated. Many of my return clients will comment to me how nice it was to receive my thank you card! Read more>>

Kasey Asmus

Since my business is 100% word of mouth, my clients mean absolutely everything to me! I am so appreciative of everyone who has shared pictures of my work, recommended me to someone and even just simply liking my posts on social media! It is such a rewarding job to be able to start with a blank canvas of someone and enhance their features in a way that makes them feel so confident, and so excited for an event or a big day in their lives. Read more>>

Jennifer Wauhob

My favorite thing about my job is that I get to continue taking care of my clients long after the transaction is over. Gifts are my love language, so it only makes sense that gift-giving is one of the ways I show clients I appreciate them. From little things like sending cookies to celebrate a special occasion, to hosting events where our clients can pick up a complimentary thanksgiving pie or a hot dinner the night before school starts, we love spoiling the people who support our business! Read more>>